Marketing Associate, Academic Publishing

JMIR Publications Inc; Toronto; Hybrid; CAD 50,000 - 65,000; Full time

Benefits offered by this job

Competitive salary

Comprehensive benefits (health, dental

Flexible remote work

Harbourfront office perks

Job summary

JMIR Publications in Toronto is seeking a dynamic Marketing Associate to help expand our reach in the academic and healthcare communities. You will support marketing programs, webinars, newsletters, and website updates, collaborating with a small team to execute campaigns.

The ideal candidate has a Bachelor's degree and 3+ years in marketing, with experience in HubSpot or similar CRM, Canva or video/editing tools, and strong communication skills.

Qualifications

• Bachelor's degree in Business, Marketing, Sales, or a related field.
• 3+ years of marketing experience, preferably in publishing or academic sectors.

Responsibilities

• Assist in development and implementation of marketing programs including webinars, event planning, newsletters, website updates, awards and recognition programs.
• Work with the team to identify and compile highly targeted data, assist in enriching contact and account data.
• Utilize marketing automation tools to streamline campaigns, nurture leads, and track results.
• Execute marketing initiatives targeting both institutions and individual professionals.

Skills

Marketing strategy

Campaign management

Data analysis

HubSpot CRM

Graphic design tools

Education

Bachelor's degree in Business/Marketing

Tools

HubSpot CRM

Canva

Microsoft Office

Google Workspace

Google Ads platforms

Job description

About JMIR Publications:

JMIR Publications is a rapidly growing open access publisher of peer-reviewed STEM journals, with an emphasis on medicine, health, and technology titles. In 2026, JMIR Publications was listed on The Globe and Mail’s list of Canada’s Top Growing Companies, with 105% three-year revenue growth.

The ambitious vision of JMIR Publications is to lead the transformation to open science and to contribute to a world where people are empowered by health research and technology to make effective and informed decisions.

Come help us make a real difference in open science!

Summary:

We are seeking a dynamic and results-oriented Marketing Associate to join our growing team. The ideal candidate will have a passion for academic communication and a proven track record in executing effective marketing strategies. This role will play a key part in expanding our reach and impact within the academic and healthcare communities.

Key Responsibilities:

• Assist in the development and implementation of marketing programs including webinars, event planning, newsletters, website updates, awards and recognition programs.
• Work closely with the team to identify, define and compile highly targeted data, assist in enriching contact and account date.
• Marketing Automation:

1. Utilize marketing automation tools to streamline campaigns, nurture leads, and track results.
2. Monitor and continuously improve forms, CTAs, and banners.
3. Assist in developing data hygiene rules and schedule.

• Assist in execution of marketing programs to convert partnership prospects from relevant organizations to expand our reach and impact.
• Execute marketing initiatives targeting both businesses (e.g., academic institutions, healthcare organizations) and individual consumers (e.g., researchers, healthcare professionals).
• Assist in the creation of engaging and informative content across various channels, including social media, email, and our website.

Qualifications:

Education

• Bachelor's degree in Business, Marketing, Sales, or a related field.

Experience

• 3+ years of experience in marketing, preferably in the publishing or academic sector.

Technical Skills

• Experience with HubSpot CRM or a similar CRM platform.
• Familiarity with graphic design and video editing tools (Canva or similar)
• Proficiency with the following platforms: Microsoft Office Suite, Google Suite
• Working knowledge of Google Ads and social media ad platforms preferred.

Competencies

• Excellent interpersonal and communication skills, both written and oral.
• Customer focused with the ability to listen and respond to the market
• Action oriented and have the ability to work through problems independently
• Strong analytical and problem-solving skills; ability to manage and measure activities
• Ability to work independently and as part of a team.

What We Offer

• Competitive salary and benefits including fully paid monthly premiums for Canadian Extended Health Care and Dental Coverage, Wellness Days and Life insurance.
• A beautiful office space near the harbourfront, with free snacks and beverages, and organized social events as a company such as BBQs.
• Flexible remote work environment.
• Opportunity to make a significant impact on public understanding of science.
• Work with a leading publisher in the field of digital health and open access research.
• A dynamic and innovative work environment.

JMIR Publications is an equal opportunity employer. We are committed to a diverse workforce and maintaining a learning and working environment that is welcoming to all.

Application Privacy Commitment

By submitting your application to JMIR Publications, you acknowledge and agree to the following:

The personal information and resume you provide will be collected and used solely for the purposes of assessing your candidacy for the position applied for, as well as for any other suitable roles within JMIR Publications that may arise. We are committed to safeguarding your personal information in accordance with applicable privacy laws and company policies.

Your information will be handled with strict confidentiality and will only be shared with those directly involved in the recruitment and hiring process. JMIR Publications will not disclose, share, or sell your personal data to any third parties without your explicit consent.

If your application is not successful, JMIR Publications may retain your information for up to 3 years for future opportunities, unless you request its removal.

By applying, you consent to this collection, use, and retention of your personal data as outlined above.