Senior Manager, Business Insights

Spin Master International B.V.; Toronto; On-site; CAD 119,000 - 158,000; Full time

Benefits offered by this job

Growth and Career Opportunities

Flexible Work Hours

Innovation, Collaboration and Fun

Comprehensive Benefits

Other fun Perks!

Job summary

Spin Master International B.V. seeks a strategic and technical Sr. Manager, Business Insights to own the Looker strategy and dashboard ecosystem for the global Toy business.

You will lead a team of BI analysts transforming multi-channel toy data into Looker dashboards, enabling brand, sales, and supply chain teams to make fast, data-driven decisions. You will govern the Looker semantic layer, drive dashboard product management, and mentor analysts to deliver scalable, self-service insights

Qualifications

• 5+ years of experience in BI, analytics engineering, or data analytics.
• 1–2 years in technical leadership or mentoring.
• Hands-on experience with Looker (LookML) or similar BI ecosystems is valued.
• Strong SQL and data modeling skills.
• Experience in Consumer-Packaged Goods (CPG), Toys, Retail, or Entertainment is preferred.

Responsibilities

• Define, govern, and scale the global Looker semantic layer (LookML) for a single source of truth across the Toy division.
• Establish robust version control workflows, CI/CD pipelines, and coding standards for all development.
• Partner with engineering to optimize database performance and ensure dashboards load quickly for business users.
• Act as product manager for BI tools; translate business needs into standardized, self-service dashboards and a roadmap.
• Lead, coach, and mentor a high-performing BI/data analytics team; unblock technical hurdles and align career growth with strategic goals.
• Collaborate with Brand Managers, Sales Leads, and Supply Chain to design KPIs like sell-through, weeks of supply, and marketing ROI.

Skills

LookML

SQL

Git

BI dashboards

Data modeling

Tools

Git/version control

Job description

Job Description:

What will you work on?

We are looking for a strategic and technicalSr. Manager, Business Insightsto own and drive the Looker strategy and dashboard ecosystem for our global Toy business. In this role, you will act as the principal architect and owner of our single source of business truth. You will lead a talented team of analysts to transform complex, multi-channel toy data (including retail POS, inventory, licensing, and digital engagement) into beautiful, actionable Looker dashboards that empower our brand, sales, and supply chain teams to make rapid, data-backed decisions.

How will you create impact?

Looker BI Strategy & Architecture

• Define, govern, and scale our globalLooker semantic layer (LookML)architecture to ensure a single, consistent source of truth across the Toy division.
• Establish robust version control workflows, maintaining CI/CD pipelines, and setting strict coding standards for all development.
• Partner with engineering to optimize database performance, ensuring our underlying queries run efficiently and dashboards load instantly for business users.

Dashboard Product Management

• Act as the product manager for our BI tools, translating abstract toy business needs into intuitive, standardized, and self-service dashboard products.
• Own the strategic dashboard roadmap, balancing sprint cycles, feature requests, and technical debt.
• Drive high user adoption and design and lead enablement programs to train brand managers, sales teams, and executives on how to leverage these tools to make data-driven decisions.

People Leadership & Mentorship

• Lead, coach, and inspire a high-performing team of BI analysts and data analysts, fostering a culture of continuous learning and technical excellence.
• Oversee daily workflows, run code and design reviews, and establish standard operating procedures to keep projects on track. As a team leader, you will actively work to unblock technical hurdles for your team while aligning their personal career growth with our strategic objectives.

Toy Business Domain Alignment

• Partner closely with Brand Managers, Sales Leads, and Supply Chain teams to design and govern core KPIs tailored to the toy industry, such as product sell-through, weeks of supply, and marketing ROI.
• By aligning data infrastructure with seasonal toy launch cycles and retail promotional calendars, ensure our BI environment delivers the right insights at the exact moment key commercial decisions are being made.

What are your skills and experience?

• Experience:5+ years of experience in Business Intelligence, Analytics Engineering, or Data Analytics, with at least 1-2 years in a technical leadership or mentoring capacity.
• Data Modeling & Dashboard Design:Proven experience in translating complex business requirements into clean, scalable semantic data models and intuitive dashboards. While hands-on experience withLooker (LookML)is highly valued, strong expertise in similar modern BI ecosystems is welcome.
• Technical Stack:Strong SQL skills (BigQuery, Snowflake, or Redshift). Experience with Git/version control workflows.
• Domain Knowledge:Experience inConsumer-Packaged Goods (CPG), Toys, Retail, or Entertainmentis highly preferred (understanding seasonality, POS data, and retail inventory metrics).
• Soft Skills:Outstanding communication skills- specifically the ability to translate highly technical data models into strategic insights for brand and creative leaders.

What you can expect from us:

• Growth and Career Opportunities
• Flexible Work Hours
• Innovation, Collaboration and Fun
• Comprehensive Benefits
• Other fun Perks!

The anticipated pay range for candidates who will work in Ontario is $118,600 to $158,100 Per Annum. The offered pay to a successful candidate will be dependent on several factors that may include but are not limited to years of experience within the job, years of experience within the required industry, education, etc. Spin Master Inc. is a multi-state employer, and this salary range may not reflect positions that work only in other states.

This job posting is tied to an open vacancy.

What’s it like to work here?

Spin Master is a fast-paced, hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isn’t for everyone, we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.

Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.

Spin Master strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment, selection and/or assessment processes. Should you require an accommodation, please contact our Talent Acquisition team, by email at [e-mail] or by phone at 416 364-6002 and we will work with you to meet your accessibility needs.

Follow us on Instagram and Twitter @SpinMaster to stay up to date on Spin Master career opportunities.

We do appreciate all interest; however only those selected for interview will be contacted.