Social Media Content Producer

Veritas Communications; Toronto; On-site; CAD 40,000 - 55,000; Full time

Job summary

A dynamic role for a Social Media Content Producer at a leading communications agency in Toronto. You'll create engaging content across platforms like TikTok and Instagram, manage production logistics, and collaborate with teams to drive impactful storytelling. This entry-level position emphasizes creativity and technical skills in a fast-paced environment.

Qualifications

• Strong grasp of social and creator culture.
• Experience in short-form content production.

Responsibilities

• Lead content creation from concept to delivery.
• Manage creator relationships and support production planning.
• Stay updated on social platform updates and trends.

Skills

Storytelling

Social Media

Content Production

Collaboration

Tools

Premiere

CapCut

Job description

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Overview

The driving force behind Meat & Produce is creating a new and collaborative way to meet with our teams, our clients, and our partners (influencers and creators) in order to co-produce impactful ideas, experiences, and content. Our approach will pave a new path to connecting with our consumers by giving the people who know our brands and our audiences best a voice at every step of the way. Collaboration and a “maker” culture are at the heart of everything we do—this requires an ability to inspire others to bring the best out of each one of our team members and partners.

Responsibilities

We're looking for a nimble and creative Social Media Content Producer with a strong grasp of social and creator culture and production experience that leans short-form and social-first yet grounded in storytelling and production principles. You'll produce organic and paid content across brand channels, leading content trends and best practices for high-performing content on TikTok, Instagram Reels, and YouTube Shorts.

You should have sharp storytelling instincts, be able to turn client asks into scroll-stopping content, and thrive in a fast-paced, collaborative environment. You will take ownership of both creative and technical aspects of production, whether shooting on an iPhone, directing creators, or editing in Premiere or CapCut. This is a client-facing role.

Key Responsibilities:

• Lead content creation from concept to delivery, interpreting media plans, content strategy, and social trends into technical requirements specific to various social platforms and placements to produce branded short-form videos that meet KPIs.
• Develop pre-production materials: shot lists, scripts, storyboards, location and talent sourcing, prop/wardrobe curation, schedules, and call sheets.
• Manage creator relationships and support production planning, including briefing, asset delivery, creator and crew coordination, supply orders, and invoicing.
• Shoot and edit short-form videos aligning with brand guidelines and channel-specific specifications.
• Direct talent and creators, both remotely and on set; support voiceovers and on-camera performances.
• Oversee on-site production logistics with attention to detail, including coordination with crew and talent, and content capturing as needed.
• Manage timelines, deliverables, and budgets across multiple projects with strong organizational skills.
• Own post-production workflows: editing, reviews, revisions, and final delivery.
• Collaborate with internal teams (accounts, finance, media) and external partners (clients, creators, vendors).
• Stay updated on social platform updates, trends, and best practices to inform content strategy.

Agency Corporate Responsibilities

• Demonstrate understanding and commitment to mission, vision & values.
• Participate in agency activities and working groups.
• Engage in training and memberships to enhance skills and industry knowledge.
• Identify new opportunities to increase value for clients.
• Participate in remote and in-person team initiatives, brainstorms, and events.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Management and Manufacturing

Industries

• Public Relations and Communications Services

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