Senior Performance Video Creative — Open Finance

Kraken; Canada; On-site; CAD 110,000 - 150,000; Full time

Job summary

Kraken seeks a Senior Performance Video Creative to own paid video across product launches, campaigns and always-on activity. You’ll ideate, produce and ship across Meta, TikTok, YouTube, LinkedIn, Reddit and X, with AI-enabled workflows and a strong eye for what stops thumbs.

You’ll work with the Creative Lead in Consumer Creative & Design, set the bar for speed and craft, and translate briefs into cross-market, compliant assets while maintaining clean, reusable files for the team.

Qualifications

• 5+ years in performance video creative in-house or agency.
• Portfolio submitted with application; include AI-generated work and at least two full video cuts.
• Include two or three full video cuts, at least one AI-generated or AI-assisted piece with a short note on tooling vs you.
• Demonstrated ability from concept to finished cut with sound design.
• High-level understanding of gen AI video tooling with shipped work.
• Platform-native instincts across Meta, TikTok and YouTube.
• Experience within a structured creative testing program with metrics.
• Fluency in internet culture with meme sensibilities.
• Speed with multiple review rounds and late changes.
• Ability to work under regulatory constraints and brand safety.
• Copywriting instinct for scripts and on-screen text.

Responsibilities

• Own paid video for Kraken Consumer across product launches, campaigns and always-on activity.
• Build for channels like Meta, TikTok, YouTube, LinkedIn, Reddit and X; tailor to each platform’s specs.
• Concept and cut performance video to cross-format sets.
• Produce AI-generated and AI-assisted video; keep workflows current.
• Pitch ideas to briefs and develop winning concepts for pillars.
• Version and localize video across markets, languages, formats, and regulatory requirements.
• Design tests with measurable readouts; translate results into creative decisions.
• Flex into AI-assisted static when needed; maintain brand baselines.
• Collaborate with Product Marketing, compliance and regional teams for approvals.
• Maintain craft and clean file management for reuse.
• Maintain high craft bar and well-organized files.

Skills

Performance video

Portfolio required

AI tooling

Platform instincts

Creative testing

Copywriting

Regulatory awareness

Fast turnaround

Meme culture

Sound design

Tools

Video editing software

Gen AI tools

Job description

Kraken seeks a Senior Performance Video Creative to own paid video across product launches, campaigns and always-on activity. You’ll ideate, produce and ship across Meta, TikTok, YouTube, LinkedIn, Reddit and X, with AI-enabled workflows and a strong eye for what stops thumbs.

You’ll work with the Creative Lead in Consumer Creative & Design, set the bar for speed and craft, and translate briefs into cross-market, compliant assets while maintaining clean, reusable files for the team.