Remote Senior Editor — Insights & Audience Growth

Bilinguallink; Vernon; Hybrid; CAD 120,000 - 155,000; Full time

Benefits offered by this job

Discretionary bonus

Comprehensive benefits package

Job summary

Black and White Zebra is seeking a Senior Editor, Research & Intelligence to translate interviews, surveys, and market activity into actionable insights that guide content, products, and growth.

You will lead audience understanding of senior decision-makers, turn inputs into clear reports, and drive subscriber growth through insight-driven content and partnerships. This role offers remote or hybrid work in Canada.

Qualifications

• Experience working with research, insights, or audience data that influenced decisions.
• Strong interviewing and synthesis skills to turn conversations and data into clear insights.
• Ability to connect qualitative inputs and performance data to recommendations and next steps.
• Experience creating content, reports, or products based on research or insights.
• Experience designing and running surveys or structured research projects.
• Experience turning research or insights into subscriber growth or audience-facing products.
• Experience working with external partners to gather insights or develop joint initiatives.
• Comfort working across editorial, audience, product, and partnerships.
• Strong judgment and clarity in how you communicate findings.

Responsibilities

• Lead how we gather insight about senior decision-makers across our brands.
• Run surveys and research to capture first-party data.
• Conduct and synthesize editorial interviews and expert conversations.
• Pull insights from events, community discussions, and market activity.
• Identify patterns in what our audience cares about, struggles with, and prioritizes.
• Translate research and observations into clear insights tied to decisions.
• Bring together internal data and partner insights into a single point of view.
• Connect insights directly to recommended actions and expected outcomes.
• Translate insights into clear reports and briefings for leadership and teams.
• Inform editorial direction, content strategy, and audience targeting.
• Ensure major initiatives are grounded in real audience understanding.
• Develop reports, surveys, and insight-driven content.
• Partner with strategic partners on co-created research and intelligence projects.
• Support experiences designed to convert readers into subscribers, including interactive tools and email content.
• Package findings into formats that attract and convert subscribers.
• Ensure insight-driven content contributes to subscriber growth.
• Partner with revenue, sponsorship, and events teams to support opportunities.

Skills

Interviewing

Synthesis

Data to insights

Editorial communication

Audience targeting

Research reports

Job description

Black and White Zebra is seeking a Senior Editor, Research & Intelligence to translate interviews, surveys, and market activity into actionable insights that guide content, products, and growth.

You will lead audience understanding of senior decision-makers, turn inputs into clear reports, and drive subscriber growth through insight-driven content and partnerships. This role offers remote or hybrid work in Canada.