Public Relations Manager

OSL Retail Services Inc.; Mississauga; On-site; CAD 140,000 - 154,000; Full time

Benefits offered by this job

Award-winning culture

Structured employee development

Job summary

OSL Retail Services Inc. in Mississauga is seeking a Manager of Public Relations, Communications and Citizenship to align internal and external communications strategies with business goals. You will collaborate with leadership, People, Legal, Corporate Marketing, and global teams to drive measurable reputation-building initiatives.

Ideal candidates have a bachelor’s degree and 5–7 years in PR or corporate communications, with strong writing, media relations, and program management experience.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related discipline.
• 5 to 7 years of progressive experience in public relations, media relations, corporate communications, or integrated brand communications.
• Experience developing strategic communications and PR campaigns for consumer products, digital services, or major launches.
• Strong media relations experience, with the ability to identify compelling story angles and translate complex offerings into clear, audience-friendly narratives.
• Experience managing communications agencies, campaign budgets, and multiple concurrent priorities while delivering measurable results.
• Exceptional writing and editing skills, with experience developing executive, corporate, media, and employee communications.
• Demonstrated ability to collaborate with senior leaders, cross-functional stakeholders, external partners, and global or regional communications teams.

Responsibilities

• Collaborate with internal groups, sales and marketing stakeholders, global teams, media, and agency partners to align launch strategies and communications activities
• Develop and implement strategic communications plans and initiatives in collaboration with marketing teams across Mobile, Consumer Electronics, Networks, Corporate, and Enterprise businesses
• Create compelling PR campaigns and story angles that amplify product and service launches, strengthen brand visibility, and generate meaningful media coverage.
• Apply strategic, creative, and operational expertise to manage multiple priorities, optimize available resources, and deliver measurable market impact
• Work with global PR and marketing teams to identify key media targets and support measurable Corporate PR and Brand PR activities, including reviewer programs
• Manage PR agencies to ensure campaigns are executed on time, on budget, and in line with brand guidelines
• Manage, analyze, and report on all PR-related KPIs in collaboration with agency and global teams
• Execute corporate internal communication programs including executive communications, Town Halls, employee newsletters, meetings, and employee giving/volunteerism initiatives
• Develop key executive communications such as messages, social media posts, scripts, memos, and announcements
• Lead execution of Town Halls including planning, logistics, executive briefings, and presentation development
• Contribute to internal messaging and strategic communication plans that support organizational priorities
• Lead and execute CSR-based communications programs to drive awareness and enhance brand reputation
• Support the national citizenship strategy and related marketing campaigns internally and externally
• Bachelor’s degree in Marketing, Communications, Business, Public Relations, or a related discipline
• 5 to 7 years of progressive experience in public relations, media relations, corporate communications, or integrated brand communications

Skills

Public relations

Media relations

Strategic thinking

Exceptional writing

Education

Bachelor’s degree in Marketing, Communications, Public Relations, or related discipline

Job description

Overview

At OSL Retail Services, we believe people are the heart of everything we do, and it is an exciting time to be part of something special! Our momentum is growing, and is fueled by innovation, collaboration, and a shared entrepreneurial spirit that drives real results. Founded in 2012 in Mississauga, Ontario, OSL delivers customized sales solutions in retail, direct sales, and customer acquisition, all built on a foundation of integrity, respect, and passion. Our culture thrives on connection, purpose, and growth. If you’re looking for a place where your talents are valued, your ideas matter, and your career can grow, we’d love to meet you!

About The Role:

Please note this position is a 13-month maternity leave coverage.

We are currently seeking aManager,PublicRelations,CommunicationsandCitizenship. Reporting to the Senior Manager, Corporate Communications and Citizenship, this role requires close collaboration with the leadership team, People Team, Legal, Corporate Marketing, divisional brand teams, retail, and dotcom to integrate internal and external communications strategies aligned with broader company marketing and business goals. The position also supports PR agency relationships and maintains alignment with U.S. and Global corporate citizenship and communications teams. The ideal candidate is a strategic thinker, exceptional writer, and brand ambassador who thrives on delivering measurable results through data-driven communications and reputation-building initiatives.

What you’re responsible for:

Corporate Communications, Product and Services PR:

• Collaborate with internal business groups, sales and marketing stakeholders, global teams, media, and agency partners to align launch strategies and communications activities


• Develop and implement strategic communications plans and initiatives in collaboration with marketing teams across Mobile, Consumer Electronics, Networks, Corporate, and Enterprise businesses


• Create compelling PR campaigns and story angles that amplify product and service launches, strengthen brand visibility, and generate meaningful media coverage.


• Apply strategic, creative, and operational expertise to manage multiple priorities, optimize available resources, and deliver measurable market impact


• Work with global PR and marketing teams to identify key media targets and support measurable Corporate PR and Brand PR activities, including reviewer programs


• Manage PR agencies to ensure campaigns are executed on time, on budget, and in line with brand guidelines


• Manage, analyze, and report on all PR-related KPIs in collaboration with agency and global teams

Internal Communications:

• Execute corporate internal communication programs including executive communications, Town Halls, employee newsletters, meetings, and employee giving/volunteerism initiatives


• Develop key executive communications such as messages, social media posts, scripts, memos, and announcements


• Lead execution of Town Halls including planning, logistics, executive briefings, and presentation development


• Contribute to internal messaging and strategic communication plans that support organizational priorities

Corporate Citizenship:

• Lead and execute CSR-based communications programs to drive awareness and enhance brand reputation


• Support the national citizenship strategy and related marketing campaigns internally and externally

To join our team:

• Bachelor’s degree in Marketing, Communications, Business, Public Relations, or a related discipline


• 5 to 7 years of progressive experience in public relations, media relations, corporate communications, or integrated brand communications, ideally within consumer technology, mobile, lifestyle, or another fast-paced consumer industry


• Experience developing strategic communications and PR campaigns for consumer products, digital services, connected ecosystems, or major brand and product launches


• Strong media relations experience, with the ability to identify compelling story angles and translate complex offerings into clear, audience-friendly narratives


• Experience managing communications agencies, campaign budgets, and multiple concurrent priorities while delivering measurable results


• Exceptional writing and editing skills, with experience developing executive, corporate, media, and employee communications


• Strong organizational and project management skills, with the ability to work independently and make sound decisions in a fast-paced environment


• Demonstrated ability to collaborate with senior leaders, cross-functional stakeholders, external partners, and global or regional communications teams

Let's Talk Perks

The salary for this role is $100K to $110K, your final compensation will reflect your years of experience and beyond the numbers, we’re proud to offer a holistic package that includes:

• Award-winning culture: Proud to be one of Canada’s Best Managed Companies for 8 years running — now a Platinum Club member.


• Invested in you: Structured employee development programs designed to help you thrive.

We’re committed to supporting your success every step of the way. What are the next steps?

We thank all interested applicants; however, only qualified candidates will be contacted. This position requires successful completion of a criminal background check. OSL is committed to an inclusive workplace that does not discriminate against race, nationality, religion, age, marital status, physical or mental disability, sexual orientation, gender, or gender identity. We believe in diversity and encourage any qualified individual to apply.

Disclaimer: As part of our recruitment process, we utilize artificial intelligence (AI)-based tools to assist with certain stages, including initial resume screening and skills-matching assessments. These tools are designed to help our hiring team identify candidates whose experience and qualifications align closely with the requirements of the role. Please note that all final hiring decisions are made by our recruitment team. The preceding job description has been designed to indicate the general nature and level of work performed by employees within this job. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. In compliance with Ontario’s Bill 190, we confirm that this posting represents a current existing vacancy within our organization.