Senior Analyst, GTM Systems

StackAdapt Inc.; Toronto; Hybrid; CAD 80,000 - 100,000; Full time

Job summary

A leading marketing technology company is looking for a Senior Analyst, Systems to optimize their GTM systems, focusing on Salesforce. The role requires strong technical skills, a collaborative attitude, and experience in Revenue Operations. The company offers a competitive salary, extensive benefits, and a supportive work culture as part of a remote-first team.

Benefits

RRSP/401K matching

3 weeks vacation + personal care days

Access to mental health care platform

Work from home reimbursements

Robust training and onboarding program

Parental leave policy

Team events

Qualifications

• 3-5 years of experience in Revenue Operations or Business Systems.
• Strong hands-on experience with Salesforce administration.
• Familiarity with GTM workflows.

Responsibilities

• Configure and maintain Salesforce and related systems.
• Triage and implement enhancement requests in Salesforce.
• Monitor and maintain data quality standards.

Skills

Salesforce administration

Problem-solving

Attention to detail

Collaboration

Education

Salesforce Admin certification

Tools

Gong

ZoomInfo

MediaRadar

Hubspot

Job description

StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.

We are looking for a Senior Analyst, Systems to support the ongoing execution and optimization of our GTM systems, with a strong focus on Salesforce and the broader Commercial Strategy & Operations tech stack. In this role, you will configure, maintain, and enhance systems to support the needs of Sales, Marketing, and Client Services teams—ensuring data accuracy, process efficiency, and user adoption.

This is a highly collaborative role that requires strong technical skills, attention to detail, and the ability to translate business requirements into system enhancements. You’ll partner with stakeholders across RevOps, Sales, and IT to improve workflows, troubleshoot issues, and drive continuous improvement of our core systems.

StackAdapt is a remote-first company. While we welcome candidates from across Canada, we are prioritizing those based in Toronto.

What you'll be doing:

• Configure and maintain Salesforce and integrated GTM systems (e.g., Gong, ZoomInfo, MediaRadar, etc.), ensuring reliability, data integrity, and performance.
• Triage and implement enhancement requests in Salesforce by working closely with RevOps, Sales, and other stakeholders.
• Support operational processes including territory updates, quota uploads, account ownership changes, and planning cycles.
• Execute system changes such as custom fields, validation rules, workflows, and automation to reflect evolving business needs.
• Monitor and maintain data quality standards, helping implement validation logic and supporting governance efforts.
• Troubleshoot issues and provide front-line support to GTM users while enabling self-serve adoption and process adherence.
• Assist in documenting processes and updating user guides to support training and enablement efforts.
• Contribute to cross-functional projects related to process automation, CRM enhancements, and GTM system scalability.

What you’ll bring to the table:

• 3–5 years of experience in Revenue Operations, Business Systems, or Salesforce Administration.
• Strong hands-on experience with Salesforce administration; Salesforce Admin certification strongly preferred.
• Familiarity with GTM workflows such as account and opportunity management, territory design, and lead routing.
• Working knowledge of RevOps tools such as Gong, Hubspot or ZoomInfo is a strong asset.
• Ability to translate business needs into system configuration requirements with minimal guidance.
• Excellent problem-solving skills, attention to detail, and ability to manage multiple priorities.
• Clear communication and collaboration skills, with a service-oriented approach to internal stakeholders.

StackAdapters Enjoy:

• Competitive salary
• RRSP/401K matching
• 3 weeks vacation + 3 personal care days + 1 Culture & Belief day + birthdays off
• Access to a comprehensive mental health care platform
• Full benefits from day one of employment
• Work from home reimbursements
• Optional global WeWork membership for those who want a change from their home office
• Robust training and onboarding program
• Coverage and support of personal development initiatives (conferences, courses, etc)
• Access to StackAdapt programmatic courses and certifications to support continuous learning
• An awesome parental leave policy
• A friendly, welcoming, and supportive culture
• Our social and team events!

StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability (or superpower) status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.

About StackAdapt

We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation. We've been awarded:

Ad Age Best Places to Work 2024

G2 Top Software and Top Marketing and Advertising Product for 2024

Campaign’s Best Places to Work 2023 for the UK

2024 Best Workplaces for Womenandin Canadaby Great Place to Work

#1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising

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