Social Media Campaign Manager - First Aid Beauty

P&G México; Ontario; On-site; CAD 85,000 - 115,000; Full time

Job summary

A leading company is seeking a talented Social Media Manager to join their First Aid Beauty team. This role involves developing social media strategies, engaging with online communities, and analyzing campaign effectiveness. The ideal candidate should have over three years of experience in the beauty or cosmetics industry and possess strong communication skills.

Qualifications

• 3+ years experience as a Social Media Manager in beauty or cosmetics.
• Proven success in growing social media communities.
• Strong engagement and communication skills.

Responsibilities

• Develop and implement social media strategies across platforms.
• Engage with online communities and respond to inquiries.
• Analyze and report on campaign performances.

Skills

Community engagement

Written communication

Social media strategy

Tools

Dash Social

Job description

Job Location

Newton

Job Description

We are seeking a talent Social Media Manager to join our First Aid Beauty media team! As the Social Media Manager, you will be responsible for the creation and execution of social media calendars, handle online communities, and track the success of all social media accounts + campaigns. You’ll work closely with creative, marketing and sales teams to ensure brand consistency, support product launches, and foster a strong connection with the consumer across various social platforms.

Key Responsibilities:

You will develop and implement social media strategies across platforms (Instagram, TikTok, Facebook, YouTube, Pinterest, etc.) to build brand visibility and drive engagement. Being in tune with trends, competitor activity, and industry news is important to ensure our content is relevant and innovative.

Be prepared to partner with production + creative teams to curate content for the monthly calendar. You'll also handle the daily social media calendar, posting schedule, and content creation process to maintain a consistent online presence.

You'll also engage with our online community, responding to comments, messages, and mentions in a timely and friendly manner. This is an important piece to helping our customers with inquiries and feedback, ensuring positive customer experiences.

Analysis skills and reporting on the performance of campaigns are also a key piece to the role. You'll measure different KPIs (such as engagement, traffic, conversions, etc.) to refine strategies and improve results.

You'll be also responsible for writing compelling and on-brand caption copy for social media posts that resonate with the target audience, drive engagement, and communicate the brand’s voice clearly and consistently. It's also important to know that the copy resonates with our overall brand strategy and messaging.

Job Qualifications

Required:

• Shown experience (3+ years) as a Social Media Manager, preferably in the beauty, skincare, or cosmetics industry.
• Experience using Dash Social is strongly preferred.
• Experience planning + executing brand social media calendars across multiple platforms (Instagram, TikTok, YouTube, Pinterest, Facebook, etc.).
• Proven success in growing and handling social media communities across multiple platforms (Instagram, TikTok, YouTube, Pinterest, Facebook, etc.).
• Reporting and analysis on campaign strategy.
• Strong community engagement skills and ability to form relationships.
• Excellent written and verbal communication skills with an ability to write captivating captions, blog posts, and other written content.
• Currently located in either Boston, MA or New York, NY

Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skills, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.

We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ’s, please click HERE.

Procter & Gamble participates in e-verify as required by law.

Qualified individuals will not be disadvantaged based on being unemployed.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Job Schedule

Full time

Job Number

R000124510

Job Segmentation

Experienced Professionals (Job Segmentation)

Starting Pay / Salary Range

$85,000.00 - $115,000.00 / year