Marketing & Content Coordinator

The Chapman Group; Fredericton; On-site; CAD 55,000 - 60,000; Full time

Job summary

A leading organization is looking for a Marketing and Content Coordinator to manage communications and media relations for the Fredericton Chamber of Commerce. The successful candidate will develop content strategies and engage with a variety of stakeholders, contributing to the organization's overall mission and brand presence.

Qualifications

• 2-5 years experience in internet marketing, particularly SEO, SEM, social media.
• Demonstrated ability to lead successful social media campaigns.
• Collaborative, detail-oriented, and thrives under pressure.

Responsibilities

• Assist and coordinate development of marketing content across digital platforms.
• Manage social media presence and execute communications strategies.
• Create and edit various marketing materials for internal and external communications.

Skills

Organizational Skills

Social Media Marketing

Media Relations

Education

Bachelor's degree in Marketing Communications

Tools

Microsoft 365

Canva

Constant Contact

Adobe Creative Suite

MailChimp

WordPress

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

Microsoft Publisher

Job description

An Employer of Choice the Fredericton Chamber of Commerce is proud to be an award-winning organization that continually strives to meet and exceed the needs of our 1000 members.

The Chapman Group is assisting their clients The Fredericton Chamber of Commerce in seeking a new Marketing and Content Coordinator to join their fantastic team. Reporting to the Policy & Strategic Communications Manager this role will be responsible for supporting the development and timely delivery of internal and external communications. The position plays a vital role in updating chamber members diverse stakeholder groups and the media aware of the efforts to support its membership through advocacy events programs and services. The role will support the organizations overall communications and will require working closely with all members of the team.

You will be a good fit for this position if you are a goal-oriented individual that thrives on achieving results in a fast-paced work environment with new challenges daily. You thoroughly enjoy meeting and working with people of different backgrounds and are known by colleagues as cooperative personable enthusiastic and loyal. You can work independently but place high-value on a strong team that supports one another at all times. You take a practical approach to problem-solving demonstrating intention purposefulness and decisiveness.

The typical work week will be spent on a combination of marketing media relations internal and external communications including social media posts on LinkedIn Instagram Facebook X and YouTube as well as posting updates on the website; creating and editing written visual audio and video materials and the overall coordination of content gathering requirements.

What youll do

Responsibilities

Marketing :

Assist and coordinate the development of content implementing maintaining and tracking communications and promotions across a variety of digital channels to uphold a strong digital presence and growth of the Fredericton Chamber of Commerce brand.

Support Fredericton Chamber of Commerce online marketing strategy and execute communications plan and messages through website social media channels and various messaging platforms.

Manage Fredericton Chamber of Commerce social media presence on LinkedIn Instagram Faceboo X and YouTube. Ensure proper audience focus and work collaboratively with other staff members to develop a monthly content calendar.

Track and analyze website and social media channel performance.

Stay on top of new social media channels and trends to maintain best practices across all channels / social media platforms and make recommendations for any new opportunities.

Shoot edit and upload low-production video content from Chamber events

Participate in editorial and production teams for professional digital media content as relevant

Provide media relations support leading up to and at Chamber online and in-person events.

Internal and External Communications :

Disseminate copy and produce marketing elements contributing to each pillar of the Chambers Communications and Marketing Strategies.

Assist in the development of internal and external communications as assigned to engage target audiences; research suggest ideas and coordinate the publishing of original website stories and content; maintain accurate up-to-date content as well as initiate website improvements.

Assist in the development of print and electronic marketing materials such as invitations posters html links brochures and flyers working with suppliers as needed.

Manage and regularly update stakeholder e-distribution databases.

Attend chamber events including evening events.

Maintain positive relationships with chamber members partners and other stakeholders

Use chamber tools and resources as appropriate

Utilize and edit basic copywriting for marketing campaigns and promotional materials.

Work with Chambers Communications & Marketing Committee to execute and implement Communications Marketing and Social Media Strategy

Create and implement a Style Guide for use by all staff for all external communications.

Attend required professional development opportunities such as training sessions events and conferences.

What youll need

Qualifications

• Bachelors degree in Marketing Communications or a related field.
• 2-5 years experience in internet marketing with a background in SEO SEM social media and web-related projects is considered an asset.
• Knowledge of social media sites including LinkedIn Facebook Instagram X and YouTube.
• Experience using Microsoft 365 (including Co-Pilot) Canva CRMs in a MacBook environment

Demonstrated ability to lead successful social media campaigns; Ability to :

• Deliver effective and innovative digital campaigns ideas and support.
• Draft (or oversee drafting of) brochures publications and presentations using tools such as PowerPoint Canva and Constant Contact quickly establish priorities and deadlines and manage workload accordingly.
• Work in a collaborative manner within a team creative agency independently and with a diverse group of interests.
• Ability to work well under pressure in a fast-paced environment with accuracy flexibility and judgment
• Work occasional evenings and weekends during peak periods (compensated through time-in-lieu).
• Execute strong story-telling or journalistic abilities.

Compensation :

This is a full-time position with a salary range of between $55000-$60000 commensurate with qualifications and experience as well as a broad benefits package.

Core Skills

Organizational Skills Social Media Marketing Media

A little bit about us

The Chapman Group

We are happy to support our client with this recruitment.

Required Experience :

Key Skills

Graphic Design,Marketing,MailChimp,Microsoft Publisher,Adobe Creative Suite,Constant Contact,Email Marketing,Adobe Photoshop,Social Media Management,Adobe Illustrator,Wordpress,Adobe Indesign

Employment Type : Full-Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 55000 - 60000

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Marketing Coordinator • Fredericton, New Brunswick, Canada