Marketing Strategist - Full Time, In Person

NanoTess Inc; Calgary; On-site; CAD 60,000 - 90,000; Full time

Job summary

NanoTess Inc. is seeking a full-time in-person Marketing Lead in Calgary to drive social media, influencer engagement, and email campaigns. You will partner with the Head of Marketing and design team to amplify stories across physician, dermatology, pharmacist, and patient communities.

You’ll own content that educates, resonates with diverse audiences, and supports advocacy. The role blends digital, event, and experiential strategies in a fast-growing healthcare startup.

Qualifications

• Experience building and executing social media and content plans.
• Ability to craft compelling content across platforms.
• Proven track record growing engaged communities for advocacy or healthcare brands.

Responsibilities

• Own and drive NanoTess's social media, influencer, and email marketing strategy.
• Collaborate with stakeholders to create content aligned with company values.
• Identify opportunities for real-world and online brand engagement at events.
• Repurpose and repackage content for multiple audiences and channels.

Skills

Social media management

Email marketing

Content creation

Influencer engagement

Community building

Project ownership

Brand storytelling

Job description

FullTime, In-Person – 816 55th Ave NE, Calgary AB, T2E6Y4

NanoTess is one of Canada’s fastest growing healthcare innovation scale-ups.

Built on social enterprise values, our skin and wound care technology is used by physicians, surgeons, and patients across Canada and we hear incredible stories of healing every day.

Now, as we diversify and scale our business internationally, we’re looking for someone to help us bring our stories, our technology, and our brand to the world through digital, social, event and experiential marketing.

Working closely with our Head of Marketing and our in-house multimedia and design team, you will seek out amplification opportunities through communities including physicians, dermatologists, pharmacists, wound care specialists, non-profits, and patient advocates.

You will collaborate with our stakeholders and partners around the world and create opportunities for brand engagement, in real life and online, and empower communities to engage in advocacy and peer-to-peer education.

You will own and drive our social media, influencer engagement, and email marketing strategy, co-creating content that is compelling, meaningful, and aligned with our company values.

Whether it’s a ‘boots on the ground’ mini-campaign at Stampede or a delegate engagement strategy at a dermatology conference – you’re full of ideas and you never shy away from the execution.

Here’s what our ideal candidate looks like:

• You can’t think of anything worse than “cubicle life” – you thrive on visibility and collaboration.
• You enjoy taking ownership of projects and don’t shy away from taking initiative.
• You have the skills and the drive to turn stories and educational resources into high-performing content for every platform.
• You have experience growing and connecting communities for purpose-driven outcomes and advocacy.
• You’re well-versed in working with complex brands with diverse audiences and key messages spanning multiple sectors.
• You’re resourceful, always looking for ways to repurpose and repackage content.
• You identify trends, partners, ambassadors, and influencers and figure out how to engage them to support our goals and growth.
• You’re excited to build an email marketing strategy, for multiple audiences, from scratch.
• 60% of the time you’re working to a plan but 40% of the time you thrive on pivoting to ride a trend or chase an opportunity.
• You have exceptional attention to detail with a keen eye for quality and consistency.
• You are reliable, mature, and excited to grow with one of Canada’s most exciting innovation startups

Here’s what you can expect from NanoTess aside from salary and benefits:

• A supportive environment where you’ll be part of a team.
• A fast-paced workplace where no two days will look the same.
• Great colleagues who celebrate each other’s successes.
• An opportunity to grow your professional network with incredible connections.
• Experience across the full spectrum of marcomms – if you want it.
• A chance to work for a company that improves the lives of real people, every day.