Senior Performance Marketing Lead - Remote Canada

Hale Digital; London; On-site; CAD 125,000 - 173,000; Full time

Benefits offered by this job

Honest culture

Great teammates

Competitive pay

Commission opportunity

Profit sharing

Fully funded benefits

Flexible work arrangement

Job summary

Hale Digital Inc. is seeking an Associate Director, Performance Marketing to lead media strategy, performance, and execution for a client portfolio.

This senior marketer excels at driving measurable ROI while actively shaping client partnerships and contributing ideas to a fast-paced agency team. The role blends hands-on in-platform work with strategic leadership, delivering end-to-end digital media plans across paid search, social, display, and programmatic.

Qualifications

• 6–8 years of performance marketing experience and strategic client conversations.

Responsibilities

• Lead end-to-end digital media strategy across paid search, paid social, display, programmatic and emerging channels.
• Oversee performance data analysis to uncover insights and drive optimizations.
• Build and present performance narratives to clients.
• Collaborate with creative, analytics, and channel specialists to deliver integrated programs.
• Own results and drive execution with accountability.

Skills

Performance marketing

Hands-on in-platform

Client leadership

Strategic thinking

Verbal communication

Collaboration

Tools

Google Ads

Meta Ads

GA4

Programmatic

Amazon Ads

Job description

Hale Digital Inc. is seeking an Associate Director, Performance Marketing to lead media strategy, performance, and execution for a client portfolio.

This senior marketer excels at driving measurable ROI while actively shaping client partnerships and contributing ideas to a fast-paced agency team. The role blends hands-on in-platform work with strategic leadership, delivering end-to-end digital media plans across paid search, social, display, and programmatic.