Learning Assistant

MaKami College; Edmonton; On-site; CAD 40,000 - 64,000; Full time

Benefits offered by this job

Health Spending & Lifestyle Accounts

Educational Allowance for Professional

Emergency Allowance for Unexpected

Free Massages at Our Student Clinic

Discounts on College Programs

Staff Discount in College Store

Free Parking

Job summary

MaKami College in Canada seeks a Learning Assistant for Digital Marketing and Social Media Management to support students in the program across in-person, online, and blended formats.

You will tutor, demonstrate tools like Adobe Creative Suite, WordPress, Canva, and guide students through SEO, content creation, and analytics, while collaborating with program staff to personalize tutoring plans.

Qualifications

• Diploma or degree in Marketing or a related field is required.
• Minimum three years of professional digital marketing or social media experience.
• Experience in graphic design, website design, SEO, online advertising, and analytics.
• Proficiency with Adobe Photoshop, Illustrator, Premiere, WordPress, Canva, and related tools.
• Knowledge of PPC, analytics, AI tools, content planning, and audience engagement.
• Experience teaching, tutoring, or mentoring adults is an asset.
• Experience with Moodle is an asset.
• Current certifications in digital marketing or analytics are an asset.

Responsibilities

• Provide tutoring to students in the Digital Marketing and Social Media Management program.
• Support learning in social media marketing, content creation, SEO, ads, analytics.
• Demonstrate digital marketing tools and software used in the program.
• Help students develop study strategies and software skills.
• Collaborate with Program Head, instructors, SSC to develop tutoring plans.
• Prepare tutoring sessions and materials.
• Provide timely feedback and identify additional support needs.
• Monitor engagement and progress during tutoring sessions.
• Support students with diverse abilities and backgrounds.
• Participate in tutor training and meetings.
• Maintain professionalism and confidentiality.
• Other duties as assigned.

Skills

Digital marketing

Social media

Analytics

Communication

Time management

Collaboration

Education

Diploma or degree in Marketing

Tools

Adobe Photoshop

Adobe Illustrator

Adobe Premiere

WordPress

Canva

Job description

Learning Assistant, Digital Marketing and Social Media Management

Work in a purpose-driven career with MaKami College, a public post-secondary college that has been helping students for over 20 years, with locations in Edmonton and Calgary, Alberta.

MaKami College offers students in-person, online, and blended programs in Massage Therapy, Health Care Aide, Business Administrative Assistant, Medical Office Assistant, and more. Rapidly growing, we are working to expand our campuses and are continuously working to add programs to our course catalogue. We work with our team to grow and develop in areas they are passionate about, focusing on our MaKami Pillars - Leadership, Professionalism, Helpfulness, and Inspiration. MaKami team members are provided with many opportunities for professional career growth in a fulfilling and dynamic work environment.

The MaKami team is passionate about creating generational change through education, and we provide the tools and a safe environment for our staff to change the lives of our students and their families.

The primary responsibility of the Digital Marketing and Social Media Management LA is to provide academic support to students enrolled in the Digital Marketing and Social Media Management program. In addition, it is the responsibility of the LA to provide an engaging, supportive, and meaningful learning experience that strengthens student understanding, builds confidence, and supports successful progression through digital marketing coursework and applied software-based learning.

Major Accountabilities/Responsibilities

Including, but not limited to, the following:

• Provide individual and small-group tutoring to students in the Digital Marketing and Social Media Management program
• Support student learning in areas such as social media marketing, content creation, search engine optimization, paid advertising, analytics, website design, graphic design, video editing, and digital marketing strategy.
• Demonstrate digital marketing tools and software applications, including Adobe Creative Suite, WordPress, Canva, analytics tools, and other platforms used within the program.
• Assist students in developing study strategies, assignment planning, software skills, applied project skills, and confidence with course concepts.
• Collaborate with the Program Head, instructors, the Student Success Centre (SSC), learning strategists, and the student in developing tutoring plans that reflect individual learning needs.
• Prepare tutoring sessions, examples, learning activities, and supplemental materials to support student academic development.
• Provide timely, constructive feedback to students and identify when additional academic, technical, or learning strategy support may be required.
• Monitor student engagement and progress during tutoring sessions and communicate concerns regarding academic performance, attendance, or readiness to appropriate College supports.
• Support students with different ability levels, accommodations, learning backgrounds, and levels of digital literacy.
• Participate in tutor training, meetings, and development sessions as required.
• Maintain professionalism, confidentiality, and accurate communication when working with students and College staff.
• Other duties as assigned, which are deemed necessary to support the College in achieving its goals and objectives.

Education and Experience

• Diploma or degree in Business, Marketing, Digital Marketing, Communications, Design, or a related field required.
• Minimum three (3) years of professional experience in digital marketing, social media management, content creation, or a related professional role required.
• Demonstrated experience in key digital marketing areas such as graphic design, website design, search engine optimization, online advertising, social media marketing, analytics, and campaign development required.
• Demonstrated experience using digital marketing and design software such as Adobe Photoshop, Adobe Illustrator, Adobe Premiere, WordPress, Canva, and related tools required.
• Knowledge of specialized digital marketing topics such as pay-per-click advertising, analytics, artificial intelligence tools, content planning, and audience engagement required.
• Experience teaching, tutoring, training, mentoring, or facilitating learning for adult learners is an asset, preferably in a post-secondary environment.
• Experience with online learning platforms such as Moodle is an asset.
• Current industry certifications in digital marketing, analytics, paid advertising, social media platforms, or related areas are an asset.

Skills and Competencies

• Strong knowledge of digital marketing practices, current platforms, industry trends, and applied marketing tools.
• Ability to engage, motivate, and support adult learners.
• Ability to explain concepts, demonstrate skills, and walk students through software and applied digital marketing tasks.
• Strong active listening, coaching, communication, and interpersonal skills.
• Ability to adapt tutoring approaches for students with diverse learning needs, accommodations, backgrounds, and skill levels.
• Strong organizational and time-management skills.
• Ability to work collaboratively with College staff and academic support teams.
• Commitment to student-centered support and learner success.
• Health Spending & Lifestyle Accounts
• Educational Allowance for Professional Development
• Emergency Allowance for Unexpected Needs
• Free Massages at Our Student Clinic
• Discounts on College Programs & Courses
• Staff Discount in College Store
• Free Parking