Senior Brand Designer

Gh Gruppe; Old Toronto; On-site; CAD 60,000 - 95,000; Full time

Job summary

An established industry player is seeking a Senior Brand Designer to enhance their visual identity and drive creative marketing initiatives. This role combines hands-on design with strategic thinking, allowing you to craft innovative assets that resonate with audiences and elevate the brand's presence in the competitive B2B SaaS landscape. Collaborating with cross-functional teams, you'll create polished designs for digital campaigns, social content, and presentations, ensuring brand consistency while pushing creative boundaries. If you're an innovative thinker with a passion for brand strategy and design, this opportunity is perfect for you.

Benefits

Comprehensive Benefits Package

Health insurance plans

Dental and vision insurance

Wellness incentives

401(k) plan with employer match

Flexible paid time off

Quarterly wellness days

Paid holidays

Empowering Career Growth

Qualifications

• 5+ years of brand design experience with a strong portfolio.
• Advanced proficiency in Adobe Creative Suite and Figma.

Responsibilities

• Lead design and production of creative assets for marketing campaigns.
• Ensure brand consistency across all visual touchpoints.

Skills

Adobe Creative Suite

Figma

Canva

Motion Graphics

Brand Strategy

Project Management

Collaboration

Strategic Design Thinking

Job description

SOCi, the marketing platform for multi-location brands, is seeking to hire a Senior Brand Designer to drive our visual identity forward and elevate the creative execution of our marketing initiatives. This role blends hands-on design with strategic thinking, requiring a designer who can craft bold, consistent, and innovative assets that resonate with our audiences and amplify our brand’s leadership in the multi-location marketing space.

Who We Are

SOCi is one of the fastest growing technology companies in the country, ranking in the top tier of Inc 5000’s Fastest Growing Companies in America list for the last several years consistently. The builder of an award-winning enterprise SaaS marketing platform, and one of Forbes’ Best Startup Employers, SOCi boasts hundreds of the world’s largest brands as its customers. At SOCi, nothing is more important to us than the clients we service every day.

As a Senior Brand Designer, you will lead the creation of polished, performance-driven designs—ranging from digital campaigns and social content to presentations and in-person event collateral. You will collaborate cross-functionally with Marketing, Sales, and Product teams to deliver impactful visual storytelling that brings SOCi’s mission and products to life. In this role, you’ll help set the standard for brand consistency, while identifying new creative opportunities to ensure SOCi stands out in the competitive B2B SaaS landscape.

How You'll Make an Impact:

• Own Visual Execution: Lead the design and production of best-in-class creative assets for SOCi’s marketing and brand campaigns, including digital ads, social graphics, landing pages, event materials, presentations, and more.
• Ensure Brand Consistency: Uphold and advance SOCi’s brand guidelines across all visual touch points to maintain a cohesive, bold, and recognizable brand identity across the organization.
• Collaborate Cross-Functionally: Work closely with marketing stakeholders, product teams, and external partners to develop assets that support demand generation, thought leadership, and product marketing goals.
• Push Creative Boundaries: Conceptualize and execute standout creative ideas that help SOCi cut through the noise in B2B SaaS.
• Support Motion and Multimedia: Partner with video and motion designers to incorporate animations, GIFs, and motion elements into campaigns where applicable.
• Manage Design Projects: Prioritize multiple projects simultaneously, meet deadlines, and deliver high-quality work in collaboration with internal stakeholders and external vendors.
• Contribute to Strategy: Provide design insights that enhance the effectiveness of campaigns, staying attuned to what resonates with our audience while monitoring design trends for new opportunities.

What You'll Need to be Successful

• Experience: 5+ years of professional experience in brand design, with a strong portfolio that showcases exceptional work across both digital and print mediums.
• Core Skills:
• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Strong expertise in Figma for web design and prototyping.
• Experience with Canva.
• Preferred Skills:
• Basic knowledge of motion graphics and animation tools (e.g., After Effects).
• Familiarity with creating assets for video, social media, and interactive platforms.
• Creative Excellence: An innovative thinker with a strong understanding of brand strategy and its impact on business objectives.
• Strategic Design Thinking: A proactive problem-solver with the ability to align creative execution with brand strategy and campaign goals.
• Collaboration: Adept at working cross-functionally to translate briefs and feedback into refined, high-quality outputs.
• Project Management: Strong organizational, communication, and time management skills to prioritize and manage multiple deliverables in a fast-paced environment.
• Continuous Growth Mindset: A lifelong learner eager to stay updated on industry trends with a passion for innovation.

What SOCi Provides to You

• Comprehensive Benefits Package
• Health insurance plans, dental, and vision
• Wellness incentives
• 401(k) plan with employer match
• Flexible paid time off
• Quarterly wellness days
• Paid holidays
• Empowering Career Growth and Success

What’s Important at SOCi

Led by a team of industry experts, SOCi is leading the pack in Localized Marketing for Multi-Location brands. Our collaborative, dynamic culture allows our teams to work cross-functionally and optimize productivity. We are a fast-paced, agile environment where thought leadership and input are encouraged.

SOCi is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.