Marketing and Business Development Specialist

Fasken; Vancouver; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

An established industry player is seeking a Marketing and Business Development Specialist to join their dynamic team in Vancouver. This role offers a unique opportunity to support lawyers in strategic account management, RFP responses, and marketing initiatives. The ideal candidate will have a strong background in professional services, with a focus on identifying new business opportunities and enhancing client engagement through innovative marketing strategies. With a commitment to professional growth and a supportive work environment, this position promises to be both rewarding and impactful. Join a firm that values diversity and inclusion while making a difference in the community.

Benefits

Health and wellness subsidy

Flexible medical and dental benefits

Short and long-term disability insurance

Personal days

Employee & family assistance program

Paid vacation and sick days

Group retirement savings plan

Monetary incentive for employee referrals

Flexible working arrangements

Community engagement opportunities

Qualifications

• 5-7 years of experience in marketing and business development.
• Strong preference for candidates with legal or professional services experience.

Responsibilities

• Identify new business opportunities and develop strategies.
• Assist with high-quality RFP responses and presentations.
• Collaborate with stakeholders to implement strategic account plans.

Skills

Marketing Strategy

Business Development

Event Planning

Proposal Writing

CRM Tools

Bilingual Communication

Education

Undergraduate Degree in Marketing

Two-Year Marketing Diploma

Tools

Microsoft Office Suite

Interaction CRM

Job description

Marketing and Business Development Specialist

Job Category: Marketing & Business Development

Requisition Number: MARKE002727

Apply now

• Posted : April 30, 2025
• Full-Time
• Hybrid

Locations

Showing 1 location

Description

Who We Are
Fasken is a leading international business law and litigation firm. Our firm’s 950 lawyers are located across offices in Vancouver, Surrey, Calgary, Toronto, Ottawa, Montréal, Québec City, London, Johannesburg and an office in the professional and retail district known as Taza (/Ta-Zah/) on Tsuut’ina lands. Providing strategic and thoughtful advice in all areas of business law, our broad range of clients include close to half of the Fortune 100 companies, as well as corporate clients, government agencies, regulatory authorities, non-profit bodies and individuals. Our clients interests are paramount in all that we do and we take pride in supporting our communities. We are a place where bright, talented, and collegial people want to work together and we work hard together to achieve our goals in a collaborative and efficient way.

A Day In The Life

Fasken’s Marketing and Business Development team has an immediate opening for an exceptional professional to work out of our Vancouver office. This position provides direct support to Fasken’s lawyers and will combine strategic account management (SAM), responses to Request for Proposals (RFPs) and marketing and business development (MBD) assistance.

Responsibilities include but are not limited to:

Marketing and Business Development support

• Identify new business and marketing opportunities and develop strategies to pursue them
• Plan and support the execution of next level events, sponsorships, seminars, to foster client engagement and firm visibility (some travel and working outside of normal business hours may be required)
• Collaborate with graphic designers to conceptualize, produce and collate promotional material
• Coordinate and draft regional (legal directory) ranking submissions and award nominations
• Update firm brochures, fact sheets, and bios to support marketing and business development initiatives

Request for Proposals support

• Assist with the preparation of high-quality RFP responses and presentations, preparing electronic or hardcopies of these documents for delivery and distribution
• Coordinate with Industry and Practice Groups (IPGs) to gather relevant information, create impactful narratives, and ensure timely submission of proposals
• Track and analyze RFP outcomes to identify trends and opportunities for improvement

Strategic Account Management (SAM) support

• Collaborate with business development team members, key stakeholders and client managers to develop and implement strategic account plans for clients
• Assist with the identification and evaluation of new business opportunities and targets - this will include development of qualified prospect lists for certain marketing/client development initiatives
• Prepare and deliver marketing research reports leveraging firm-wide research tools and library resources
• Monitor and record SAM performance and progress

Knowledge Management:

• Build knowledge of industry and practice groups (lawyers and industry group expertise)
• Build knowledge of Fasken’s legal service
• Build knowledge of BC Top client base

Qualifications

• 5-7 years of experience in a marketing and business development role in professional services. Strong preference for candidates with legal or other professional services-related firm experience
• An undergraduate degree in Marketing and/or Business and/or completion of a two-year Marketing diploma program
• Previous event experience an asset
• Proficiency in Microsoft Office programs including Outlook, Excel, PowerPoint, and Word. Experience with Interaction or other CRM tools a plus
• Bilingualism- the ability to speak French, Mandarin, Cantonese or other languages will be an asset

Supervision

• This role reports to the Senior Director, Business Development and Marketing and the Senior Manager, Business Development and Marketing

Why Work With Us

Fasken is dedicated to rewarding your contributions and encouraging your professional development. We offer a comprehensive salary and benefits package that is very competitive, together with opportunities for personal and professional growth. Our benefits include:

• A health and wellness subsidy
• Flexible medical and dental benefits (effective from day 1)
• Short term and long term disability insurance
• Personal days
• Employee & family assistance program
• Paid vacation and sick days
• Group retirement savings plan with matching contributions
• Monetary incentive for employee referrals
• Flexible working arrangements
• Opportunities to give back to your community through firm initiatives
• An engaging firm culture that celebrates our hardworking and dedicated people

Diversity and Inclusion

At Fasken we believe a diverse workplace comprises individuals with unique backgrounds, characteristics and qualities. An inclusive workplace creates an equitable environment where individuals are respected and where they are welcome. Fasken is committed to diversity and inclusion in all that we do.

Accessibility and Accommodation

It is important to our Firm that all its members, including those with disabilities, find our workplace to be welcoming and supportive. Reasonable accommodations are available on request for candidates with disabilities taking part in all aspects of the selection process.

Background and Reference Checks

Any offer of employment may be conditional upon full background checks including a criminal record check, a credit check, employment and educational verifications.

Compensation

Thetypical salary range for this position is $70,000 - $90,000 annually; the base pay offered is based on location and may vary depending on job-related knowledge, skills, experience, internal and market equity.

Your Application

We appreciate hearing from all qualified candidates, however, only those applicants whose background and experience match our requirements