Media Buyer

Starcom; Toronto; Hybrid; CAD 45,000 - 50,000; Full time

Benefits offered by this job

Work Your World program allowing workW

Extended long weekends with an extra?

Wellness & Tech benefits

Birthday leave

Professional Development Allowance

Mobility within Publicis Groupe

Job summary

Starcom in Toronto is seeking a Media Buyer, Investment to negotiate and optimize TV, Radio, and OLV campaigns. You will balance cost with quality to meet campaign objectives within a collaborative team setting.

The role requires analytical, math-proficient, detail-oriented candidates with knowledge of TV/OLV/Radios landscape. Hybrid work arrangement and extensive learning opportunities are available.

Qualifications

• Associate degree in Media; bachelor’s degree preferred.
• 2+ years of media buying experience.
• Proficiency with media systems.
• Strong analytical and math skills.
• Excellent verbal and written communication.
• Proficient in Excel, Word, and PowerPoint.
• Able to handle multiple projects under tight deadlines.
• Detail-oriented with accurate work

Responsibilities

• Negotiate TV, Radio, and OLV executions.
• Collaborate with specialty teams for efficient practices.
• Coordinate with media vendors on tactical aspects to hit objectives.
• Manage contracts, insertion orders and revisions.
• Input and update media buys.
• Actualize media spend and assist with financials.
• Clear invoices and train media assistants.
• Prepare reports in PowerPoint & Excel.
• Use DDS and OLV buying platforms; conduct media research with nLogic.

Skills

Analytical & math proficiency

Verbal & written communication

Excel, Word & PowerPoint

Education

Associate Degree in Media

Bachelor's degree preferred

Tools

DDS

nLogic

Job description

Starcom: Media Buyer, Investment

Address: 111 Queen St E, Toronto, ON M5C 1S2, Canada

Full-time (Hybrid)

Company Description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands.

Within Canada, Starcom is a part of Publicis Media within Publicis Groupe, one of the world’s leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.

You will be joining a well-recognised agency with credentials:

• Great Places to Work certified three years in a row
• Only communications company to be ranked in LinkedIn’s Top 25 Great Places to Work
• 2022 Media Agency of the Year
• 2023 Media Agency of the Year finalist

What we Offer

• Work Your World program enabling you to experience working from anywhere in Canada or overseas for up to 6 weeks a year
• Extended long weekends throughout the year with an additional day off each long weekend
• Wellness & Tech benefits to support what's most important to you
• Birthday leave
• Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform as well as a Professional Development Allowance
• Local and Global Mobility within the Publicis Groupe network

The Role

The Media Buyer negotiates with media vendors to secure the most cost effective delivery of objectives; balancing price with quality factors. The negotiation is reflective of the strategy & brand requirements of approved campaigns in TV, OLV& Radio in a team environment.

This role requires a candidate who is analytical, math proficient, and well organized with great attention to detail. The candidate must be well informed of the TV, Radio & OLV landscape (programming, trends, formats, ownership) trends and research.

Responsibilities

• Negotiate approved executions - TV (including linear optimized), Radio & OLV
• Working with specialty teams to identify and implement efficient business practice.
• Work with media vendors regarding tactical aspects of the media buy to achieve campaign objectives and/or fulfill a client request
• Manage contracts/ insertion orders and any resulting revisions with media vendors
• Input broadcast/OLV media buys
• Actualize media spending
• Assist with financials
• Clearing of invoice
• Train media assistants
• Prepare/develop reports in PowerPoint & Excel – routine & custom reports
• Usage of all media related systems
• Media management - DDS, OLV buying platform
• Media Research - nLogic

Qualifications

• Minimum of Associate Degree in Media, Bachelor’s degree a plus/preferred
• Track record of success throughout post-secondary career and previous employment
• Minimum of 2+ years of media buying
• Media systems’ proficiency
• Strong analytical & math proficiency skills
• Solid verbal and written communication skills
• Technical proficiency, particularly with Excel, Word and PowerPoint
• Demonstrated critical thinking and problem solving abilities
• Able to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
• Detail-oriented and able to produce accurate work product

Additional Information

Salary

Transparency matters to us. The salary range for this position is $45,000-$50,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request.