marketing consultant - market research

Government of Canada - Atlantic; Moncton; On-site; CAD 50,000 - 70,000; Full time

Job summary

The Government of Canada - Atlantic seeks a communications specialists to develop and implement strategic communication initiatives. The role requires strong project management skills, with responsibilities including developing policies, overseeing public materials, and providing consultations on new businesses. Ideal candidates will have strong oral and written communication skills, along with a diploma in a related field.

Benefits

Health care plan

Other benefits

Qualifications

• 1-2 years experience required.
• College/CEGEP diploma or equivalent experience preferred.
• Experience in project management and digital media is beneficial.

Responsibilities

• Develop and implement communication strategies.
• Evaluate and oversee public material preparation.
• Conduct research and analyze market data.

Skills

Client focus

Efficient interpersonal skills

Excellent oral communication

Excellent written communication

Flexibility

Organized

Team player

Attention to detail

Reliability

Integrity

Education

College/CEGEP or equivalent experience

Tools

MS Office

MS Outlook

MS Windows

Adobe Illustrator

Adobe Photoshop

MS Excel

MS PowerPoint

MS Word

Job description

Overview Languages

English

Education

• College/CEGEP
• or equivalent experience

Experience

1 year to less than 2 years

On site

Work must be completed at the physical location. There is no option to work remotely.

Work setting

• Private company, corporation or industry

Responsibilities Tasks

• Develop policies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Provide consultation on planning and starting of new businesses.
• Publicize activities, workshops, meetings and other events for fundraising or information purposes
• Recruit and hire staff
• Respond to enquiries from members of the business community concerning development opportunities
• Provide advice on procedures and requirements for government approval of development proposals
• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Develop social and economic profiles of an area to encourage industrial and commercial investment
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Act as spokesperson for an organization
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Prepare and/or deliver educational, publicity and information programs, materials and sessions
• Conduct analytical marketing studies
• Conduct online marketing, E-commerce and Website promotions

Experience and specialization Computer and technology knowledge

• MS Office
• MS Outlook
• MS Windows
• Adobe Illustrator
• Adobe Photoshop
• MS Excel
• MS PowerPoint
• MS Word
• Spreadsheet

Area of specialization

• Interactive/new media
• Project management
• Digital media
• Strategy

Additional information Work conditions and physical capabilities

• Tight deadlines
• Fast-paced environment
• Attention to detail
• Overtime required

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Flexibility
• Organized
• Team player
• Accurate
• Reliability
• Integrity
• Quick learner

Benefits Health benefits

• Health care plan

Other benefits

• Other benefits