NI Marketing Data Center Switching Program Manager

Nokia; Ottawa; On-site; CAD 70,000 - 110,000; Full time

Job summary

An innovative company is looking for a Marketing Program Manager to enhance its data center networking portfolio. This role involves developing integrated marketing strategies, collaborating with diverse teams, and utilizing digital marketing tools to optimize outreach. You'll have the chance to work on impactful campaigns that redefine networking solutions for global clients. If you are passionate about technology and eager to drive marketing success, this opportunity is perfect for you. Join a forward-thinking team and make a real difference in the industry!

Qualifications

• 5-7 years in B2B marketing strategy and execution.
• Experience with marketing automation and social media channels.
• Strong communication and presentation skills.

Responsibilities

• Develop integrated marketing plans and budgets with teams.
• Define channel strategy and distribute content effectively.
• Track and analyze marketing KPIs to measure impact.

Skills

B2B Marketing Strategy

Digital Marketing

Marketing Automation (Marketo, Salesforce)

Social Media Marketing

Campaign Planning and Execution

Analytics and Optimization

Communication Skills

Cultural Awareness

Education

Post-secondary Degree in Digital Marketing, Communications, or Business

Tools

Marketo

Salesforce

Job description

Are you passionate about data center networking and eager to make a real impact? Nokia is seeking a Marketing Program Manager to join our Network Infrastructure Marketing division and drive the go-to-market strategy for our data center switching portfolio. You'll work alongside a talented team to redefine data center networking for global cloud companies, enterprises, and service providers.

This role offers the opportunity to learn about our high-performance data center fabrics, automated network operations, and seamless interconnectivity, while leading marketing activities to reinforce the value of our portfolio. You'll collaborate with cross-functional teams, develop integrated marketing plans, define channel strategies, and track key performance indicators to measure success.

If you're a creative and data-driven individual with a passion for technology and a desire to make a difference, we encourage you to apply.

Qualifications

• 5-7 years’ experience in strategy and execution in B2B marketing with a focus on working with product marketing and/or content creation teams.
• 3–5 years’ experience in digital marketing, including the use of marketing automation platforms such as Marketo and Salesforce and social media channels (LinkedIn, X, Facebook, Instagram).
• A proven ability to work effectively in virtual teams and in a matrix organization.
• Campaign and/or program planning, execution, analytics, marketing communications, and optimization experience.
• Experience in a global or multi-regional role and demonstrable cultural awareness and respect for diversity.
• Marketing experience with technical IP networking/data center switching is desirable.
• Excellent written, communication and business presentation skills.

It would be nice if you also had

• Post-secondary degree preferably in digital marketing, communications, or business.

Responsibilities

• Assist with the development of integrated marketing plans and budgets, in collaboration with multi-functional teams and external agency partners.
• Define channel strategy and drive efforts to distribute content through email, website, social media, partner, and sales channels.
• Develop draft copy for email, landing pages, social media, and website.
• Collaborate with digital demand and analytics team to define tactical plans for targeted audiences, optimized to meet objectives cost-effectively.
• Lead the tracking and analysis of marketing KPIs and dashboards to show impact and progress.
• Provide creative guidance including briefs to engage external suppliers.
• Champion our brand and ensure consistent positioning across channels of influence through a smart mix of marketing channels and engagement.
• Ensure continuity of communications across all customer touch points, both internal and external.