Sales Executive

Orthotic Holdings Inc; Markham; On-site; CAD 50,000 - 75,000; Full time

Job summary

Orthotic Holdings Inc in Markham, Ontario seeks a results-oriented Territory Sales Representative to grow the portfolio across foot orthotics, AFOs, footwear and related services. You will drive new business within existing accounts and win back clients through consultative selling and product education.

The role requires travel up to 50% (about 8 nights per month), strong communication, and the ability to work independently in a fast-paced, team-oriented environment.

Qualifications

• Superior oral and written business communication skills.
• Strong time management and organization skills.
• Strong self-motivation and team player.
• Reliability and honesty.
• Ability to travel and reliable transportation.

Responsibilities

• Prospecting – Identifying potential customers who might benefit from your product or service.
• Lead Qualification – Evaluating leads to determine their fit and likelihood of conversion.
• Initial Outreach – Making contact through emails, calls, or social media to spark interest.
• Needs Analysis – Understanding the prospect’s pain points and goals to tailor solutions.
• Pitching/Sales Presentation – Showcasing your product’s value in a way that resonates with the customer.
• Objection Handling – Addressing concerns and removing barriers to purchase.
• Negotiation – Finding mutually beneficial terms to finalize the deal.
• Closing the Sale – Sealing the agreement and ensuring a smooth transition for the customer.
• Follow-up & Relationship Building – Maintaining contact to foster loyalty and future sales.
• Performance Evaluation & Improvement – Assessing metrics to refine strategies and optimize results.
• Travel is 50% (approximately 8 nights per month)

Skills

Communication

Time management

Team player

Reliability

Travel ability

Education

Post-secondary degree preferred

Tools

NetSuite CRM

Job description

Salary Range: CA$1.00 To CA$1.00 Annually

Job Summary: Proactively develop an assigned territory’s sales via win back, growth and new business within existing accounts via introducing new products and services across the OHI portfolio. Promote and develop business of top regional clients in the three main product categories OHI serves: foot orthotics, AFOs, Footwear and Central Casting (where available). Maintain a level of calls and meetings that meets or exceeds the manager’s expectation working toward the goal of cross-selling new product categories into established OHI accounts.

Responsibilities:

• Prospecting – Identifying potential customers who might benefit from your product or service.
• Lead Qualification – Evaluating leads to determine their fit and likelihood of conversion.
• Initial Outreach – Making contact through emails, calls, or social media to spark interest.
• Needs Analysis – Understanding the prospect’s pain points and goals to tailor solutions.
• Pitching/Sales Presentation – Showcasing your product’s value in a way that resonates with the customer.
• Objection Handling – Addressing concerns and removing barriers to purchase.
• Negotiation – Finding mutually beneficial terms to finalize the deal.
• Closing the Sale – Sealing the agreement and ensuring a smooth transition for the customer.
• Follow-up & Relationship Building – Maintaining contact to foster loyalty and future sales.
• Performance Evaluation & Improvement – Assessing metrics to refine strategies and optimize results.
• Travel is 50% (approximately 8 nights per month)

Communication:

• Communicate to sales leader all critical information relevant to Turf / Territory in real time in OHI’s NetSuite CRM
• Update manager weekly on call schedule and Sales funnel status using OHI’s NetSuiteCRM
• Participate in Weekly Conference Calls.
• Share all Competitive feedback with sales leader and team and note in NetSuite CRM
• Meet every Quarter for Performance Appraisal with manager to review progress.

Client Support:

• Respond to customer e-mail and/or phone calls within 24 hrs. and log activity in NetSuite CRM
• Train clients in the use of OHI technologies and products during productdemonstrations.
• Promote Client education offered by OHI where appropriate with use of various clinicians/Central Casting program where applicable

Requirements and Qualifications:

• Superior oral and written business communication skills
• Strong time management and organization skills
• Strong self-motivator and Team player
• Reliability and honesty
• Ability to travel and Reliable transportation

Education and Experience:

• Post-secondary degree preferred
• 1-3 years of demonstrated success in a sales position
• Experience with consultative selling within medical accounts preferred

Working conditions:

• Must have a reliable high-speed internet connection and a quiet, dedicated workspace
• Required to work during standard business hours with occasional overtime during busy seasons
• Must use company-approved hardware/software and follow all data security and confidentiality protocols
• Regular participation in virtual meetings, check-ins, and timely communication with team members is expected
• Limited travel to attend meetings, trainings, or company events
• High-performance environment with deadlines and interaction across departments

Physical Demands:

• Frequent travel by car and/or air, including driving long distances, navigating various customer locations, and attending in-person meetings
• Ability to sit for extended periods while traveling or working on a computer
• Occasional standing and walking for prolonged periods during site visits, trade shows, or client meetings
• Ability to lift, carry, and transport marketing materials, product samples, or equipment (up to approximately 25 pounds)
• Frequent use of a computer, keyboard, and mouse for extended screen time, requiring focus and attention to detail
• Visual acuity to operate a vehicle, use electronic devices, and review detailed documents
• Verbal communication with clients, coworkers, and leadership in various environments (offices, manufacturing sites, outdoors, etc.)
• Tolerating exposure to a variety of weather conditions when traveling or meeting clients in the field