Senior Buyer, Programmatic

dentsuaegis; Toronto; On-site; CAD 60,000 - 67,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

RRSP contribution

Paid time off

Job summary

Dentsu Media in Toronto seeks a Senior Buyer, Programmatic to lead the planning, setup and optimization of programmatic campaigns for a portfolio of clients. You will guide a team to deliver high-quality programmatic solutions across multiple platforms, ensuring campaigns meet client objectives.

The role requires 3-5 years in programmatic, strong analytical skills, and expertise with DV360, Amazon DSP, Teads and The Trade Desk. Excellent communication and leadership abilities are essential.

Qualifications

• 3-5 years of programmatic experience.
• In-platform experience with DSPs including DV360, Amazon, Teads & The Trade Desk.
• Understanding of tagging, ad serving & campaign management tools.
• Strong problem solving and critical analysis skills.
• Desire to continuously learn and develop.
• Aptitude to build and maintain strong working relationships.
• Excellent communication and writing skills.
• Ability to lead a team and strong attention to detail.
• Advanced Excel & PowerPoint knowledge.

Responsibilities

• Provide oversight of programmatic campaigns across platforms to a team of specialists.
• Lead discussions about campaigns and assist with RFP creation.
• Project and account management from briefing to go-live and post reporting.
• Ensure media plan requirements are communicated to teams and platforms.
• Collaborate with planners and media partners.
• Lead post-launch audits, optimizations & pacing.
• Address challenges or opportunities within live campaigns.

Skills

Programmatic exp

DSP platforms

Team leadership

Excel

PowerPoint

Communication

Tools

DV360

Amazon DSP

Teads

The Trade Desk

Job description

Job Description

Dentsu programmatic is shaping the future of programmatic and is looking for the next rising star to join the team. We are looking for someone who is proactive, works well in a team environment and a team leader. As a Senior Buyer, Programmatic you will have the opportunity to own account management planning, set up and activation of programmatic campaigns for your portfolio of clients. You will be working closely with your team to service different the client teams within the agency for your portfolio. Your day to day would include campaign planning and providing oversight of set up, optimization, reporting to hit client objectives. A successful candidate would demonstrate problem solving skills, attention to detail and time management skills as your primary goal will be to provide leadership of your team and work closely with client teams to deliver a superior programmatic offering to our clients.

Key Responsibilities

• Provide oversight of programmatic campaigns across various platforms to a team of programmatic specialists and traders
• Lead discussions about potential campaigns and attend new campaign briefings, including assisting with the RFP creation
• Project and account management of campaign from beginning to end - from initial briefings, planning, platform(s) setup and go-live to post reporting
• Ensure all media plan requirements are correctly communicated to all relevant teams and entered accurately in the appropriate platforms.
• Work effectively with internal and external partners including planners and media partners
• Provide leadership on post launch audits, campaign optimizations & pacing on campaigns
• Address and solve any potential challenges or opportunities within live campaigns

Qualifications

• 3 - 5 years of programmatic experience
• In platform experience with DSPs including DV360, Amazon, Teads & The Trade Desk
• Understanding of tagging, ad serving & campaign management tools
• Strong problem solving and critical analysis skills
• Desire to continuously learn and develop
• Aptitude to build and maintain strong working relationships
• Excellent communication and writing skills
• Ability to lead a team and strong attention to detail
• Advanced Excel & PowerPoint knowledge

Additional Information

Vacancy: Is this posting for the purposes of filling an existing vacancy [ Y /N]

The salary range for this position is $60k-$67k. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills.

A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees.

AI Disclosure: dentsu utilizes artificial intelligence tools as part of its recruitment process, as during the sourcing and screening stages. All other parts of the dentsu application and hiring processes do not utilize artificial intelligence tools.

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [e-mail] or to begin a conversation about your individual accessibility needs throughout the hiring process.

Location

Toronto

Brand

Dentsu Media

Time Type

Full time

Contract Type

Permanent