Product Marketing Engineer

Keysight Technologies; Mississauga; Remote; CAD 60,000 - 100,000; Full time

Job summary

An established industry player seeks a passionate Product Marketing Engineer to drive innovation across various sectors such as wireless communications and automotive. This dynamic role involves developing impactful digital marketing campaigns that showcase cutting-edge products, while collaborating with talented teams to create high-quality content. You will thrive in a fast-paced environment, simplifying complex concepts and engaging both technical and business audiences. If you're eager to take ownership of projects and challenge conventional thinking, this opportunity is perfect for you.

Benefits

Work remotely from anywhere in Canada or the US

Collaborate with industry experts

Access to a supportive team

Qualifications

• 2-5 years of product marketing experience required.
• Strong presentation skills and content writing abilities.

Responsibilities

• Spearhead global marketing campaigns and strategies.
• Analyze program performance and enhance customer journey.

Skills

Product Marketing

Presentation Skills

Content Development

Analytical Skills

Digital Content Creation

Education

Bachelor’s Degree in Electrical Engineering

Tools

Eloqua

Domo

Job description

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Overview

Keysight is on the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do.

Our powerful, award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. Diversity, equity & inclusion are integral parts of our culture and drivers of innovation at Keysight. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.

Responsibilities

Are you ready to drive innovation across industries like wireless communications, data center networking, automotive, aerospace, and defense?

At Keysight, we're looking for a passionate and driven Product Marketing Engineer to help accelerate our impact through world-class test and measurement solutions. If you thrive in a fast-paced, technical environment and love crafting compelling stories that speak to both technical and business audiences, we want you on our team!

In this dynamic role, you'll be a key part of a high-performing marketing team, working remotely from anywhere in Canada or the US. Your focus will be on developing and executing impactful digital marketing campaigns that highlight our cutting-edge products, solving real-world challenges for engineers and innovators worldwide.

• Strategy and Messaging You will spearhead global marketing campaigns, creating detailed strategies that drive Keysight’s RF, digital, and power products. From crafting messaging to developing eBooks, whitepapers, use cases, product demos, and videos, your work will engage and inspire potential customers worldwide while promoting both new and existing products.
• Collaboration & Program Implementation: Work closely with regional marketing teams, product managers, and go-to-market experts to define and roll out marketing initiatives. You’ll be at the heart of creating and executing high-impact programs that generate quality leads and raise awareness for your product portfolio.
• Measure Success & Drive Continuous Improvement: Your ability to analyze and track program performance will ensure your marketing efforts are on target and delivering measurable results. You'll fine-tune campaigns to meet audience engagement goals and enhance the customer journey. And with full access to a talented team of design, brand, advertising, and public relations experts, you’ll have everything you need to create impactful campaigns.
  
  

Why Keysight?

• Work remotely from anywhere in Canada or the US
• Be part of a forward-thinking company that’s revolutionizing industries
• Collaborate with some of the brightest minds in the tech world
• Have access to a talented and supportive team of experts to help you succeed
• Take ownership of your projects, challenge conventional thinking, and drive innovation
  
  

Qualifications

• Bachelor’s degree in electrical engineering or related field (or equivalent)
• 2-5 years of product marketing experience
• Strong presentation skills at both virtual and online events
• Experience in writing marketing content and developing global programs, including technical content, messaging, whitepapers, eBooks, videos, and more
• Experience leading campaigns with defined goals and measurable outcomes
• A passion for simplifying complex concepts and making them relatable
• Excellent writing and storytelling skills with a flair for digital content creation
• Strong analytical abilities with an understanding of tools like Eloqua and Domo (a plus!)
• Proven success in working with global, cross-functional teams to execute high-impact initiatives
  
  

Careers Privacy Statement

***Keysight is an Equal Opportunity Employer.***

Keysight Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Appliances, Electrical, and Electronics Manufacturing

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