Investment Marketing Program Manager

Fidelity Canada

Toronto

Hybrid

CAD 99,000 - 117,000

Full time

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Benefits offered by this job

Hybrid work arrangement

RRSP contribution

Job summary

Fidelity Canada is seeking an Investment Marketing Program Manager to drive best-in-class product marketing for advisors. You will own strategic marketing channels within the Investment Marketing team and contribute to AUM growth by delivering robust GTM plans and compliant advisor content.

You will lead cross-functional collaboration, manage marketing collateral, and ensure alignment with regulatory and brand standards while working a flexible hybrid schedule in Canada.

Qualifications

University degree or equivalent experience in marketing/communications.
Minimum 5 years of experience in marketing/communications.
Experience in asset management or financial services recommended.

Responsibilities

Lead go-to-market strategies for Fidelity investment products aligned with business goals.
Manage Sales Enablement Library content for accuracy and compliance for advisor use.
Support marketing collateral (emails, PowerPoints, Thought Leadership, POVs) for scalable material.
Provide ad-hoc advisor marketing support to cross-functional teams (Operations, Client Services, National Accounts).
Ensure compliance with communication policies, procedures, and brand standards.

Skills

Communicator

Project management

Attention to detail

Stakeholder management

Narrative building

Education

Bachelor’s degree in Marketing, Communications, Journalism, English or related field

Job description

Job Description

Current work authorization for Canada is required for all openings.

This is a regular, full-time role.

You will be working on a flexible hybrid schedule as part of Fidelity’s dynamic working arrangement.

The work location for this role is 483 Bay Street in Toronto until approximately late 2026, when the work location will change to the new Mississauga office at 3 Robert Speck Parkway.

Who We Are

At Fidelity, we’ve been helping Canadian investors build better financial futures for over 35 years. We offer individuals and institutions a range of trusted investment portfolios and services - and we’re constantly seeking to find new and better ways to help our clients. As a privately owned company, we boldly embrace innovation in all areas as we continue to grow our business into the future.

Working with us means you’ll be part of a diverse and dedicated group of people who make a real difference for our clients and communities every day. You’ll have a wide range of opportunities to grow and develop your career in an inclusive environment where you’ll feel valued and supported to be your best - both personally and expertly.

The Opportunity

The Investment Marketing Program Manager is responsible for delivering best-in-class product marketing to promote Fidelity’s brand, products, and services to advisors. As a senior member of the Investment Marketing team, you will contribute to Asset Under Management (AUM) growth by owning or contributing to one or more strategic marketing channel (Continuing Education Credits, Events, Sales Enablement Library) within the Investment Marketing team.

Demonstrating exceptional project management skills and a strong understanding of channel activation, the Investment Marketing Program Manager ensures our products and solutions are effectively leveraged by advisor audiences.

How You Will Make An Impact

Lead the creation and execution of robust go-to-market (GTM) strategies for Fidelity investment products, ensuring alignment with business objectives and market demands.

Sales Enablement Library Lead and manage the sales content management library to ensure our advisors sales team has access to accurate, compliant, and compelling content to support new and active sales cycles while also ensuring that advisor facing content on Fidelity.ca is accurate and compliant.

Provides support for sales enablement collateral (e.g., emails, PowerPoints, Thought Leadership, POVs etc.) to scalable marketing material (e.g., articles, web copy).

Provide ad-hoc advisor marketing support to cross functional teams (Operations, Client Services and National Accounts).

Ensure compliance with communication policies, procedures, and brand standards.

The Expertise You Will Bring

Have or be able to quickly develop—a deep working knowledge of all prioritized investments (mutual funds, ETFs, alternatives) and non-investment products and the implications of market events on advisor clients.

An exceptional communicator who can leverage data to identify themes, build a narrative and secure buy-in.

Strong attention to detail with the ability to ensure operational compliance in a highly regulated environment with occasional guidance for meeting compliance requirements.

Ability to manage multiple projects in a fast-paced, deadline-driven environment, changing focus and priorities.

Proven ability to proactively build and cultivate strong relationships with internal and external stakeholders up, down, and across the organization.

Strong project management skills with an emphasis on bringing together multiple stakeholders and driving towards a common goal under specified timelines with minimal coaching to ensure deadlines are achieved.

What We Are Looking For

University Degree (Bachelor’s Degree) in Marketing, Communications, Journalism, English or a related field, or equivalent work experience.

Minimum 5 years of experience gained in a marketing or communications function.

Experience working within the asset management industry or similar financial services organization.

Total Rewards That Reflect Your Impact

We believe exceptional work deserves exceptional recognition. That’s why we offer a competitive compensation package designed to support your success today—and your financial well‑being tomorrow.

For this role, your total rewards include

Base Salary and Discretionary Performance Bonus Total annual cash compensation (base salary pus target bonus) ranges from $99,000 to $117,000, based on your experience and qualifications.

RRSP Contribution After 6 months of employment, we invest in your future with an RRSP contribution—no employee matching required.

We’re proud to offer a compensation package that aligns with provincial pay transparency requirements.

This posting represents an existing vacancy within our organization—an opportunity to step into a role where your talents will make a meaningful difference.

Fidelity Canada is an equal opportunity employer

Fidelity Canada is committed to fostering a diverse and inclusive workplace. We will consider all qualified applicants for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, protected veterans’ status, Aboriginal/Native American status or any other legally-protected ground.

Accommodation during the application process

Fidelity Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require an accommodation, please email us at FidelityCanadaStaffing@fidelity.ca.

Why Work at Fidelity?

We are proud to be recipients of the following

Awards