Marketing Specialist, Assurance Services

BDO Canada LLP; Toronto; Sur place; CAD 61 000 - 93 000; Plein temps

Résumé du poste

BDO Canada LLP is seeking a Marketing Specialist for Assurance and BSO Services to support strategic marketing initiatives and campaigns. You will collaborate with service line leaders and Markets & Industry teams to drive content, events, and digital programs across Vancouver or Toronto offices.

You will manage campaigns, track ROI, and work with design, digital, and content teams to ensure initiatives are integrated with the firm’s marketing strategy.

Qualifications

• University degree in Communications, Marketing, or Business or commensurate work experience in B2B or professional services
• Minimum of 2 years in B2B or professional services role
• Demonstrable project management experience
• Ability to meet tight deadlines and manage multiple priorities
• Creative, autonomous and self-starting mindset
• Metrics-driven with strong problem-solving and communication skills
• Excellent interpersonal skills and ability to build relationships with professionals

Responsabilités

• Execute marketing campaigns and initiatives with ROI-focused reporting
• Adopt digital and AI tools within our MarTech stack
• Develop and track project plans with budgets and milestones
• Coordinate event/webinar logistics from invitations to follow-up
• Collaborate with design, digital, and content marketing for integrated campaigns
• Evaluate event ROI and provide post-event analysis
• Support additional marketing activities as needed
• Occasional travel to other locations and firm events

Connaissances

Marketing campaigns

Event planning

Project management

Content marketing

MarTech tools

Formation

University degree in Communications/Marketing/Business

Outils

Workday

CoPilot

Smartsheet

CRM

Marketing automation

Content delivery platforms

Description du poste

Putting people first, every day BDO is a firm built on a foundation of positive relationships with our people and our clients. Each day, our professionals provide exceptional service, helping clients with advice and insight they can trust. In turn, we offer an award-winning environment that fosters a people-first culture with a high priority on your personal and professional growth.

Your Opportunity

We are currently seeking a Marketing Specialist, Assurance and BSO Services, to join our team. This is a replacement role, and the successful candidate will work closely with the service line leaders and Markets & Industry team to support the development and implementation of strategic marketing programs. While owning the following responsibilities, you will be able to work from our Vancouver or Toronto offices.

• Execute marketing campaigns and initiatives, report results, and provide ROI-related recommendations
• Actively participate in the adoption of digital and AI tools such as Workday, CoPilot, Smartsheet, CRM, marketing automation, content delivery platforms, and other tools from our MarTech stack.
• Develop and track project plans including budgets, approvals, key dates, and milestones to ensure deadlines and deliverables.
• Manage all event/webinar logistics including invitations, mailing lists, handout materials, site management, speakers, visual presentations, and follow-up efforts including facility arrangements.
• Work with design, digital, and content marketing to ensure initiatives are incorporated into content and social media strategy.
• Evaluate event performance, including return on investment tracking, delivering feedback, and providing debrief/post-event reports and analysis.
• Support other marketing and marketing communications activities within BSO as required
• The role might require occasional travel to other locations and firm events.

How do we define success for your role?

• You demonstrate BDO's core values through all aspects of your work: Integrity, Respect and Collaboration.
• You understand your client’s industry, challenges, and opportunities; clients describe you as positive, professional, and delivering high-quality work.
• You identify, recommend, and are focused on effective service delivery to your clients.
• You share in an inclusive and engaging work environment that develops, retains and attracts talent.
• You actively participate in the adoption of digital tools and strategies to drive an innovative workplace.
• You grow your expertise through learning and professional development.

Your experience and education

• You have a University degree in Communications, Marketing, or Business or commensurate work experience within a B2B or professional services organization
• You have a minimum of 2 years of working experience in B2B or professional services role
• You have demonstrable project management experience
• You have the capacity to meet tight deadlines, steer several projects simultaneously, and manage priorities
• You are creative, autonomous and self-starting
• You have a metrics-driven mindset, with critical thinking and problem-solving skills
• You have strong communication and presentation skills, both in written and verbal correspondence, while being detail-oriented
• You have excellent interpersonal skills, with the capacity to build strong relations with demanding professionals.

The compensation range for this role is $61,000 to $93,000 annually.

Why BDO?

Our people-first approach to talent has earned us a spot among Canada’s Top 100 Employers for 2026. This recognition is a milestone we’re thrilled to add to our collection of awards for both experienced and student talent experiences.

At BDO, our people experience is guided by three core pillars—Do work with genuine care, Do what matters with purpose, and Do what’s next - shaping how we support our people, serve our clients, and grow together.

Our firm is committed to providing an environment where you can be successful in the following ways: We enable you to engage with how we change and evolve, being a key contributor to the success and growth of BDO in Canada.

We help you become a better professional within our services, industries, and markets with extensive opportunities for learning and development.

We support your achievement of personal goals outside of the office and making an impact on your community.

We foster a collaborative, inclusive environment where your ideas are valued, and you can do your best work with genuine care and purpose.

We encourage innovation and forward thinking, empowering you to embrace what’s next and help shape the future of our firm.

Giving back adds up: Where company meets community. BDO is actively involved in our communities by supporting local charity initiatives. We support staff with local and national events where you will be given the opportunity to contribute to your community.

Total rewards that matter

• We pay for performance with competitive total cash compensation that recognizes and rewards your contribution.
• We provide comprehensive benefits from day one, and a flexible personal time off policy.
• We’re committed to supporting your overall wellbeing and provide reimbursement for wellness initiatives that fit your lifestyle.

Everyone counts

We are committed to creating a workplace where employees can participate fully, contribute meaningfully and succeed without barriers.

We are dedicated to fostering a workplace defined by respect, fairness, and a true sense of belonging for everyone.

We recognize and celebrate the unique experiences, identities, and perspectives that each of us bring – and that these experiences strengthen how we work together.

Our commitment extends to ensuring that our application process is both inclusive and accessible. If you require accommodation to complete the application process, please contact us.

Flexibility

All BDO personnel are expected to spend some of their time working in the office, at the client site, and virtually unless accommodations or alternative work arrangements are in place. Our model is a blended approach designed to support the flexible needs of our people, the firm and our clients. It’s about creating work experiences that meet everyone’s needs and providing flexibility to adjust when, where and how we work to meet the expectations of our role.

Code of Conduct

Our Code of Conduct sets clear standards for how we conduct business. It reflects our shared values and commitments and includes guiding principles to help us make ethical decisions and maintain trust with each other, our clients, and the public.

BDO may use artificial intelligence enabled tools to support certain aspects of the recruitment process. While these tools assist our teams, our use of AI does not replace human decision making, and all employment-related outcomes are made by BDO personnel.