Senior Experience Designer (Brand & Visual, UI Designer)

Apply Digital; Vancouver; On-site; CAD 90,000 - 140,000; Full time

Job summary

Apply Digital in Vancouver seeks a senior designer to own brand and visual design for client engagements. You will craft stylescapes, brand books, and visual identities, and run live workshops translating discussion into visuals in real time.

You’ll flex into UI/product design when needed, using Figma and generative tools like Midjourney and Claude, while keeping brand and product work cohesive across deliverables. A strong agency portfolio is essential.

Qualifications

• 8+ years of design experience in an agency or consulting environment.
• Strong foundation in typography, layout, and brand systems.
• Hands-on experience with generative image and video tools.
• Proven ability to create stylescapes and lead brand workshops.
• Proficiency in Figma with UI/product design capabilities.

Responsibilities

• Design stylescapes, moodboards, and visual explorations that set creative direction for client engagements.
• Build and contribute to brand books and visual identity systems.
• Plan and participate in brand workshops, translating live discussion into visuals.
• Use generative tools to quickly explore concepts and visuals.
• Design client decks and presentation materials with strong typography and data visuals.
• Maintain consistency across UI deliverables with product teams.

Skills

Brand systems

Typography

Layout

Visual composition

Tools

Midjourney

Figma

Veo

Claude Design

Adobe CC

Job description

RESPONSIBILITIES

Brand & Visual Design

Design stylescapes, moodboards, and visual explorations that set creative direction for client engagements.

Build and contribute to brand books and visual identity systems.

Plan and actively participate in brand workshops with clients, translating live discussion into visual concepts in real time.

Use generative image and video tools — Midjourney, Figma Make, Figma Weave, Veo, and similar — to rapidly explore and produce concept visuals, campaign assets, and creative options.

Decks and presentation design

Design and art-direct client pitch decks, narrative presentations and proposals, covering layout, typography, imagery and data visualization.

Build reusable slide systems and templates in Google Slides and Figma Slides.

Use Claude Design to speed up first drafts, then refine them by hand to a polished result.

Product & UI Flex

Flex into UI and product design work as engagements require, using Figma alongside agentic tools like Claude Code, Claude Design, and Figma Make.

Apply structured agentic workflows (e.g., BMAD) to move quickly from concept to production-ready design.

Partner with product designers and developers to keep visual and brand craft consistent across UI deliverables.

Tool Fluency & Craft

Maintain a broad, current vernacular of AI design tools and evaluate new ones as they emerge.

Bring strong graphic design fundamentals — typography, color, layout, composition — to every deliverable, brand or digital.

Client & Consulting

Present concepts and creative rationale directly to client stakeholders.

Work as part of an agency/consulting team across multiple concurrent engagements.

Contribute to a design culture that treats AI tools as creative collaborators, not shortcuts.

REQUIREMENTS

Required

8+ years of design experience, with significant time in an agency or consulting environment.

A strong graphic design foundation — typography, layout, brand systems, visual composition.

Hands-on, portfolio-demonstrated experience with generative image and video tools: Midjourney, Figma Make, Figma Weave, Veo, or comparable tools.

Proven experience creating stylescapes and brand books, and leading or participating in brand workshops.

Working proficiency in Figma, with the ability to flex into UI/product design tasks when needed.

Working proficiency in Adobe Creative Cloud, including Photoshop and Illustrator.

Exposure to or hands-on experience with agentic AI design workflows (e.g., Claude Code, Claude Design).

Excellent presentation and communication skills for client-facing work.

Nice to Have

Experience with BMAD (Breakthrough Method for Agile AI-Driven Development) or similar agentic delivery frameworks.

A portfolio that spans both brand/graphic design and UI/product design.

Familiarity with additional generative tools (e.g., Runway, Adobe Firefly).

Motion graphics experience.

Front-end or prototyping familiarity.