Revenue Operations Lead

PakFactory; Toronto; On-site; CAD 120,000 - 180,000; Full time

Job summary

PakFactory is seeking a RevOps & Strategy Lead to architect and run the revenue engine, partnering closely with the Sales team to own the funnel, data, AI-automation stack, and commercial strategy.

This role offers direct impact and a path to executive leadership as the company pivots toward a scalable platform model and high-growth enterprise accounts.

Qualifications

• 4+ years in Sales Ops, RevOps or Growth Strategy with senior experience.
• Admin-level mastery of CRMs and tools used by sales teams.
• Shipped AI or automation to streamline sales operations.
• Strong analytics with B2B funnel and revenue metrics understanding.
• Experience supporting mid-market or enterprise sales environments.

Responsibilities

• Design end-to-end revenue architecture for SMB, mid-market and enterprise.
• Ship AI-powered workflows to enhance CRM and sales tooling.
• Build dashboards and forecasting rules; track CAC/LTV and cohorts.
• Collaborate with Sales Leadership and Finance on compensation plans.
• Lead enterprise ABM, RFP responses and multi-threaded deals.

Skills

AI automation

Sales Ops

Data analytics

Revenue strategy

Enterprise sales

Tools

Zoho CRM

HubSpot

Salesforce

Job description

PakFactory is a leading custom packaging platform powering brands across North America. We are currently pivoting toward a scalable platform model, moving up-market into high-growth brands and enterprise accounts, and completely rebuilding our internal infrastructure to match our growth velocity. We aren't just scaling a business; we are engineering a highly efficient, tech-forward marketplace. To do that successfully, we need an automated, data-driven revenue engine built for speed and enterprise scale.

We are looking for a RevOps & Strategy Lead to architect and run the entire engine behind our revenue team. You will work in a direct, high-alignment partnership with our Sales Team—they run the people and own the quota; you own the system: the funnel, the data, the AI-automation stack, and the commercial strategy.

This isn't a "fix the CRM" job. This is a build-the-revenue-engine role with a direct track to executive leadership as the company grows.

Why this role is different

• True Autonomy: You aren't inheriting a rigid, legacy system. You get to design a multi-funnel architecture from the ground up.
• AI-Native Building: We don't want traditional spreadsheet managers. We want someone who automates away friction using cutting-edge AI workflows across the entire sales motion.
• Direct Impact: You will partner closely with the Sales Manager and CEO to design incentives, build dashboards, and shape enterprise strategy.

What you'll own

• Revenue Architecture: Design, build, and continuously optimize our end-to-end sales funnels tailored specifically to SMB, mid-market, and enterprise segments.
• The AI Tech Stack: Supercharge our CRM and sales tools by shipping AI-powered workflows for predictive lead scoring, conversation intelligence, automated follow-ups, and live coaching insights.
• Data & Forecasting: Build the source-of-truth dashboards, pipeline hygiene rules, and unit economics tracking (CAC/LTV, cohort analysis) that the CEO and Sales Manager rely on to make major business decisions.
• Sales Strategy & Compensation: Partner with Sales Leadership and Finance to design high-motivation commission plans, structured sales playbooks, and qualification frameworks.
• The Enterprise Motion: Help us land bigger fish by putting the operational muscle behind account-based marketing (ABM), RFP responses, and multi-threaded enterprise deals.

You're a perfect fit if you

• Are a builder who prefers creating high-velocity systems over simply maintaining them.
• Can sit down with a CEO to talk revenue strategy, and then roll up your sleeves to map the automated workflow yourself.
• Look at traditional, manual sales admin tasks and immediately think about how to automate them with AI.
• Are data-driven, outcome-focused, and completely ego-light.

What we're looking for

Must-have

• 4+ years of progressive experience in Sales Operations, Revenue Operations, or Growth Strategy (with at least 2 years in a senior or lead capacity).
• Admin-level mastery of CRMs (Zoho, HubSpot, Salesforce, or similar) with a track record of building and launching tools that teams love using.
• A shipped track record of applying AI or advanced automation to streamline sales operations.
• Strong analytical skills with an intuitive understanding of B2B sales cycles, funnel conversions, and revenue metrics.
• Prior experience supporting mid-market or enterprise sales environments.

Nice-to-have

• Experience or deep understanding of the manufacturing, packaging, or B2B platform space.