Principal Account Manager, Financial Services

Google; Toronto; On-site; CAD 80,000 - 150,000; Full time

Job summary

An established industry player seeks a Principal Account Manager to drive client relationships and business growth through innovative Google advertising solutions. In this dynamic role, you will leverage your extensive experience in digital media sales and marketing to provide exceptional client service and strategic recommendations. You will collaborate with internal and external stakeholders to ensure timely project completion while utilizing data-driven insights to align with customer goals. This exciting opportunity offers a chance to shape how businesses grow in the digital landscape and make a significant impact on their success.

Qualifications

• 8+ years of experience in digital media sales or digital marketing.
• Strong client management and analytical skills are essential.

Responsibilities

• Build and manage client relationships to understand business challenges.
• Drive business growth through Google advertising solutions.

Skills

Digital Media Sales

Digital Advertising

Client Management

Stakeholder Communication

Analytical Skills

Relationship Building

Education

Bachelor's Degree

Tools

Google Advertising Products

Programmatic Advertising

YouTube Advertising

Job description

corporate_fare Google place Toronto, ON, Canada

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Minimum Qualifications:

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in digital media sales, digital advertising, or digital marketing, or 6 years of experience with an advanced degree.
• Experience working with advertisers, agencies, or clients.

Preferred Qualifications:

• Experience in the financial services or insurance industries.
• Experience implementing and selling Google solutions (Search, Programmatic, YouTube) or performer solutions.
• Experience working in a matrixed organization.
• Experience managing digital marketing/advertising campaigns, and managing relationships with clients, customers, or agencies.
• Experience in client management, stakeholder communication and presentation skills.

About the Job:

Businesses that partner with Google come in all shapes, sizes, and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research, and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients, and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.

As a Principal Account Manager, you will practice and embody the Google way of selling in both internal and customer settings. You will use your knowledge of advertising and your industry or vertical to protect and grow in business. You will drive outcomes for multiple accounts within a book of business, identifying customer needs and translating objectives into action through campaign implementation, optimization, campaign expansion, and core account hygiene. In addition, you will drive provision of data-driven strategic and tactical recommendations to customers, partner teams, and leadership based on analyses and utilize insights to influence cross-team collaborations to support customer growth, align on opportunity/project timelines and goals, and ensure 'OneGoogle' solutions are presented to customers.

Responsibilities:

• Build and manage relationships with clients, and develop an understanding of business challenges, marketing objectives, and success metrics.
• Work proactively and cooperatively with internal and external stakeholders to ensure workflows and projects are completed on time.
• Plan for, and achieve, business growth goals, through the presentation of Google advertising products/solutions that will help clients to meet marketing objectives.
• Develop forward-thinking, data-driven analyses and consultative recommendations that align with customer goals, and quantify high-impact opportunities with clear recommendations to present to customers.
• Build knowledge of how Google Advertising products work and can be used to help meet a wide range of marketing objectives.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.