Lead, Vertical & Performance Solutions

StackAdapt; Toronto; Hybrid; CAD 100,000 - 138,000; Full time

Benefits offered by this job

Health benefits from day one

Work from home reimbursements

WeWork memberships (London/Toronto)

Competitive salary

Pension savings

Generous PTO

Training & conferences

Parental leave

Culture & inclusion

Job summary

StackAdapt is a leading technology company enabling marketers to reach, engage, and convert audiences with precision. The Vertical & Performance team drives strategic growth across programmatic advertising products, partnering with Product, Engineering, Sales, Analytics, and Operations to shape the platform's future.

The Lead, Vertical & Performance Solutions will guide multi-stakeholder initiatives, influence product strategy, and deliver high-impact solutions for clients.

Qualifications

• 5+ years in consulting, strategy & operations, product management, partnerships & alliances, or program management.
• Experience collaborating with engineering and product teams on technical designs related to measurement and performance.
• Proven track record managing strategic and complex cross-functional projects.
• Strong business judgment and problem-solving with a hypothesis-driven approach.
• Proficiency with data analysis tools including SQL.
• Excellent verbal and written communication, comfortable presenting to senior stakeholders.
• Experience leveraging AI tools to automate workflows and accelerate execution.

Responsibilities

• Lead cross-functional initiatives that define and deliver new vertical solutions and influence product strategy.
• Scope may involve either B2B and B2C sales motions.
• Serve as SME to clients and internal stakeholders, translating business and technical needs.
• Define solution requirements and deliver POCs with BI, product, data science and engineering teams.
• Lead project planning, milestone tracking, and stakeholder communication.
• Influence cross-functional stakeholders with data-driven insights and strategic recommendations.

Skills

Strategy & operations

Product management

Partnerships & alliances

Program management

Consulting

SQL

Communication

Job description

StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.

StackAdapt’s Vertical & Performance team focuses on developing and leading strategic growth initiatives within key verticals across our suite of programmatic advertising products. The Lead, Vertical & Performance Solutions will work on projects and partnerships that will improve the competitiveness of the platform, execute and deliver these suites of solutions to our clients, and influence new products and features. This role will allow you to work with multiple leaders across teams, such as Product, Engineering, Sales, Analytics, and Operations in shaping the future of AdTech & MarTech.

What You'll Be Doing:

StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels.

StackAdapt’s Vertical & Performance team focuses on developing and leading strategic growth initiatives within key verticals across our suite of programmatic advertising products. The Lead, Vertical & Performance Solutions will work on projects and partnerships that will improve the competitiveness of the platform, execute and deliver these suites of solutions to our clients, and influence new products and features. This role will allow you to work with multiple leaders across teams, such as Product, Engineering, Sales, Analytics, and Operations in shaping the future of AdTech & MarTech.

What You'll Be Doing:

• Lead cross-functional initiatives that define and deliver new vertical solutions, drive adoption of the vertical’s in-platform capabilities, and influence product strategy.
• Scope may involve either B2B and B2C sales motions, subject to current business objectives.
• Serve as a SME to our clients and internal stakeholders, and be able to effectively translate business and technical needs and challenges
• Define solution requirements and deliver POCs in collaboration with business intelligence, product, data science and/or engineering teams to deliver technically feasible solutions and features.
• Play an active role with GTM to enable commercial success, including development of narratives and positioning at the level of an individual product, vertical and/or a given region.
• Lead project planning, milestone tracking, and stakeholder communication.
• Lead multi-dimensional programs involving multiple stakeholders, business objectives, and timelines.
• Influence cross-functional stakeholders and senior leaders with data-driven insights and strategic recommendations.
• Apply possesses strong, contextual understanding of Ad-Tech and Mar-Tech ecosystems, including data flows, identity resolution, measurement practices, and demand/supply dynamics.
• Mentor peers or junior team members and raise execution standards for the Vertical and Performance team.
• Research and analyze competitive and industry landscape, market trends, and key clients’ strategic data integrations, technology, and business processes to identify revenue growth, retention, and collaboration opportunities through ‘business problem discovery’ process.

What You'll Bring to the Table:

• 5+ years of experience in: consulting, strategy & operations, product management, partnerships & alliances, and/or program management. This role may be uplevelled on a case by case basis.
• Comfortable working with engineering and product teams, and getting deep with technical designs related to measurement and performance.
• A proven track record of successfully managing strategic and operationally complex projects with cross-functional teams
• Good business judgment, along with an inclination to formulate hypotheses, design tests, and use problem-solving techniques to evaluate solutions
• Proficiency with data analysis tools including comfort with SQL
• Strong verbal and written communication skills, comfortable presenting to senior stakeholders and external audiences
• Experience leveraging AI tools to automate workflows, prototype solutions, and accelerate execution

The compensation range listed for this role reflects the expected base salary for candidates located in the posting country based on a global rate. It is informed by market data and the approved budget for this position. StackAdapt maintains different compensation ranges for roles across other countries and regions, and final offers will be aligned to the candidate’s current location. We do not ask candidates about current or prior salary history, and we will not use such information, if volunteered, in setting an offer.This range represents base salary only. Depending on the role, candidates may also be eligible for additional compensation such as annual bonuses, commissions, equity awards, and a comprehensive benefits package.Factors Influencing Final Compensation:The final compensation offer will be determined by a variety of factors, which may include, but are not limited to: the candidate's specific experience, technical skills, knowledge, abilities, and relevant education, licensure, and certifications.Other business factors, such as organizational needs and budget alignment, may also be considered in the final offer.

Base Salary Band: $100,000 CAD - $137,500 CAD

StackAdapter’s Enjoy:

• Highly competitive salary
• Retirement/ 401K/ Pension Savings globally
• Competitive Paid time off packages including birthday's off!
• Access to a comprehensive mental health care program
• Health benefits from day one of employment
• Work from home reimbursements
• Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
• Robust training and onboarding program
• Coverage and support of personal development initiatives (conferences, courses, books etc)
• Access to StackAdapt programmatic courses and certifications to support continuous learning
• An awesome parental leave program
• A friendly, welcoming, and supportive culture
• Our social and team events!

Please note: Benefits and perks may vary depending on your country of employment and the nature of your engagement. In locations where StackAdapt does not have a legal entity, employment and benefits are administered in accordance with local regulations and partner policies.

StackAdapt is a diverse and inclusive team of collaborative, hardworking individuals trying to make a dent in the universe. No matter who you are, where you are from, who you love, follow in faith, disability, superpower status, ethnicity, or the gender you identify with (if you’re comfortable, let us know your pronouns), you are welcome at StackAdapt. If you have any requests or requirements to support you throughout any part of the interview process, please let our Talent team know.

We use artificial intelligence (AI) to streamline the resume reviews of candidates and assess their fit based on the criteria outlined in the job posting. We do not use AI to make any final hiring or interview decisions.

About StackAdapt

We've been recognized for our diverse and supportive workplace, high performing campaigns, award-winning customer service, and innovation.

We've been awarded: G2 Top Software for 2026.

2026 Best Workplaces for Young Talent and in Canada by Great Place to Work.

#1 DSP on G2 and leader in a number of categories including Cross-Channel Advertising.

2026 Winner in the (CTV/OTT) Product/Platform category for the 2026 ADWEEK Tech Stack Awards.

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