Lead Management & Campaign Operations Manager

Rogers Communications; Saint-Basile Parish; Presencial; CAD 90.000 - 120.000; Jornada completa

Descripción de la vacante

Rogers Communications is seeking a Marketing Operations Manager to oversee the operational execution, governance, and optimization of marketing-generated leads and campaigns across Rogers Business.

You will partner with Marketing, Sales, Product, Digital, and Technology teams to ensure campaigns launch successfully, leads are accurately routed, and reporting delivers actionable insights to drive revenue growth.

Formación

• 5+ years in Marketing Operations/CRM/Lead Management or Business Analytics.
• Experience supporting national sales and marketing organizations.
• Experience managing complex campaigns within Salesforce environments.
• Experience developing business reporting and dashboard solutions.

Responsabilidades

• Manage end-to-end campaign operations for marketing and sales programs across multiple channels.
• Act as business lead for Lead Management within Salesforce and optimize structures, routing, and automation.
• Establish and maintain standards for lead quality, attribution, and data integrity in Salesforce.
• Identify opportunities to automate manual operational processes using Salesforce, Power Automate, and related tools.
• Serve as liaison between Marketing, Sales, Analytics, Technology, and Sales Operations; train users on processes and reporting.

Conocimientos

Marketing operations

CRM operations

Lead management

Campaign analytics

Data-driven decisions

Herramientas

Salesforce

Power BI

Microsoft Excel

Power Automate

Descripción del empleo

Rogers Communications is seeking a Marketing Operations Manager to oversee the operational execution, governance, and optimization of marketing-generated leads and campaigns across Rogers Business.

You will partner with Marketing, Sales, Product, Digital, and Technology teams to ensure campaigns launch successfully, leads are accurately routed, and reporting delivers actionable insights to drive revenue growth.