Senior Salesforce Consultant

Aptino, Inc.; Toronto; Hybrid; CAD 120,000 - 180,000; Full time

Benefits offered by this job

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Job summary

Aptino Inc. is seeking a Senior Salesforce Consultant to lead a capability, architecture, and platform assessment for a large enterprise client. The role focuses on Marketing Cloud and Data Cloud with emphasis on governance, licensing, and efficiency.

The ideal candidate will bring deep expertise in Salesforce ecosystems, enterprise-scale delivery, and the ability to translate complex findings into actionable recommendations for executive stakeholders and platform teams.

Qualifications

• 10+ years of Salesforce consulting and technical experience, including 3+ years in large enterprise environments.
• Deep hands-on expertise in Salesforce Marketing Cloud and Data Cloud.
• Experience with Service Cloud and Commerce Cloud architectures.
• Experience in architecture reviews, debt assessments, and licensing optimization.
• Knowledge of licensing, API usage, data volumes, and credits.
• Experience integrating Salesforce with Snowflake or Databricks.
• Knowledge of Tableau, Power BI and data governance.
• Relevant Salesforce certifications.

Responsibilities

• Assess Salesforce capabilities across Marketing Cloud, Data Cloud, Service Cloud, B2B Commerce, analytics, and integrations.
• Evaluate platform architecture, data models, integration patterns, scalability, and technical debt.
• Analyze licensing, consumption-based pricing, cost optimization, and FinOps governance.
• Review business value measurement, attribution, analytics, and reporting.
• Assess service operations, case management, workflows, SLAs, and support models.
• Evaluate data governance, identity, consent, and integration with enterprise data platforms.
• Conduct stakeholder interviews and translate findings into actionable recommendations and a prioritized roadmap.

Skills

Salesforce Consulting

Enterprise Architecture

Marketing Cloud

Data Cloud

Licensing optimization

Data governance

Stakeholder communication

Education

Salesforce Certifications

Tools

Snowflake

Databricks

Tableau

Power BI

Job description

Location: Toronto, ON (Hybrid)

About the Opportunity:

Aptino Inc. is looking for an experienced Senior Salesforce Consultant to support a Salesforce capability, architecture, and platform assessment for a large enterprise client.

The ideal candidate will bring deep expertise in Salesforce Marketing Cloud and Data Cloud, along with strong experience in enterprise architecture, licensing optimization, technical debt assessment, and business capability evaluation.

Key Responsibilities:

• Assess Salesforce capabilities across Marketing Cloud, Data Cloud, Service Cloud, B2B Commerce, analytics, and integrations.
• Evaluate platform architecture, data models, integration patterns, scalability, and technical debt.
• Analyze licensing, consumption-based pricing, cost optimization, and FinOps governance.
• Review business value measurement, attribution, analytics, and reporting.
• Assess service operations, case management, workflows, SLAs, and support models.
• Evaluate data governance, identity, consent, and integration with enterprise data platforms.
• Conduct stakeholder interviews and translate findings into actionable recommendations and a prioritized roadmap.

Required Qualifications:

• 10+ years of Salesforce consulting and technical experience, including 3+ years in large enterprise environments.
• Deep hands-on expertise in Salesforce Marketing Cloud and Data Cloud.
• Working knowledge of Service Cloud and Commerce Cloud, including legacy and modern architectures.
• Experience in Salesforce architecture reviews, technical debt assessments, and licensing optimization.
• Strong understanding of consumption-based licensing, credits, contacts, API usage, and data volumes.
• Experience integrating Salesforce with cloud data warehouses such as Snowflake or Databricks.
• Knowledge of Tableau, Power BI, data modeling, analytics, and governance.
• Relevant Salesforce certifications, such as Application Architect, Technical Architect, Marketing Cloud Consultant, or Data Cloud Consultant.

Nice to Have:

• Experience in retail, consumer, loyalty, personalization, or retail media.
• Familiarity with identity and consent platforms, multilingual deployments, and marketing technology.
• Experience with Marketing Cloud Intelligence and cloud cost governance.

Ideal Candidate: A strong communicator who can bridge business strategy and technical architecture, navigate ambiguous enterprise environments, and deliver evidence-based recommendations to executive stakeholders and platform teams.