Marketing Manager

Norton Rose Fulbright; Vancouver; Hybrid; CAD 102,000 - 141,000; Full time

Job summary

Norton Rose Fulbright is seeking a Marketing Manager in Vancouver to lead demand generation campaigns and support strategic planning across national practice groups. This mid-senior level position requires a dynamic professional with extensive experience in B2B marketing and a relevant degree, who thrives in a flexible and collaborative environment. The successful candidate will own marketing initiatives, driving multi-tier campaigns while managing cross-functional projects to achieve business objectives.

Benefits

Hybrid work environment

Retirement savings plan with employer contribution

Benefit premiums paid by the firm

Telemedicine services

Flexible health and wellness allowance

Training and development programs

Qualifications

• 8-10 years of experience in business-to-business marketing in the professional services industry.
• Strong understanding of marketing techniques, including digital marketing and social media.
• Proven ability to connect marketing strategy to revenue growth.

Responsibilities

• Develop and implement demand generation campaigns.
• Manage timelines and ensure projects meet deadlines.
• Analyze competitive landscape to enhance market position.

Skills

Project Management

Demand Generation

Marketing Strategy

Digital Marketing

Creative Problem-Solving

Bilingual (English and French)

Education

Relevant degree in business, marketing, communications, or related field

Job description

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Hybrid schedule - 3 days in office - please note that this position can also be filled in any of our offices across Canada

This national position requires a dynamic professional who will focus on developing and implementing demand generation campaigns in support of national practice group chairs and sector heads.

The position will also actively participate in the strategic planning process and will provide support to local marketing efforts as needed.

The role requires versatility and a broad range of skills and knowledge across various marketing and communications disciplines with a well-rounded understanding of overall demand generation strategies. The successful candidate will demonstrate the ability to develop and deliver strategic and tactical marketing initiatives and cross-functional campaigns, effectively lead multiple projects simultaneously and assume a decision-making role in achieving objectives collaboratively and quickly.

You Will Be Focusing On

• Develop the overall market position for national practice groups and sectors
• Personally conceptualize multi-tiered marketing campaigns and programs that generate and nurture leads and span brand amplification, profile building and demand generation
• Evaluate, prioritize, budget, and plan for financial and material resources needed to ensure successful delivery and achieve set objectives
• Support national, sector and practice chairs in executing their strategic plans
• Enable communications and connectivity of marketing programs, relationship development, and account development
• Understand and analyze the competitive landscape to help ensure we have a competitive offering
• Oversee the analysis and delivery of sector and practice sponsorship requests and leverage their outcomes
• Translate performance of demand generation campaigns to leadership by defining and reporting on measurable ROI objectives
• Project manage timelines to meet specified deadlines
  
  

What You Bring To The Role

• Relevant degree in business, marketing, communications, or related field
• A minimum of 8-10 years of experience in business-to-business marketing in the professional services industry
• A passion for demand marketing and willingness to get hands-on building solutions
• Thorough understanding of a range of marketing techniques, such as assessing sponsorships, digital marketing, social media amplification
• Experience framing and collaboratively solving complex problems through creative problem-solving
• Experience participating in substantial projects with large teams, either from project inception to implementation or involving significant performance demonstrating collaboration, critical thinking, and project management skills
• Active listener to hear and understand multiple projects simultaneously in a fast-paced, rapidly changing environment
• Proven expertise in connecting marketing strategy and outcomes to revenue and ultimately market share gain
• Strong project management skills
• Bilingual in English and French is a plus
  
  

Vancouver Salary: $102, 500 - $141,000. Salary will be discussed and negotiated during interview and will be based on experience.

Why Join Our Team

• Hybrid work environment
• Retirement savings plan with employer contribution
• Benefit premiums paid by the firm
• Telemedicine services
• Wellness matters: Flexible health and wellness allowance that covers much more than gym memberships!
• Training and development programs based on your interests and needs
  
  

Ready to join a proactive and modern firm that provides an exceptional career experience in an inclusive and collaborative environment? Come join us!

As part of a global legal practice, Norton Rose Fulbright Canada embrace a culture of excellence and client service, but always with a focus on flexibility, respect, diversity and openness. We strive to create an equitable, inclusive environment where everyone can bring their whole self to work and realize their career potential.

To find out more about how we integrate diversity, equity and inclusion in everything we do please click Diversity, equity and inclusion | Canada | Global law firm | Norton Rose Fulbright.

If you require any reasonable adjustments during the recruiting process, please inform us in the recruitment application. We will contact you to further discuss your need.

Please note that applicants who receive an employment offer may be required during their employment with Norton Rose Fulbright to provide proof of vaccinations recommended from time to time by government or public health authorities. Norton Rose Fulbright has a duty to accommodate those who are unable to get vaccinated due to protected grounds. For applicants who require an accommodation, please contact us to discuss further.

Law around the world

nortonrosefulbright.com

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Law Practice

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