Marketing Specialist

220 Altasciences Company Inc; Dorval; Remote; CAD 55,000 - 75,000; Full time

Benefits offered by this job

Health/Dental/Vision Insurance Plans

RRSP/401(k) with Employer Match

Paid Vacation and Holidays

Paid Sick and Bereavement Leave

Employee Assistance & Telehealth

Training & Development Programs

Employee Referral Bonus Program

Annual Performance Review

Job summary

Altasciences seeks a Marketing Specialist to develop B2B and internal campaigns, creating content across email, blogs, social posts, ads, and infographics. You will produce video content, coordinate the Altasciences podcast, and support SEO strategies to grow leads and strengthen brand voice.

You will work primarily remotely with in-person shoots in Quebec, collaborating with subject matter experts and driving campaigns across platforms. Fluency in French and English is essential.

Qualifications

• Degree in Marketing, Advertising, or equivalent (DEC or Bachelor’s).
• Excellent video editing skills.
• Excellent copywriting and copy editing skills.
• Highly organized, ability to manage multiple projects with evolving priorities.
• Solid understanding of social media (LinkedIn).
• Knowledge of Google Ads, Google Analytics, Salesforce, Marketing Cloud Account Engagement (Pardot), LinkedIn Campaign Manager.
• Strong computer literacy (Outlook, PowerPoint, Excel, SharePoint, and Drupal).
• Project management experience.
• Strong attention to detail.
• Bilingualism (French & English).
• Ability to work autonomously and efficiently.
• CRO or Pharma industry experience will be considered an asset.

Responsibilities

• Build B2B marketing campaigns to raise brand awareness and generate leads/sales.
• Develop and source content for digital platforms (website, social media, etc.).
• Produce video content including concepts, scripts, filming, editing, and captions.
• Coordinate and produce the Altasciences podcast (pre- and post-production).
• Assist in social media optimization strategies.
• Write and edit blogs, articles, and press releases.
• Manage timelines, schedules, and review cycles for projects.

Skills

Video editing

Copywriting

Copy editing

Project management

Social media (LinkedIn)

Bilingual (French & English)

Organizational skills

Attention to detail

Autonomous work

CRO/Pharma industry experience

Education

Bachelor's degree in Marketing/Advertising or equivalent

Tools

Google Ads

Google Analytics

Salesforce

Marketing Cloud Account Engagement (Pardot)

LinkedIn Campaign Manager

Outlook

PowerPoint

Excel

SharePoint

Drupal

Job description

About The Role

The Marketing Specialist will develop B2B and internal marketing campaigns that showcase Altasciences’ brand, people, expertise, and services. Tasks will include content creation (including email marketing, blog articles, social media posts, ads, and infographics), video and podcast production, and project coordination from concept through distribution.

They will also support our company’s social media strategy and content planning.

Their creative and analytical thinking skills and strategies will be an essential part in driving our company’s narrative, enhancing our organization's image, improving communication with clients, and encouraging business growth through effective campaigns.

This job is 90% remote — must be able to come into our offices in Quebec (Montreal, Dorval, and Laval) as needed for video shoots and other in-person activities.

What You'll Do Here

Build B2B marketing campaigns (from A to Z) and tools to raise brand awareness and generate leads/sales: social media, email marketing, digital advertisements, website content (blogs, service summaries), etc.

• Develop and source content for digital platforms (website, social media, etc.)
• Develop and produce video content, including concepts, scripts, interview questions, participant coordination, filming, editing, captioning, and development of supporting promotional content
• Coordinate and produce Off-Label With Altasciences podcast, including all pre- and post-production, and supporting promotional content
• Assist in social media optimization strategies
• Write and edit blogs, articles, and press releases
• Manage timelines, schedules, deliverables, and review cycles for projects, including those of project participants
• Collaborate with subject matter experts to translate scientific information into engaging, understandable content
• Apply SEO and AIO best practices in all content creation
• Identify and engage with vendors (especially to secure ad space, article publication, etc.)
• Build internal marketing campaigns (from A to Z) and tools to raise brand awareness amongst employees at Altasciences
• Ensure brand unity across all Altasciences’ sites and locations
• Ensure marketing literature is kept up to date
• Contribute to monthly and quarterly marketing reports
• Any other related tasks as needed, such as (but not limited to) formatting presentations, branding of documentation, updating/building templates, and proofreading/copyediting

What You'll Need to Succeed

Degree in Marketing, Advertising, or equivalent (DEC or Bachelor’s). Minimum two (2) years of related experience.

• Excellent video editing skills
• Excellent copywriting and copy editing skills
• Highly organized, ability to work on multiple projects simultaneously with evolving priorities
• Solid understanding of social media (especially LinkedIn)
• Knowledge of Google Ads, Google Analytics, Salesforce, Marketing Cloud Account Engagement (formerly Pardot), LinkedIn Campaign Manager
• Strong computer literacy (namely Outlook, PowerPoint, Excel, Sharepoint, and Drupal).
• Project management experience
• Strong attention to detail
• Bilingualism (French and English / written and spoken)
• Ability to work autonomously and efficiently
• CRO or Pharma industry experience will be considered an asset

Altasciences strives to provide a French work environment for its employees in Quebec. Altasciences has taken all reasonable steps to avoid imposing the above language requirement other than French. This requirement is essential for the position of Marketing Specialist, but not limited to, the following reason(s):

The employee frequently communicates with Altasciences employees across Canada and the United States. As such, English is the primary language used to correspond between offices.

The employee frequently communicates with English-only customers outside the province of Quebec.

What We Offer

Altasciences offers a wide variety of benefits to help our employees live healthy and fulfilling lives both at and outside of work.

Altasciences' Benefits Package Includes:

• Health/Dental/Vision Insurance Plans
• 401(k)/RRSP with Employer Match
• Paid Vacation and Holidays
• Paid Sick and Bereavement Leave
• Employee Assistance & Telehealth Programs

Altasciences' Incentive Programs Include:

• Training & Development Programs
• Employee Referral Bonus Program
• Annual Performance Review

#LI-MB1

At Altasciences we all move in unison to assist and work in the discovery, development, and manufacturing of new drug therapies to get them faster to people who need them. No matter your role, we all play an important part and you will have a significant impact on the health and well-being of people across the globe. By living our values of Employee Development, Customer Focus, Quality and Excellence, Respect and Integrity, we look to foster a passionate and collaborative work environment and we are looking for talented and enthusiastic people, like you, to join our growing team!

Whether you're a recent college graduate or seeking your next career opportunity, it's time to discover your future at Altasciences. We are better together and together We Are Altasciences. Altasciences is an equal opportunity employer committed to diversity and inclusion. Our goal is to attract, develop and retain highly talented employees from diverse backgrounds, allowing us to benefit from a wide variety of experiences and perspectives.

All qualified applicants will receive consideration for employment without regard to age, race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability or any other protected grounds under applicable legislation. Reasonable accommodations for persons with disabilities during the recruitment process are available upon request.

Join us at Altasciences!