Revenue-Driven Customer Marketing Manager (Remote)

DoiT International; Canada; Remote; CAD 70,000 - 110,000; Full time

Benefits offered by this job

Unlimited vacation

Flexible working options

Health insurance

Employee stock options

Professional development stipend

Job summary

DoiT International is seeking a Customer Marketing Manager to drive incremental revenue from our existing customer base by marketing new products and services. This remote-based role is ideal in EST or CST in the US or Canada, reporting to the VP of Global Marketing.

You will partner with CSMs, AMs, Product Marketing, and Data teams to identify customers most likely to adopt new offerings and build campaigns that reach them through portals, Slack, email, and other high-signal channels.

Qualifications

• 2-3 years in B2B marketing focused on campaign marketing.
• Experience with owned and alternate customer channels beyond paid media.
• Experience in the B2B technology space.
• Customer marketing experience is a plus.
• Ability to use customer data to target campaigns.

Responsibilities

• Partner with CSM, AM, Product, and Data/Analytics teams to identify usage signals and account characteristics.
• Translate customer insight into segmented, prioritized target lists for each campaign.
• Ensure marketing effort is concentrated on the accounts most likely to convert.
• Lead Campaign Development for launch and ongoing use with reusable assets.
• Create toolkits, email sequences, and talk tracks to activate campaigns without marketing involvement.
• Maintain a library of always-on campaigns mapped to triggers.

Skills

Campaign marketing

Email marketing

B2B marketing

Data-driven

Job description

DoiT International is seeking a Customer Marketing Manager to drive incremental revenue from our existing customer base by marketing new products and services. This remote-based role is ideal in EST or CST in the US or Canada, reporting to the VP of Global Marketing.

You will partner with CSMs, AMs, Product Marketing, and Data teams to identify customers most likely to adopt new offerings and build campaigns that reach them through portals, Slack, email, and other high-signal channels.