Sales Development Representative - Entry Level Sales Program 2026

Leadingtalent; Markham; On-site; CAD 40,000 - 60,000; Full time

Job summary

Leadingtalent is looking for a Sales Development Representative based in Markham, Ontario. Your mission will be to convert marketing Client Interests into Sales Qualified Leads, focusing on inbound client activity to drive new client acquisition.

The ideal candidate will possess strong prospecting skills, adaptability to changing market conditions, and preferably be fluent in French. A High School Diploma is required while a Bachelor's Degree is preferred. This role is open to those eligible to work in Canada without sponsorship.

Qualifications

• Must have the ability to work in Canada without sponsorship.
• Fluent/Advanced French Speaking is preferred.

Responsibilities

• Progress marketing Client Interests into Sales Qualified Leads.
• Lead qualification and management.
• Sales execution and managing for growth.

Skills

Prospecting Skills

Digital Research

Personal branding

Digital communications

Agility / Adaptability

Education

High School Diploma/GED

Bachelor’s Degree

Job description

Your role and responsibilities

Your mission as a Sales Development Representative is to progress assigned marketing Client Interests (CIs) (e.g., contact modules, trials, “hand raising” moments, events, etc.), and convert them into Sales Qualified Leads (SQLs). These “new opportunities” are passed to the business partner (called the Ecosystem) or IBM sales teams. You will focus on inbound client activity, achieving industry standard service levels driving greater lead quality and new client acquisition.

What client segment(s) do you support?

SDRs support all client segments, with special focus on Select Digital / Commercial Client

What are you accountable for?

• Lead qualification and management
• Sales execution
• Managing for growth

Required education

High School Diploma/GED

Preferred education

Bachelor’s Degree

What capabilities do you need?

• Prospecting Skills (Hunter Skills) to identify new opportunities, develop and nurture leads originating from online client interactions
• Digital Research to understand buyer personas, influencing factors affecting industries/clients and analyzing social media interactions, and competitive insights
• Personal branding to establish self as a subject matter expert in your field
• Digital communications to leverage the convergence of technology and messaging to reach to clients and prospects
• Agility / Adaptability to work as part of a cross functional team and able to adapt to constantly changing markets/client needs

Preferred technical and professional experience

• Fluent/Advanced French Speaking

Other relevant job details

• Must have the ability to work in Canada without sponsorship.
• This role will involve working with technology that is covered by Export Regulations sanctions. If you are a Foreign National from any of the following US sanctioned countries (Cuba, Iran, North Korea, Syria, and the Crimea, Luhansk, Donetsk, Kherson, and Zaporizhia regions of Ukraine) on a work permit, you are not eligible for employment in this position.

Equal Opportunity Employer

IBM is proud to be an equal‑opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, neurodivergence, age, or other characteristics protected by the applicable law. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.