Senior Digital Marketing Manager (Remote)

Placements24; Kimberley; Hybrid; CAD 90,000 - 130,000; Full time

Benefits offered by this job

Performance bonuses

Fully remote

Private health insurance

Retirement savings plan

Professional development budget

Innovative remote culture

Job summary

Placements24 is seeking a Senior Digital Marketing Manager to lead client campaigns in a fully remote capacity, across South Africa, delivering cutting-edge strategies that drive growth and brand visibility. You will oversee paid media, content, analytics, and budgeting while guiding a remote team of marketing professionals to achieve measurable outcomes.

The ideal candidate has 7+ years in digital marketing, strong leadership, and expertise across SEO, SEM, social, email, and automation, with a

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• 7+ years of digital marketing experience with leadership exposure.
• Expertise in SEO, SEM, social media, content, email marketing, and automation.
• Strong analytics with Google Analytics and data visualization tools.
• Excellent leadership, comms, and project management; experienced with remote teams.

Responsibilities

• Develop and execute comprehensive digital marketing strategies for diverse client needs.
• Manage and optimize paid media campaigns across search, social, and other platforms to achieve KPIs.
• Lead and mentor a remote team of digital marketing specialists.
• Oversee content creation and distribution ensuring brand consistency and engagement.
• Analyze campaign performance, website analytics, and market trends to provide data-driven insights.
• Manage marketing budgets to maximize ROI and resource allocation.
• Stay updated on emerging digital marketing technologies and trends.

Job description

About the Role

Our client is seeking an experienced and visionary Senior Digital Marketing Manager to lead their marketing efforts in a fully remote capacity, serving clients across South Africa. This role is crucial for developing and implementing cutting-edge digital marketing strategies that drive growth, enhance brand visibility, and achieve client objectives. You will oversee a diverse range of digital channels, manage budgets, analyze performance data, and guide a team of marketing professionals. The ideal candidate is a strategic thinker, a skilled communicator, and a proven leader with a passion for digital innovation and a commitment to delivering exceptional results in a remote-first environment.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies tailored to diverse client needs and industry landscapes.


• Manage and optimize paid media campaigns across search engines, social media, and other digital platforms to achieve target KPIs and ROI.


• Lead and mentor a remote team of digital marketing specialists, fostering a collaborative and high-performance culture.


• Oversee the creation and distribution of compelling content, ensuring brand consistency and audience engagement across all channels.


• Analyze campaign performance, website analytics, and market trends to provide strategic recommendations and data-driven insights to clients and internal stakeholders.


• Manage marketing budgets effectively to maximize campaign impact and resource allocation.


• Stay abreast of emerging digital marketing technologies, trends, and best practices to maintain a competitive edge.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.


• 7+ years of progressive experience in digital marketing, with at least 3 years in a management or leadership role.


• Proven expertise in SEO, SEM, social media marketing, content marketing, email marketing, and marketing automation.


• Strong analytical skills with proficiency in Google Analytics, data visualization tools, and campaign management platforms.


• Exceptional leadership, communication, and project management skills, with experience managing remote teams.


• Demonstrated ability to develop and execute successful digital marketing strategies that drive measurable business outcomes.

Benefits

• Highly competitive salary with significant performance-based bonuses.


• Fully remote work arrangement offering unparalleled flexibility and autonomy.


• Comprehensive private health insurance and retirement savings plan.


• Generous professional development budget for continuous learning and certifications.


• A dynamic, collaborative, and inclusive remote work culture focused on innovation and mutual support.