SEO Specialist

Saatchi & Saatchi Canada; Toronto; On-site; CAD 50,000 - 55,000; Full time

Job summary

Saatchi & Saatchi Toronto is seeking a skilled SEO Specialist to develop and manage organic search strategies for clients. You will translate marketing goals into actionable SEO plans, audit sites, and collaborate with development teams to optimize crawlability and content.

You will monitor KPIs, perform regular SEO audits, conduct keyword research, and build quality link strategies while staying current with Google's updates and industry tools.

Qualifications

• Minimum 1 year SEO experience, preferably in agency setting.
• Experience with HTML & CSS.
• Ability to identify growth opportunities.
• Strong presentation skills, including the ability to communicate complex data in simple terms.
• Keen eye for details & excellent organizational skills.
• Strong technical SEO background.
• Experience working with web development teams.
• Web development background is considered an asset

Responsibilities

• Create, execute & manage organic search strategies for client.
• Translate client’s marketing goals into a successful organic strategy.
• Review all relevant material or attend meetings to gain a full understanding of our client’s marketing/site goals and objectives.
• Develop keyword targeting strategy.
• Audit client websites to ensure SEO best practice compliance.
• Dev consulting to troubleshoot technical SEO issues.
• Develop ongoing link building strategies and implement said strategies.
• On-page optimizations on a page-by-page basis; perform regular SEO audits.
• Report on web KPIs with a focus on keyword/page ranking and new natural search traffic opportunities.
• Research and monitor competitor SEO activities.
• Knowledge of tools including BrightEdge or Stat, Google Keyword Planner, Majestic, Google Search Console, Google Analytics & Screaming Frog.
• Programming Languages: JavaScript, HTML, CSS.
• Knowledge of Google’s algorithm updates and penalties On-page SEO and technical (site crawlability).
• Regex Matching (Regular Expressions).
• Google Site Operators.
• Linkbuilding Keyword research and strategy.

Skills

Presentation skills

Attention to detail

Organizational skills

Technical SEO

Web dev collaboration

Tools

BrightEdge

Stat

Google Keyword Planner

Majestic

Google Search Console

Google Analytics

Screaming Frog

JavaScript

HTML

CSS

Job description

Saatchi & Saatchi is an advertising agency with the belief that creativity, data, media and technology should all work together, and we use that to influence human behavior and drive success for clients. S&S is one of the world's largest agency networks with 114 offices and more than 6000 employees globally. Here in our Toronto office we work with some of the countries most valued brands including Toyota, Buckley's, and Children's Advil, as well as several under the Mondelez banner (Crispers, Oreo, and Chips Ahoy just to name a few). We’re an award winning agency in both creativity and effectiveness, so it’s really important for us here to convert that innovation and the great ideas into real tangible business results for the organization.

Overview

Saatchi & Saatchi Toronto is looking for a SEO Specialist to join our team!

Responsibilities

• Create, execute & manage organic search strategies for client.
• Translate client’s marketing goals into a successful organic strategy.
• Review all relevant material or attend meetings to gain a full understanding of our client’s marketing/site goals and objectives.
• Develop keyword targeting strategy.
• Audit client websites to ensure SEO best practice compliance.
• Dev consulting to troubleshoot technical SEO issues.
• Develop ongoing link building strategies and implement said strategies.
• On-page optimizations on a page-by-page basis; perform regular SEO audits.
• Report on web KPIs with a focus on keyword/page ranking and new natural search traffic opportunities.
• Research and monitor competitor SEO activities.
• Knowledge of tools including BrightEdge or Stat, Google Keyword Planner, Majestic, Google Search Console, Google Analytics & Screaming Frog.
• Programming Languages: JavaScript, HTML, CSS.
• Knowledge of Google’s algorithm updates and penalties On-page SEO and technical (site crawlability).
• Regex Matching (Regular Expressions).
• Google Site Operators.
• Linkbuilding Keyword research and strategy.

Qualifications

• Minimum 1 years SEO experience, preferably in agency setting.
• Experience with HTML & CSS.
• Ability to identify growth opportunities.
• Strong presentation skills, including the ability to communicate complex data in simple terms.
• Keen eye for details & excellent organizational skills.
• Strong technical SEO background.
• Experience working with web development teams.
• Web development background is considered an asset

Salary

Transparency matters to us. The salary for this position is $50 - 55k per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

Saatchi is an equal opportunity employer and we welcome and encourage applications from all interested parties. Accommodations are available, upon request, for all stages of the interview and employment process for those with a disability or medical need during any stage of the recruitment process.