Senior Business Architect – AI-Driven Marketing Transformation

Premium Retail Group; Mascouche; Vor Ort; CAD 65.000 - 80.000; Vollzeit

Zusammenfassung

Premium Retail Group is seeking a senior business architect for the marketing domain within a transformation program. The role focuses on defining a target marketing architecture, translating AI ambitions into business capabilities, and shaping roadmaps across capabilities, processes, data and governance.

You will operate in complex environments, bring MarTech and CRM knowledge, and lead multi-domain initiatives with executive influence.

Qualifikationen

• 8+ years in business architecture, strategic transformation of business domains, or related fields.
• Definition of target architectures, capability models, and operational transformation roadmaps or models.
• Understanding of the impacts of AI and generative AI on business capabilities, and translation of use cases into business capabilities.
• Knowledge of a MarTech and CRM ecosystem (campaign orchestration and content, audiences and segmentation, offers, content creation, customer journey, work measurement, investment measurement, customer relationship).
• Development or maturity of a business architecture practice within a large organization.
• Leading multi-domain initiatives (business, marketing, data, AI, architecture, technology) with leadership autonomy.
• Communication, synthesis, and executive-level influencing skills in an advisory role.

Aufgaben

• Define and evolve the target marketing architecture.
• Translate AI ambitions and use cases into impacts on business capabilities.
• Shape transformation roadmaps across capabilities, processes, roles, data and governance.
• Lead multi-domain initiatives with autonomy across business, marketing, data, AI, architecture and technology.
• Advise at the executive level and influence senior stakeholders.

Kenntnisse

Strategic transformation

Target architectures

AI impact on business

MarTech & CRM knowledge

Leadership in multi-domain initiatives

Executive communication

Jobbeschreibung

Premium Retail Group is seeking a senior business architect for the marketing domain within a transformation program. The role focuses on defining a target marketing architecture, translating AI ambitions into business capabilities, and shaping roadmaps across capabilities, processes, data and governance.

You will operate in complex environments, bring MarTech and CRM knowledge, and lead multi-domain initiatives with executive influence.