Sales Consultant

Progressive Auto Group; Sarnia; Hybrid; CAD 70,000 - 120,000; Full time

Benefits offered by this job

Health and dental benefits

Training & advancement

Team-oriented workplace

Competitive compensation

Job summary

Progressive Auto Group is seeking a motivated Sales Consultant at Sarnia Ford Lincoln to guide customers through the vehicle buying process and build lasting relationships.

You will present, demonstrate, and test drive vehicles, explain financing options and warranties, and collaborate with finance, service, and management teams to ensure a superior dealership experience.

Qualifications

• High school diploma or equivalent.
• Excellent communication, interpersonal, and customer service skills.
• Strong sales aptitude and ability to build rapport with customers.
• Proficiency with computer systems and CRM software.
• Ability to work flexible hours, including evenings and weekends.
• Experience in retail sales, customer service, or related industries.
• Knowledge of Ford and Lincoln vehicle products and services.
• OMVIC certification or willingness to obtain certification.

Responsibilities

• Welcome and engage customers in a professional and friendly manner.
• Identify customer needs and recommend Ford and Lincoln vehicles, products, and services.
• Conduct vehicle presentations, demonstrations, and test drives.
• Explain vehicle features, financing options, warranties, and protection plans.
• Develop and maintain a strong customer pipeline through prospecting, referrals, networking, and follow-up activities.
• Maintain regular communication with prospective and existing customers to build long-term relationships and encourage repeat business.
• Utilize dealership CRM systems to manage customer information, sales activities, and follow-up schedules.
• Achieve individual sales targets and contribute to overall dealership sales objectives.
• Stay informed about current vehicle inventory, product knowledge, industry trends, and competitor offerings.
• Collaborate with the finance, service, and management teams to ensure a seamless customer experience.
• Assist in dealership marketing events, community outreach initiatives, and promotional activities.
• Complete all required sales documentation accurately and in compliance with dealership policies and regulations.

Skills

Sales aptitude

Customer service

Communication

Interpersonal skills

CRM proficiency

Education

High school diploma

Tools

CRM software

Job description

At Sarnia Ford Lincoln, we're committed to delivering anexceptional customer experience from the moment a guest arrives on our lot.Behind every great customer experience is a well-organized dealership and ateam that works together.

Sarnia Ford Lincoln is seeking a motivated, customer-focusedSales Consultant to join our team. The successful candidate will be responsiblefor assisting customers throughout the vehicle purchasing process, buildinglong-term client relationships, and delivering an exceptional dealershipexperience. This role requires strong communication skills, a passion forautomobiles, and a commitment to achieving sales goals while maintaining thehighest standards of customer service.

What you'll do day-to-day

• Welcomeand engage customers in a professional and friendly manner.
• Identifycustomer needs and recommend appropriate Ford and Lincoln vehicles,products, and services.
• Conductvehicle presentations, demonstrations, and test drives.
• Explainvehicle features, benefits, financing options, warranties, and protectionplans.
• Developand maintain a strong customer pipeline through prospecting, referrals,networking, and follow-up activities.
• Maintainregular communication with prospective and existing customers to buildlong-term relationships and encourage repeat business.
• Utilizedealership CRM systems to manage customer information, sales activities,and follow-up schedules.
• Achieveindividual sales targets and contribute to overall dealership salesobjectives.
• Stayinformed about current vehicle inventory, product knowledge, industrytrends, and competitor offerings.
• Collaboratewith the finance, service, and management teams to ensure a seamlesscustomer experience.
• Assistin dealership marketing events, community outreach initiatives, andpromotional activities.
• Completeall required sales documentation accurately and in compliance withdealership policies and regulations.

What we're looking for

• Highschool diploma or equivalent.
• Excellentcommunication, interpersonal, and customer service skills.
• Strongsales aptitude and ability to build rapport with customers.
• Proficiencywith computer systems and CRM software.
• Abilityto work flexible hours, including evenings and weekends.
• Experiencein retail sales, customer service, or related industries.
• Knowledgeof Ford and Lincoln vehicle products and services.
• OMVICcertification or willingness to obtain certification.

What We Offer

• Compensation:$70,000- $120,000 per year, based on experience.
• Healthand dental benefits for eligible full-time employees.
• Ongoingtraining and career advancement opportunities throughout Progressive AutoGroup.
• Asupportive, team-oriented workplace where hard work, initiative, autreliability are recognized and rewarded.

Why Join Progressive Auto Group?

Progressive Auto Group is a growing, family-ownedorganization committed to investing in our people. Whether you're starting yourautomotive career or looking to build a long-term career with a respecteddealership group, you'll find opportunities to learn, grow, and advance.

Many of our team members have progressed into careers inautomotive sales, service, and leadership. If you're looking for a place whereyour effort is recognized and your career can grow, we'd love to hear from you.

Sarnia Ford Lincoln is an equal opportunity employer committed to diversity and inclusion. We consider all applicants regardless of race, colour, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, and Indigenous status. We are committed to providing accessible employment practices that are in compliance with applicable legislation. If you require accommodation during any stage of the recruitment process, please let us know.