PRO Marketing Specialist

Home Hardware; St. Jacobs; Hybrid; CAD 58,000 - 76,000; Full time

Benefits offered by this job

Bonus program

Benefits program

Pension plan

RRSP

Store discount

Insurance discounts

Vacation time

Personal and sick time

Employee discount program

Job summary

Home Hardware is seeking a PRO Marketing Specialist to coordinate PRO Shows/Roadshows and support all PRO marketing activities for our dealer network. You will work under the PRO Marketing Manager to drive loyalty programs, CRM, and eCommerce initiatives within Canada.

The role requires a Marketing diploma with 3–5 years’ experience, strong communication and organizational skills, and the ability to work onsite three days a week at our St. Jacobs corporate office in a hybrid setup.

Qualifications

• Diploma in Business or Marketing with 3–5 years of experience.
• Multi-tasking and organizational skills with an eye for detail.
• Excellent oral and written communication skills.
• Proficient with Microsoft Office suite.
• Knowledge of the building supply industry.
• Direct and Digital Marketing / Loyalty Marketing / eCommerce practices.
• Onsite three days a week at our corporate office in St. Jacobs, to support our hybrid model.

Responsibilities

• Organize and coordinate PRO Shows/Roadshows annually.
• Support all PRO Marketing activities including PRO Print & Digital flyer, PRO Email & Communications, Dealer Communications, PRO Social and PRO Web marketing.
• Coordinate aspects of Home's PRO Engagement Program, including Loyalty Marketing, CRM, Promotions, and Website.
• Provide Dealers with support regarding the PRO Engagement program and educate them on benefits and execution.
• Develop PRO Engagement & CRM programs and evaluate CRM practices for Home's use.
• Collaborate with the eCommerce team to create a PRO Web Experience and drive online engagement and purchases.
• Identify and develop new Pro Marketing opportunities to connect with Pros and grow Home’s PRO share.
• Track competitor PRO Marketing activity.
• Ensure marketing recommendations reflect PRO customer needs.
• Support Sales Marketing for spring and fall markets.

Skills

Multi-tasking

Organizational skills

Communication skills

Customer service

Education

Diploma in Business or Marketing

Tools

Microsoft Office

CRM systems

Job description

Welcome Home!

We're more than Canada's largest independent hardware and building supplies retailer-we're part of communities across the nation.

Drive PRO Marketing and Empower Dealer Success

As the PRO Marketing Specialist, you will provide support in the co-ordination of Home's PRO Tradeshows and Home's overall PRO Marketing efforts. Led by the PRO Marketing Manager, this opportunity will best suit someone who has strong marketing, organizational and communication skills.

Ready to make an impact? Here's how:

• Organize and coordinate PRO Shows/Roadshows annually.
• Support all PRO Marketing activities including PRO Print & Digital flyer, PRO Email & Communications, Dealer Communications, PRO Social and PRO Web marketing.
• Coordinate aspects of Home's PRO Engagement Program, including Loyalty Marketing, Program Launch, CRM, Database Operations, Promotions, and Website.
• Provide Dealers with support regarding the PRO Engagement program, answer queries from Dealers and their Staff. Educate Dealers on program benefits, positioning and execution.
• Participate in the development of PRO Engagement & CRM programs. Build knowledge on leading CRM practices and evaluate how/if they should be incorporated into Home's efforts.
• Support and work with Home's eCommerce team in developing a PRO Web Experience, driving online engagement and e-Commerce purchases with PRO customers.
• Assist with development of new Pro Marketing opportunities to connect and engage with Pros to grow Home’s share of PRO.
• Track competitor PRO Marketing activity.
• Ensure you understand who the PRO customer is and what matters to them is reflected in your marketing recommendations and strategies.
• Provide support and organization to the Sales Marketing group’s role in the spring and fall markets.

We’re looking for:

• Diploma in Business or Marketing with 3-5 years of experience.
• Multi-tasking and organizational skills with an eye for detail.
• Excellent Communication Skills - both oral and written.
• Proficient with Microsoft Suite.
• Knowledge of building supply industry.
• Direct and Digital Marketing / Loyalty Marketing/ eCommerce practices & principles.
• The ability to be onsite three days a week at our corporate office in St. Jacobs, to accommodate our hybrid working model.

How we’ll make you feel at Home

Our Team Members enjoy life at Home with our strong culture of support and inclusion, excellent benefits, and a team that always has your back. You will receive:

• The expected starting salary range for this role is $57,600-$75,600; the final offer will reflect relevant skills and experience.
• Eligible for the annual bonus program.
• Comprehensive Benefits Program including:
  • Health, Dental, Vision, Paramedical, Disability coverage, Out of Country Travel Insurance, Life Insurance, Employee Family Assistance Program.
• Defined Contribution Pension Plan with Company Match, and choice of contribution level.
• Group RRSP.
• Discount at our Corporate Retail Store in St. Jacobs.
• Home & Auto Insurance discounts.
• Competitive vacation time.
• Personal and sick time.
• Employee Discount Program through Venngo WorkPerks.

This job posting is for an existing vacancy within our organization.

Home Hardware recognizes the value of a diverse team. We believe that different perspectives, backgrounds, and experiences make us stronger as an organization. Applicants representing the full diversity of communities in Canada are encouraged to apply with confidence. Please let us know if you require accommodation during the recruitment process.

Canadians call us Home Hardware. We call it Home.

#HP