Marketing Manager

T-Net British Columbia; Vancouver; On-site; CAD 70,000 - 110,000; Full time

Job summary

Join a forward-thinking company as a Marketing Manager, where you'll craft innovative marketing strategies in the dynamic field of AI and robotics. This role offers a unique opportunity to blend data-driven insights with creative marketing approaches, making a significant impact on brand awareness and engagement. You'll lead social media initiatives, optimize digital platforms, and collaborate with diverse teams, all while contributing to a mission at the forefront of technology. If you're passionate about AI and eager to grow in a fast-paced environment, this is the perfect opportunity for you.

Benefits

Health coverage

Paid time off

Worksite flexibility

Equity stakes

Cutting-edge work facilities

Qualifications

• 5+ years of marketing experience, especially in digital campaigns.
• Strong knowledge of data-driven marketing strategies and trends.

Responsibilities

• Drive successful marketing strategies and social media campaigns.
• Collaborate cross-functionally to enhance marketing effectiveness.

Skills

Verbal and written communication skills

Cross-functional team project management

Time management and multitasking

Social media campaign planning and optimization

Analytic reporting with actionable insights

Adobe Photoshop

Social media marketing tools (Semrush, Hootsuite)

Google Analytics

Researching industry trends

Problem-solving

Education

Bachelor's Degree in business or marketing

Tools

HubSpot

Google Analytics

Adobe Photoshop

Semrush

Hootsuite

Job description

Sanctuary, a world leader in building physical AI for general purpose robots, is looking to hire a results-driven Marketing Manager to join our award-winning Marketing and Communications team. The Marketing Manager is a crucial part of our team, supporting data-focused marketing strategies, with a unique opportunity to drive social media strategy. You will have a meaningful opportunity to grow your career in one of the fastest-growing technology industries, while utilizing both data and creative driven approaches to marketing. Reporting to the Director of Marketing and Communications, you'll contribute to the overall efficiency and effectiveness of our growing organization.

As Sanctuary's Marketing Manager, you'll be a valued part of the team as you support the continued improvement of our Marketing and Communications function, own the coordination of team project deliverables, and innovate best practices that drive continuous improvements to our marketing strategy.

Success Criteria

• Over the next year, you will have contributed to driving a successful marketing strategy that positions Sanctuary AI as a differentiated leader in Physical AI and general purpose robots by helping the team execute campaigns from your data-driven insights that increased brand awareness, engagement, and growth.
• Within the first 90 days, the successful candidate will have planned and implemented a consistent and compelling social media strategy (LinkedIn, X, Instagram, YouTube, and TikTok) that resonates with our target audiences, created an email marketing strategy with engaging content for key external stakeholders, optimized the Sanctuary AI website with best SEO practices, and created a regular cadence for reporting campaign analytics, industry trends, and industry events.
• A successful candidate will have the ability to effectively communicate and collaborate cross-functionally, with teams that include commercial and engineering-led product teams.
• This role isn't just about data and analytics; we are looking for someone who has a creative mindset and thinks outside the box when it comes to marketing.
• Someone with their finger on the pulse: tracking industry trends, external marketing campaigns, and industry-related news and events is something that is driven by your natural curiosity and passion for AI and robotics.
• You will have the opportunity to learn what it takes to make a successful marketing and communications team in one of the fastest-growing industries in the world—AI and robotics are the start of a new technological era.

Your Experience

Qualifications

• Bachelor's Degree in business, marketing, or other related fields.
• Above all else, a consistently positive attitude and a willingness to learn new skills and take on new challenges.
• 5+ years of marketing experience, including creating and managing public-facing digital marketing campaigns, such as social media, web, and email; preference will be given to those with B2B, hard tech, or AI backgrounds.
• Comprehensive experience with data-driven marketing strategies and a comprehensive understanding of current digital marketing trends and best practices.
• A track record of owning successful marketing projects, including social media (essential channels include LinkedIn, X, Instagram, YouTube, and TikTok).
• Experience working closely with creative teams to provide guidance that help drive stunning and engaging graphics and videos for digital marketing.

Skills

• Excellent verbal and written communication skills.
• Familiarity with cross-functional team project management.
• Excellent time management and multitasking skills.
• An expert in planning, creating, implementing, and optimizing campaigns across social media outlets, email marketing, websites, and other digital marketing platforms.
• Generate analytic reports with actionable insights; comfortable with delivering reports to executive-level leaders.
• A dot connector: you can use data across multiple platforms to find patterns, connections and gaps to drive strategy.
• Proficient in using Adobe Photoshop (will be required to edit graphic templates); the ability to create graphics from scratch is considered a plus.
• Effectively utilizes social media marketing tools, such as Semrush and Hootsuite, and email marketing platforms, such as HubSpot.
• Experience navigating and utilizing Google Analytics.
• Detail-oriented and able to own and maintain marketing calendars and other internal marketing tracking tools.
• Diligently researches industry trends, external marketing strategies, and industry news/events and can compile findings into action-focused reports.
• Above all else, a consistently positive attitude and a willingness to do whatever it takes to create robust solutions to mission objectives.
• Successful candidates will be a proponent of personal responsibility for themselves and their teammates.
• Excellent collaborator who thrives in team environments.
• Eagerness to learn new skills, technologies, and software.
• Consistent bias for action, communication, and interpersonal savvy.
• Self-motivated and able to solve problems independently.
• Mission-driven and passionate about AI and robotics.

Working at Sanctuary AI

Sanctuary AI is an equal opportunity employer; employment with Sanctuary AI is governed based on skills, competence, and qualifications and will not be influenced in any way by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability, or any other legally protected status. In 2023, Sanctuary AI moved into a state-of-the-art office facility and has been recognized by LinkedIn as a Top Startup company.

Compensation and Benefits

Sanctuary offers a market-leading compensation package that includes competitive salaries, equity stakes, and a full suite of benefits for permanent employees, encompassing health coverage, paid time off, cutting-edge work facilities, and worksite flexibility by role. Our commitment to fairness ensures that our total compensation consistently surpasses market standards.

About Sanctuary AI

Founded in 2018, Sanctuary builds humanoid robots and a novel control system for them that integrates symbolic logic and reasoning with data-driven robot foundation models. We use our robots to collect vision, audio, touch, and proprioception data from the perspective of the robot while they perform real-world work tasks. We use that data to train multimodal robot foundation models. Because our systems are vertically integrated, we can design, deploy, and refine at scale. Our mission is to create the world's first human-like intelligence in general-purpose robots.