Senior Buyer, Digital

Dentsu Aegis Network; Toronto; On-site; CAD 60,000 - 65,000; Full time

Job summary

A leading marketing agency seeks a Digital Senior Buyer in Toronto to oversee client digital campaigns. This role focuses on campaign setup, management, and optimization while delivering outstanding results. Candidates should have at least 2 years of experience in a digital performance agency and strong client-facing skills.

Benefits

Medical benefits

Dental benefits

RRSP

Paid time off

Qualifications

• At least 2 years experience within a digital performance agency.
• Strong technical skills and knowledge of digital media.
• Ability to work collaboratively across teams.

Responsibilities

• Responsible for successful setup and optimization of client campaigns.
• Develop a solid understanding of the client’s business.
• Provide clear communication and reporting to clients.

Skills

Analytical

Strategic

Client-facing skills

Technical skills

Knowledge of Web Analytics

Education

Relevant qualification from Google and Bing

Job description

Job Description:

Our mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through optimization, creation and analysis across all digital platforms. Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms.

The Digital Senior Buyer is responsible for the setup and ongoing delivery of client Digital campaigns. As a Digital Senior Buyer, you will work to support the Business Performance, Strategy Lead in developing the short and long-term strategic direction and success for your clients. You will also be responsible for the successful delivery of these campaigns – from campaign setup, optimization and management to the day to day reporting to clients.

Responsibilities:

• Understand individual client needs; ensure clients have the necessary information and materials required

• Work to develop a solid understanding of the client’s business, with emphasis on your area of responsibility

Campaign deliverables

• Assist the Client Lead and Business Performance, Strategy Lead on the overall strategic direction and delivery of client campaigns – be it from a consumer, data or performance perspective

Campaign Management

• Responsible for the successful setup of all client campaigns – including keyword research, campaign creation and audience upload across a number of platforms

• Responsible for the successful optimization of all client campaigns – including reviewing campaign performance, as well optimizing based on the continuous feedback from both the client and strategist

• Responsible for reporting and trafficking is carried out to the highest standards – as well as delivery of commentary, insights and actions to the client on a daily, weekly and/or monthly basis

• Coach and challenge the Business Performance Executive on his/her daily deliverables: overall execution & optimization of campaigns; reporting and insights

Innovation & Initiative

• Contribute your own ideas and opinions on your client’s business, how we work, and the industry we’re in; establish a presence in the agency; have a voice in meetings

• Work with an attitude of ‘it’s up to me to make it happen’

Professional Responsibilities

• Be an excellent communicator – provide clear correspondence and specifically well-written, emails to ensure all expectations and details are understood by all

• Develop excellent presentation skills – both in-person and over the phone

• Meet deadlines and commitments

Qualifications

• At least 2 years experience within a digital performance agency responsible for delivering against performance targets

• Strong technical skills

• Excellent knowledge and passion for digital

• Strong client-facing skills: understanding client needs, maintaining relationships, building partnerships

• Able to work in high pressure environment and resolve client issues

• Able to work collaboratively across teams

• Analytical and strategic

• Knowledge and understanding of Web Analytics (considered an asset)

• Relevant qualification from Google and Bing (Amazon an asset)

Additional information:

The salary range for this position is$60k-$65k. Actual salary within thesalary range will be based on avariety of factors including relevantexperience, knowledge, and skills.A range of medical, dental, RRSP,paid time off, and/or other benefitsalso are available to all permanentemployees.

We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact [e-mail] or to begin a conversation about your individual accessibility needs throughout the hiring process.

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Location:

Toronto

Brand:

Dentsu Media

Time Type:

Full time

Contract Type:

Permanent