Senior Account Manager, Brand

Zeno Group; Toronto; On-site; CAD 75,000 - 85,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Headspace subscription

Job summary

Zeno Group in Toronto, Canada is seeking a Senior Account Manager, Brand to lead integrated communications programs for leading brands. You will guide client programs, lead earned media and integrated initiatives, mentor junior team members and contribute to business growth.

The role emphasizes balancing strategic thinking with hands-on leadership, guiding cross-functional teams, and maintaining strong client relationships while driving brand narratives and senior visibility across campaigns.

Qualifications

• 6+ years of experience in public relations, communications, brand marketing or related fields within an agency or similar environment.
• Experience leading integrated communications programs that support brand and business objectives.
• Strong media relations experience, with a track record of building relationships with journalists and securing meaningful earned coverage.
• Experience developing brand narratives, messaging and strategic communications recommendations.
• Strong writing, editing, storytelling and presentation skills, with experience developing client-facing materials.
• Experience managing day-to-day client relationships and providing strategic counsel across multiple workstreams.
• Strong project and account management skills, including experience managing budgets, timelines and multiple priorities.
• Experience collaborating across integrated communications teams and disciplines.
• Experience mentoring, coaching and providing feedback to junior team members.
• Collaborative and adaptable mindset with curiosity about culture, consumer behaviour and the evolving communications landscape.

Responsibilities

• Lead day-to-day client programs, providing strategic recommendations and building relationships across accounts.
• Develop messaging and narratives that connect brand priorities with audience insights and business goals.
• Lead earned media and executive visibility programs, including outreach strategy and media materials.
• Partner with creative, digital, social, creator and analytics teams to execute integrated campaigns and events.
• Identify opportunities to expand client relationships and contribute to new business efforts.
• Mentor junior team members and provide direction and feedback for growth.
• Oversee budgets, timelines and resources to ensure strong execution and client service.

Skills

Public relations

Brand marketing

Media relations

Brand storytelling

Writing & editing

Client relationship management

Project management

Mentoring

Job description

Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2024 PRWeek U.S. Outstanding Large Agency of the Year, 2023 PRWeek Purpose Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America and a three-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.

Job Description

Senior Account Manager, Brand

Do you enjoy helping brands build relevance, strengthen reputation and connect with audiences through meaningful storytelling and integrated communications? Are you energized by leading client relationships, shaping communications strategies and helping teams bring impactful ideas to life?

As a Senior Account Supervisor, Brand at Zeno, you will lead integrated communications programs for leading brands, partnering closely with clients, account teams and cross-functional specialists to deliver campaigns that engage audiences and support business objectives.

This role is ideal for a communications professional who enjoys balancing strategic thinking with hands‑on leadership. You'll have the opportunity to guide client programs, lead earned media and integrated initiatives, mentor junior team members and contribute to business growth.

About The Role

• Client Leadership & Strategic Counsel: Serve as a trusted day-to-day client advisor, leading communications programs, providing strategic recommendations and building strong relationships across multiple accounts.
• Brand Strategy & Storytelling: Develop messaging, narratives and communications strategies that connect brand priorities with audience insights, cultural relevance and business objectives.
• Media Relations & Executive Visibility: Lead earned media and executive visibility programs, including outreach strategy, spokesperson preparation, media materials and relationship‑building with key journalists.
• Integrated Campaign Leadership: Partner across creative, digital, social, creator, analytics and other disciplines to develop and execute integrated campaigns, events and brand experiences.
• Business Growth & New Business: Identify opportunities to expand client relationships and contribute to cross‑practice and cross‑office new business efforts.
• Team Leadership & Talent Development: Mentor and support junior team members through clear direction, thoughtful feedback and opportunities to learn and grow.
• Account & Operational Management: Oversee budgets, timelines, resources and deliverables while ensuring strong execution, collaboration and client service.

About You

• 6+ years of experience in public relations, communications, brand marketing or related fields within an agency or similar environment.
• Experience leading integrated communications programs that support brand and business objectives.
• Strong media relations experience, with a track record of building relationships with journalists and securing meaningful earned coverage.
• Experience developing brand narratives, messaging and strategic communications recommendations.
• Strong writing, editing, storytelling and presentation skills, with experience developing client‑facing materials.
• Experience managing day‑to‑day client relationships and providing strategic counsel across multiple workstreams.
• Strong project and account management skills, including experience managing budgets, timelines and multiple priorities.
• Experience collaborating across integrated communications teams and disciplines.
• Experience mentoring, coaching and providing feedback to junior team members.
• Collaborative and adaptable mindset with curiosity about culture, consumer behaviour and the evolving communications landscape.

Preferred Qualifications

• Experience supporting major consumer or lifestyle brands.
• Experience leading integrated campaigns across earned, owned, social, creator or experiential channels.
• Experience supporting executive visibility, reputation management or thought leadership programs.
• Experience contributing to organic client growth or new business pitches.

Pay Range

Pay Range: $75,000 - $85,000 CAD/yr.

An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue‑based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region‑specific benefits. In accordance to Ontario's Employment Standards Act (ESA), salary posting ranges can not exceed a $50,000 CAD differential and are required for any role with a maximum salary below $200,000 CAD.

An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills seniority, geographic location, performance, travel requirements, revenue‑based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region‑specific benefits.

About Our Benefits

Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long‑term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best‑in‑class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self‑care time. Employees are supported in their pursuit of financial wellness with tuition assistance, life insurance and free access to a certified financial coach. And our unique Zeno Wellness program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy.