New Business Advisor

Westland Insurance Group Ltd.; Grande Prairie; On-site; CAD 42,000 - 56,000; Full time

Benefits offered by this job

Open workplace culture

Growth opportunities

Autonomy to succeed

Inclusive team environment

Total rewards program

Job summary

Westland Insurance Group Ltd in Grande Prairie, AB, is seeking a New Business Advisor, Personal Lines Insurance to identify sales opportunities, recommend home, auto, and lifestyle insurance solutions, and close new business.

Qualifications

• Strong knowledge of personal lines underwriting with a proactive, sales‑driven, client‑focused approach.
• Ability to identify opportunities and recommend suitable home, auto, and lifestyle insurance solutions.
• Commitment to ongoing professional development and industry certification.

Responsibilities

• Represent Westland’s brand and deliver trusted insurance advice and exceptional service.
• Assess client needs and recommend home, auto, and lifestyle insurance solutions.
• Identify, pursue, and close new business opportunities to support growth.
• Manage client inquiries, documentation, and concerns in line with policies and service standards.
• Maintain accurate client records in accordance with privacy and compliance requirements.
• Collaborate with colleagues, management, and insurance partners to foster team dynamics.
• Participate in sales initiatives and community events.

Skills

Sales-driven

Client-focused

Attention to detail

Communication skills

Organized

Education

Level 1 General Insurance License

CAIB or CIP (asset)

Job description

We’re searching for a New Business Advisor, Personal Lines Insurance. Are you searching for new possibilities?
Westland Insurance Group Ltd is growing and has a new opportunity for a New Business Advisor, Personal Lines Insurance in our Grande Prairie, AB office. In this role, you will represent the Westland brand and values while delivering exceptional insurance service and trusted advice to our clients.
Westland is committed to continuous learning where employees can grow their potential and write the stories of their careers. Financial assistance is available for approved work‑related training/development courses leading to certification, and programs that offer professional development, including seminars and conferences.

Discover What’s Possible, With Westland.

The Westland story is all about growth, and that means plenty of possibility for everyone on our team. Every day, Westland proves that building a great business means taking care of communities, clients, and each other with equal commitment. As we continue to open new doors, we're inviting amazing people like you to join us.
As a New Business Advisor, Personal Lines Insurance, your primary focus will be identifying sales opportunities, recommending appropriate personal lines insurance solutions, and closing new business. You’ll leverage your insurance knowledge and strong sales skills to assess clients’ home, auto, and lifestyle insurance needs while contributing to Westland’s growth and success.

Why You'll Love Westland

• An open, flexible and welcoming workplace
• Plenty of opportunities to grow and learn
• Autonomy to own your own success
• Be part of our inclusive culture, alongside an extraordinarily talented community of people with a wide variety of backgrounds
• A total rewards program that takes care of your financial, physical, and mental health
• Flexible paid Values Days to celebrate days important to you
• Paid Volunteer Days for employees as part of Amplifying Communities, a program to support causes that matter most to our employees and clients

Why We’ll Love You

• Strong knowledge of personal lines underwriting with a proactive, sales-driven, client-focused approach
• Ability to identify opportunities and recommend solutions that meet client needs and business goals
• High attention to detail, strong communication skills with the ability to engage clients across multiple channels
• Organized, reliable, and able to manage competing priorities effectively
• Level 1 General Insurance License (with commitment to obtain Level 2 within the first year) and at least one year of insurance experience
• Commitment to ongoing professional development (CAIB or CIP is an asset)

Once Here, You'll

• Represent Westland’s brand and values while delivering trusted insurance advice and exceptional service
• Assess client needs and recommend home, auto, and lifestyle insurance solutions
• Identify, pursue, and close new business opportunities to support growth
• Manage client inquiries, documentation, and concerns in line with policies and service standards
• Maintain accurate client records in accordance with privacy and compliance requirements
• Collaborate with colleagues, management, and insurance partners to foster strong team dynamics
• Participate in sales initiatives, community events, and business development activities

You belong here
We strive to be much more than a great place to work. Here, you join a collective of incredibly vibrant, purpose driven, and open-minded people. Every day, Westland proves that building a great business means taking care of communities, clients, and each other with equal commitment. You will be supported and respected for who you are and for the voice you add to the conversation.
At Westland, you will feel the power of community. Westland Insurance Ltd. is an inclusive organization that values diversity in its workforce. We listen, champion equity and diversity, and create safe welcoming spaces where everyone has a voice and is free to be themselves. Westland Insurance Ltd. encourages applications from all qualified individuals and will accommodate applicants' disability-related needs, up to the point of undue hardship, throughout all stages of the recruitment and selection process.
If you require a disability-related accommodation in order to participate in the recruitment process, please contact the recruitment team by email at [e-mail].