Manager, Global Partnerships

Sports Careers; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

Maple Leaf Sports & Entertainment Partnership (MLSE) is seeking a client-centric partnership marketer to join the Global Partnerships team. You will lead the strategic building and execution of sports marketing partnerships for leading brands.

This role focuses on integrating digital, social, experiential, and broadcast elements, building trusted client relationships, coaching junior staff, and delivering against partner objectives while measuring impact and value for MLSE's world-class teams.

Responsibilities

• Lead a portfolio of integrated partnerships; build strong and trusted business relationships with senior clients through regular and proactive contact.
• Understand a dynamic marketing mix; including digital, social media, experiential, print, and broadcast; equipped with creativity and innovative ideas.
• Lead and inspire a team of emerging partnership marketing professionals; provide coaching on their roster of accounts and offer timely and meaningful feedback.
• Provide thought leadership to partners during the ideation phase and throughout delivery; raise the bar of creativity and strategic delivery.
• Develop a deep and detailed understanding of the partners' business and competitive environment to continually deliver against business objectives for both the partner and MLSE.
• Build and execute creative, integrated marketing solutions that deliver against partner objectives and drive affinity for our teams in the marketplace.
• Develop, lead, and be accountable for individual partner budgets with monthly and year-end reporting requirements.
• Collaborate with internal partners cross-functionally to fulfill responsibilities, share information, and execute activations.
• Utilize data to drive decision-making for program optimization and develop detailed post-mortems on programs and year-end reports.
• Proactively identify and manage critical issues; demonstrate resilience and adapt to evolving plans and strategies; where conflicting issues on partnerships arise, able to find solutions along with the internal team.

Job description

Powered by Passion. United by Purpose. Build for Impact.

At Maple Leaf Sports & Entertainment Partnership (MLSE), we exist to deliver the ultimate fan experience by lifting trophies, spirits, and communities – united as one.

We're more than a workplace. We are a team of passionate people, boldly building the future of sport and entertainment, together. We believe in the power of play, the strength of collaboration, and the energy that comes from showing up with purpose.

From the ice to the pitch, the hardwood to the digital arena, we’re proud to be the driving force behind the Toronto Maple Leafs (NHL), the Toronto Raptors (NBA), Toronto FC (MLS), Toronto Argonauts (CFL) and development teams with the Toronto Marlies (AHL), Raptors 905 (NBA G League), Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League.

We bring these teams – and world-class entertainment – to life at our iconic venues, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and OVO Athletic Centre. Off the field, we serve up elevated dining at e11even, Real Sports, and our signature club spaces like Hot Stove Club, ScotiaClub, and Platinum Club.

Through MLSE Foundation and MLSE LaunchPad, we use the power of sport to help youth facing barriers reach their full potential. Since 2009, we’ve invested more than $45 million into Ontario communities -- and we’re just getting started.

This is what it means to be One MLSE: a culture where everyone plays a role, everyone belongs, and everyone contributes to something bigger than themselves.

So, if you're ready to play with purpose, grow with passion, and win as one, we’d love to have you on our team.

• We know that great candidates come from a variety of backgrounds and experiences. Even if you do not meet every qualification listed, we encourage you to apply. Your unique perspective, transferable skills, and lived experience may be exactly what we’re looking for. **

Job Description

We are looking for a client-centric, partnership marketer with a passion for building and delivering outstanding campaigns to join the Global Partnerships team. This role will focus on the strategic building and execution of sports marketing partnerships for some of the world’s leading and emerging brands.

Responsibilities

• Lead a portfolio of integrated partnerships; build strong and trusted business relationships with senior clients through regular and proactive contact, continually seeking to elevate partnerships.
• Understand a dynamic marketing mix; including digital, social media, experiential, print, and broadcast; equipped with creativity and innovative ideas.
• Lead and inspire a team of emerging partnership marketing professionals; provide coaching on their roster of accounts and offer timely and meaningful feedback.
• Provide thought leadership to partners during the ideation phase and throughout delivery; raise the bar of creativity and strategic delivery.
• Develop a deep and detailed understanding of the partners' business and competitive environment to continually deliver against business objectives for both the partner and MLSE.
• Build and execute creative, integrated marketing solutions that deliver against partner objectives and drive affinity for our teams in the marketplace.
• Develop, lead, and be accountable for individual partner budgets with monthly and year-end reporting requirements.
• Collaborate with internal partners cross-functionally to fulfill responsibilities, share information, and execute activations.
• Utilize data to drive decision-making for program optimization and develop detailed post-mortems on programs and year-end reports.
• Proactively identify and manage critical issues; demonstrate resilience and adapt to evolving plans and strategies; where conflicting issues on partnerships arise, able to find solutions along with the internal tea