Sales Enablement Lead - 12 month contract

Torstar; Toronto; On-site; CAD 60,000 - 80,000; Full time

Job summary

Torstar is looking for a Sales Enablement Lead to provide essential operational support to the advertising sales teams. This temporary 12-month contract role emphasizes managing sales resources and ensuring sellers have the right materials for success.

Key responsibilities include coordinating sales collateral, overseeing Go-to-Market execution, and executing key sales communications. Ideal candidates should have at least 2 years of relevant experience and strong proficiency in Microsoft Office.

Qualifications

• 2+ years in advertising sales support, marketing coordination, or project administration.
• Previous experience in an advertising or media sales environment preferred.
• Familiarity with digital advertising cycles.

Responsibilities

• Manage and maintain sales materials library to support the sales team.
• Oversee the Go To Market checklist with product leads.
• Execute delivery of key sales communications.
• Support performance analysis by measuring sales rep engagement.

Skills

Attention to detail

Strong writing skills

Tech Proficiency in Microsoft Office

Ability to manage multiple tasks

Communication skills

Agility in a fast-paced environment

Tools

Microsoft PowerPoint

Microsoft Excel

Job description

We are a premier media brand with a proven history of delivering impactful content and trusted journalism. Our commitment to excellence and creativity sets us apart in the industry as we continue to grow and evolve to meet current market needs.

Our Commitment To Diversity: We strive to be a leader in building and cultivating an employee community framed around fairness, support and opportunity. We believe that what makes us different, makes a difference. And as a team, the diversity of our backgrounds, interests and experiences is what enriches our work, and our workplaces. We welcome all, and we strive for an inclusive culture that allows individual growth and shared success.

The Sales Enablement Lead provides vital operational support to the advertising sales teams by maintaining sales resources, coordinating go-to-market, and ensuring that sellers have the right materials at the right time to close deals. This role focuses on the “how” of sales execution, ensuring our Go-to-Market tools are organized, up-to-date and easily accessible.

This is a temporary 12 month contract position

Key Responsibilities

• Collateral and asset coordination: Manage and maintain the library of sales materials, including pitch deck templates, product one-sheets, case studies, external website, etc. Support the sales team by building and refining custom decks to assist sellers in their outreach and presentations. Ensure all sales material is up to date, brand compliant, and easily findable for the Sales team. Find innovative ways to leverage AI to automate and enhance the development of these assets.
• Go-to-market execution: Oversee the Go To Market checklist in partnership with product leads to ensure completion before roll-out to Sales team.
• Tactical communications management: Execute the delivery of key sales communications including internal updates, department-wide meetings, and maintaining sales materials. Proactively find ways to use AI within the enablement scope.
• Sales reporting: Support performance analysis by measuring sales rep engagement by product and/or initiative to pinpoint specific training needs.

• Experience:
  • 2+ years in advertising sales support, marketing coordination, or project administration.
  • Previous experience working directly within an advertising or media sales environment is highly preferred.
  • Familiarity with the fast-paced nature of digital advertising cycles.
• Skills:
  • Organizational powerhouse: You have a keen attention to detail and can manage multiple folders, files, and deadlines simultaneously.
  • Communication: Strong writing skills for internal communications and the ability to explain technical concepts to non-technical audience.
  • Content savvy: Proficient in formatting PowerPoint decks and marketing materials to ensure they are "client-ready."
  • Agility: A "no task too small" attitude with the ability to pivot quickly when advertising market trends change.
  • Tech Proficiency: Expert level in Microsoft Office Suite (especially PowerPoint and Excel) and comfort learning CRM or Sales Enablement platforms.

We are committed to providing an inclusive and barrier-free recruitment process ensuring equal access to employment opportunities for candidates, including persons with disabilities. In compliance with Accessibility for Ontarians with Disabilities Act and Ontario Human Rights Code we will endeavour to provide accommodation to persons with disabilities in the recruitment process upon request. If you are selected for an interview and you require accommodation due to a disability during the recruitment process, please notify the hiring manager upon scheduling the interview of your requirements.