Senior Account Manager-Loyalty & Incentives

NLI Solutions; Whitchurch-Stouffville; Hybrid; CAD 65,000 - 90,000; Full time

Benefits offered by this job

Company events

Dental care

Employee assistance program

Life insurance

On-site parking

Paid time off

RRSP match

Job summary

NLI Solutions is a leading Canadian distributor focused on loyalty, incentive, employee rewards and recognition channels. We are seeking an Account Manager – Loyalty & Incentives to manage a portfolio of key client accounts and drive growth across Canada.

The ideal candidate will be commercially minded, excel-savvy, organized, and adept at building relationships with brands and clients. This role requires coordination across internal teams to execute programs successfully.

Qualifications

• 3+ years of account management, sales, loyalty, incentives, rewards, distribution or related experience.

Responsibilities

• Serve as the primary day-to-day contact for loyalty, incentive and employee rewards clients.
• Develop account plans to achieve annual sales and growth targets.
• Identify opportunities to expand product assortment, increase SKU penetration and grow revenue.
• Present new brands, products, launches and program opportunities to clients.
• Coordinate promotional calendars and campaigns with internal teams.
• Monitor account performance and provide regular account reviews.

Skills

Account management

Loyalty & incentives

Relationship building

Sales growth

Excel

Presentation

Communication

Data analysis

Tools

Excel

PowerPoint

CRM/BI tools

Job description

NLI Solutions is a leading Canadian distributor specializing in the loyalty, incentive, employee rewards and recognition channels. For more than 23 years, we have worked with leading brands and some of Canada’s largest loyalty and rewards programs to deliver compelling product assortments, promotional programs and exceptional reward experiences.

With access to hundreds of leading brands across technology, home, kitchen, wellness, lifestyle and other key categories, we connect our brand partners with loyalty, incentive and employee reward programs across Canada.

The Opportunity

We are looking for a driven, organized and relationship-focused Account Manager – Loyalty & Incentives to manage and grow a portfolio of key client accounts.

This role will act as the primary day-to-day contact for assigned clients and will be responsible for understanding their business, identifying growth opportunities, developing compelling product and promotional strategies, and coordinating internally to ensure programs are executed successfully.

The ideal candidate is commercially minded, skilled with excel, having a merchandising background, highly organized and comfortable working in a fast-paced environment where priorities can change quickly. You enjoy building relationships, working with products and brands, analyzing sales performance and finding new ways to grow your accounts.

Key Responsibilities

Client Relationship Management

• Serve as the primary day-to-day contact for assigned loyalty, incentive and employee rewards clients.
• Build strong relationships with client stakeholders and develop a deep understanding of their programs, objectives and customers.
• Conduct regular client meetings, business reviews and assortment discussions.
• Respond to client requests, opportunities and escalations in a timely and professional manner.
• Coordinate internally to ensure client commitments and service expectations are met.

Account Growth & Business Development

• Develop and execute account plans focused on achieving annual sales and growth targets.
• Proactively identify opportunities to expand product assortment, increase SKU penetration and grow revenue within existing accounts.
• Present new brands, products, launches and program opportunities to clients.
• Identify seasonal, promotional and campaign opportunities throughout the year.
• Look beyond individual requests to identify broader opportunities that create value for both the client and NLI.

Product, Assortment & Promotional Management

• Develop relevant product assortments based on client demographics, program objectives, price points and historical performance.
• Present new product launches and trending products to clients.
• Coordinate promotional calendars, including seasonal events, Black Friday, holiday and client-specific campaigns.
• Work with internal brand teams to identify promotional funding, special pricing and other opportunities.
• Ensure product information, pricing, imagery and promotional details provided to clients are accurate and current.
• Monitor account sales performance against targets and prior-year results.
• Review SKU, brand and category performance to identify opportunities and gaps.
• Maintain sales forecasts and provide regular updates on account performance.
• Use reporting and data to make recommendations that improve assortment and drive incremental sales.
• Prepare and present regular account reviews highlighting results, opportunities and recommended actions.

Cross-Functional Coordination

• Work closely with NLI's brand, purchasing, inventory, operations, marketing, finance and customer service teams.
• Communicate upcoming promotions, forecasts and significant opportunities to support inventory planning.
• Coordinate new SKU setups, pricing updates, substitutions, discontinued products and backorders.
• Monitor open items and follow through internally to ensure issues are resolved.
• Support client onboarding, integrations and new program launches as required.

What We're Looking For

• 3+ years of account management, sales, loyalty, incentives, rewards, distribution, consumer products or related experience.
• Strong relationship-building and client-management skills.
• Commercial mindset with a demonstrated ability to identify and develop growth opportunities.
• Excellent organization and ability to manage multiple accounts, projects and deadlines simultaneously.
• Strong written and verbal communication skills.
• Comfortable presenting to clients and leading meetings.
• Strong analytical skills with the ability to interpret sales and product performance data.
• Proficiency in Microsoft Excel, PowerPoint and other standard business applications.
• Experience within loyalty, incentives, employee recognition, rewards, consumer products or distribution is considered a strong asset.
• Knowledge of premium consumer brands and product categories is an asset.

What Success Looks Like

Success in this role means becoming a trusted partner to your clients rather than simply processing their requests. You understand their business, anticipate their needs and consistently bring forward new ideas, products and opportunities.

You take ownership of your accounts from strategy through execution, build strong internal and external relationships, achieve growth targets and ensure NLI continues to deliver a best-in-class experience for our clients and brand partners.

The Ideal Person

You are proactive, accountable and naturally curious. You don't wait for the client to ask what is new you bring opportunities to them.

You are equally comfortable discussing a new product launch with a client, reviewing sales performance in Excel, coordinating an upcoming promotion with internal teams and solving an unexpected issue.

Most importantly, you take ownership. When something involves your account, you see it through.

• Company events
• Dental care
• Employee assistance program
• Life insurance
• On-site parking
• Paid time off
• RRSP match
• Work Location: Hybrid remote in Stouffville, ON