Media Planning Analyst — Data-Driven, Growth-Minded

Publicis Groupe; Toronto; Hybrid; CAD 36,000 - 44,000; Full time

Benefits offered by this job

Work Your World program

Extended long weekends

Wellness & Tech benefits

Birthday leave

Learning & Development opportunities

Local and Global Mobility

Job summary

Starcom Canada, part of Publicis Groupe, is seeking a Media Assistant to support planners in developing and executing media plans across channels. You will gain hands-on experience through rigorous data analysis and collaboration with field teams.

Ideal candidates have strong numerical skills, solid communication, and are detail-oriented, with proficiency in Excel, Word and PowerPoint. The role offers internal mobility and extensive development opportunities.

Qualifications

• Bachelor's degree in advertising, marketing, business administration, or communications.
• Track record of success throughout post-secondary career and previous employment.
• Strong quantitative skills, including analytical abilities and math proficiency.
• Solid verbal and written communication skills.

Responsibilities

• Assist Planners and Supervisors in managing and executing media plans.
• Develop and organize data for plans and recommendations.
• Communicate with local Field clients on tactical aspects of media plans.
• Manage contracts/ insertion orders and revisions with media vendors.
• Input non-broadcast/OLV media buys and reconcile discrepancies.
• Assist with billing process.
• Update blocking charts, budgets, and budget summaries.
• Support media research and day-to-day collaboration with creative accounts.
• Update competitive media reports for presentations.

Skills

Analytical thinking

Math proficiency

Verbal and written communication

Critical thinking

Multi-tasking

Detail-oriented

Education

Bachelor's degree in advertising, marketing, business administration, or communications

Tools

Excel

Word

PowerPoint

Job description

Starcom Canada, part of Publicis Groupe, is seeking a Media Assistant to support planners in developing and executing media plans across channels. You will gain hands-on experience through rigorous data analysis and collaboration with field teams.

Ideal candidates have strong numerical skills, solid communication, and are detail-oriented, with proficiency in Excel, Word and PowerPoint. The role offers internal mobility and extensive development opportunities.