Marketing and Events Coordinator

Marmot; Municipality of Jasper; On-site; CAD 36,000 - 48,000; Full time

Job summary

Marmot Basin in Jasper, AB, is seeking a Marketing & Events Coordinator for the upcoming season to support planning, execution, and evaluation of marketing initiatives and events that drive visitation and strengthen the Marmot Basin brand.

Working with the marketing and sales team, you will manage content across digital channels, coordinate event logistics, and collaborate with internal departments and external partners.

Qualifications

• Diploma, degree or equivalent experience in Marketing, Communications or related field.
• 1 to 3 years of experience in marketing, events, tourism, hospitality, or recreation preferred.
• Experience managing social media platforms.
• Experience with Canva or Adobe Creative Suite is an asset.
• Familiarity with Google Analytics and marketing reporting tools is beneficial.

Responsibilities

• Assist in planning and executing seasonal marketing campaigns.
• Coordinate marketing projects from concept through completion.
• Create and schedule engaging organic content across social media platforms.
• Assist with email marketing campaigns, including content creation and distribution.
• Update website content and ensure information remains current.
• Coordinate production of marketing collateral including brochures, signage, advertisements, presentations, and promotional materials.
• Assist with photography and videography coordination, asset management, and content organization.
• Support digital advertising campaigns and monitor campaign performance.
• Track campaign metrics and prepare marketing reports.
• Help maintain brand standards across all communications.
• Assist in coordination of resort events from planning through execution.
• Assist with logistics including permits, suppliers, entertainment, equipment, signage, and staffing.
• Coordinate sponsor and partner activations.
• Provide assistance to the Staff Committee for event planning & execution requirements.
• Support race events, community events, promotional activations, and special resort experiences.
• Manage event timelines, checklists, and budgets.
• Assist with post-event evaluations and reporting.
• Coordinate marketing deliverables with tourism partners, sponsors, and community organizations.
• Assist with cooperative marketing initiatives.
• Support travel trade, media, and influencer visits.
• Maintain partner communications and marketing calendars.
• Maintain project schedules and marketing calendars.
• Coordinate ordering of promotional merchandise and printed materials.
• Manage marketing inventories and storage.
• Assist with budget tracking and invoice processing.
• Support internal communications and departmental administration.
• Perform other related duties as assigned.

Skills

Social media management

Content creation

Event planning

Copywriting

Digital marketing fundamentals

Marketing analytics

Photography coordination

Budget tracking

Project coordination

Time management

Microsoft Office and Google Workspace

Education

Marketing, Communications, Event Management, Tourism, Business or related field

Tools

Canva

Adobe Creative Suite

Meta Business Suite

Digital advertising platforms

Email marketing platforms

Google Analytics

Job description

Position Overview

Marmot Basin is seeking an enthusiastic, organized, and creative Marketing & Events Coordinator to support the planning, execution, and evaluation of marketing initiatives and events that drive visitation and strengthen the Marmot Basin brand.

Working closely with the marketing and sales team, this seasonal position plays an integral role in bringing campaigns to life across digital, print, social media, partnerships, events, and on-mountain experiences. The ideal candidate is equally comfortable coordinating event logistics, creating engaging content, managing multiple projects, and collaborating with internal departments and external partners.

This is an exciting opportunity for someone who enjoys a fast-paced environment, thrives on variety, and wants to help showcase one of Canada's premier ski destinations located in the heart of Jasper National Park. The contract dates of this role will be early November thru early May.

Key Responsibilities

Marketing Coordination

• Assist in planning and executing seasonal marketing campaigns.
• Coordinate marketing projects from concept through completion.
• Create and schedule engaging organic content across social media platforms.
• Assist with email marketing campaigns, including content creation and distribution.
• Update website content and ensure information remains current.
• Coordinate production of marketing collateral including brochures, signage, advertisements, presentations, and promotional materials.
• Assist with photography and videography coordination, asset management, and content organization.
• Support digital advertising campaigns and monitor campaign performance.
• Track campaign metrics and prepare marketing reports.
• Help maintain brand standards across all communications.

Events & Activations

• Assist in coordination of resort events from planning through execution.
• Assist with logistics including permits, suppliers, entertainment, equipment, signage, and staffing.
• Coordinate sponsor and partner activations.
• Provide assistance to the Staff Committee for event planning & execution requirements.
• Support race events, community events, promotional activations, and special resort experiences.
• Manage event timelines, checklists, and budgets.
• Assist with post-event evaluations and reporting.

Partnership Support

• Coordinate marketing deliverables with tourism partners, sponsors, and community organizations.
• Assist with cooperative marketing initiatives.
• Support travel trade, media, and influencer visits.
• Maintain partner communications and marketing calendars.

Administrative Support

• Maintain project schedules and marketing calendars.
• Coordinate ordering of promotional merchandise and printed materials.
• Manage marketing inventories and storage.
• Assist with budget tracking and invoice processing.
• Support internal communications and departmental administration.
• Perform other related duties as assigned.

Requirements

• Excellent organizational and project management skills.
• Strong written and verbal communication abilities.
• Ability to manage multiple priorities while meeting deadlines.
• Comfortable working independently and collaboratively.
• Strong attention to detail.
• Ability to adapt quickly in a dynamic seasonal environment.
• Comfortable working occasional evenings, weekends, and holidays during events.
• Valid driver's licence considered an asset.

Desired Attributes

The successful candidate will demonstrate:

• Positive, energetic attitude.
• Creativity balanced with strong organizational skills.
• Initiative and willingness to take ownership of projects.
• Excellent interpersonal skills.
• Strong customer service mindset.
• Flexibility and adaptability.
• Passion for outdoor recreation and mountain culture.
• Ability to remain calm under pressure.
• Strong problem-solving skills.
• Professionalism when representing Marmot Basin.

Qualifications

• Diploma, degree or equivalent experience in Marketing, Communications, Event Management, Tourism, Business, or a related field.
• 1 to 3 years of experience in marketing, events, tourism, hospitality, or recreation preferred.
• Experience managing social media platforms.
• Experience using Canva or Adobe Creative Suite is an asset.
• Experience with Meta Business Suite and digital advertising platforms is an asset.
• Experience with email marketing platforms is considered an asset.
• Basic photography and video editing skills are an asset.
• Familiarity with Google Analytics and marketing reporting tools is beneficial.

Knowledge & Skills

• Social media management
• Content creation
• Event planning
• Copywriting
• Digital marketing fundamentals
• Marketing analytics
• Photography coordination
• Budget tracking
• Project coordination
• Time management
• Microsoft Office and Google Workspace proficiency

Physical Requirements

• Ability to work outdoors in winter conditions.
• Basic level of skiing or snowboarding is required.
• Ability to walk on snow and uneven terrain during events.
• Occasional setup and teardown of event materials.