Paid Media Lead

KRG Holdings Ltd; Southwestern Ontario; Hybrid; CAD 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

KRG Holdings Ltd seeks a senior Paid Media Lead to own the performance function for a creative agency specializing in premium and luxury brands. The role reports to the Founder and collaborates with Creative and Account Management teams.

Initially hands-on with clients and platforms, you will grow into leadership, strategy and commercial growth, building and shaping a growing performance department. Hybrid: 3 days in office / 2 days from home.

Qualifications

• Extensive paid social leadership across premium brands.
• Proven ability to manage senior client relationships and teams.
• Strong performance metrics, reporting and growth mindset.
• Experience in new business pitches and growth strategies.

Responsibilities

• Lead paid media strategy for a portfolio of luxury clients.
• Oversee Meta, Paid Social and Google Ads accounts.
• Audit and optimise campaigns with a Meta focus.
• Mentor the performance team and scale processes.
• Drive testing, experimentation and commercial growth.

Skills

Meta Ads

Paid Social

Google Ads

Budget Management

Client Management

Team Leadership

Strategic Thinking

Entrepreneurial Mindset

Tools

Meta Ads Manager

Google Ads

CRM Tools

Job description

PAID MEDIA LEAD

We're looking for a senior performance marketer to take ownership of the performance function for an exciting creative performance agency specialising in premium and luxury brands.

This is a great opportunity for an experienced Performance Account Director, Lead or Director who wants more ownership and the chance to build and shape a growing performance department.

You'll report directly to the Founder and work closely with the Creative and Account Management teams.

The Role

You'll be responsible for:

• Leading performance strategy across a portfolio of premium and luxury clients
• Providing senior oversight across Meta, Paid Social and Google Ads
• Auditing and improving accounts, with a particular focus on Meta
• Managing senior client relationships and driving retention
• Developing account structures, testing and optimisation strategies
• Using performance data to influence creative strategy
• Supporting new business pitches and proposals
• Managing, mentoring and building the performance team
• Improving processes, reporting and measurement
• Taking increasing ownership of the department's commercial performance

Initially, you'll be hands-on with clients and platforms. As the team grows, you'll become increasingly focused on leadership, strategy and commercial growth.

About You

We're looking for someone with:

• Exceptional Meta experience and a proven track record of scaling accounts
• Strong Paid Social and performance marketing knowledge
• Experience managing significant budgets across multiple clients
• Good knowledge of Google Ads
• Strong client management and communication skills
• Experience managing or mentoring team members
• Strong commercial awareness
• The confidence to challenge existing ways of working
• Experience working with premium or luxury brands is highly desirable
• An entrepreneurial mindset and genuine desire to build something

Most importantly, we're looking for someone who combines high standards with a willingness to get stuck in.

Why Join?

You’ll have significant autonomy, access to exciting premium and luxury brands and a clear opportunity to grow into a senior commercial leadership position.

Hybrid: 3 days in the office / 2 days from home