Investment Marketing Program Manager

fil; Toronto; Hybrid; CAD 99,000 - 117,000; Full time

Job summary

Fidelity Canada is looking for an Investment Marketing Program Manager to deliver best-in-class product marketing for advisors. You will own or contribute to strategic marketing channels to drive AUM growth and ensure content is accurate and compliant across Fidelity.ca.

This hybrid role in Toronto involves leading GTM initiatives, coordinating cross-functional teams, and maintaining rigorous brand standards. A minimum 5 years in marketing or related fields is expected.

Qualifications

• University Degree in Marketing, Communications, Journalism, English or related field, or equivalent work experience.
• Minimum 5 years of experience in a marketing or communications function.
• Experience in asset management or financial services.

Responsibilities

• Lead go-to-market strategies for Fidelity investment products.
• Manage Sales Enablement Library content to ensure advisor access to accurate, compliant material.
• Provide support for sales enablement collateral (emails, PowerPoints, POVs, etc.).
• Offer ad-hoc advisor marketing support to cross-functional teams.
• Ensure compliance with communication policies, procedures, and brand standards.

Skills

Communication

Project management

Stakeholder management

Content marketing

Education

Bachelor’s Degree in Marketing or related field

Job description

Job Description

Please note:

• Current work authorization for Canada is required for all openings.
• This is a regular, full-time role.
• You will be working on a flexible hybrid schedule as part of Fidelity’s dynamic working arrangement.

The work location for this role is 483 Bay Street in Toronto until approximately late 2026, when the work location will change to the new Mississauga office at 3 Robert Speck Parkway.

Who We Are:

At Fidelity, we’ve been helping Canadian investors build better financial futures for over 35 years. We offer individuals and institutions a range of trusted investment portfolios and services - and we’re constantly seeking to find new and better ways to help our clients. As a privately owned company, we boldly embrace innovation in all areas as we continue to grow our business into the future.

Working with us means you’ll be part of a diverse and dedicated group of people who make a real difference for our clients and communities every day. You’ll have a wide range of opportunities to grow and develop your career in an inclusive environment where you’ll feel valued and supported to be your best - both personally and expertly.

The Opportunity

TheInvestment Marketing Program Manageris responsible for delivering best-in-class product marketing to promote Fidelity’s brand, products, and services to advisors.As a senior member of the Investment Marketing team, you will contribute to Asset Under Management (AUM) growth by owning or contributing to one or more strategic marketing channel (Continuing Education Credits, Events, Sales Enablement Library) within the Investment Marketing team.

Demonstrating exceptional project management skills and a strong understanding of channel activation, theInvestment Marketing Program Managerensures our products and solutions are effectivelyleveragedby advisor audiences.

How YouWill Make an Impact

• Lead the creation and execution of robust go-to-market (GTM) strategies for Fidelity investment products, ensuring alignment with businessobjectivesand market demands.
• Sales Enablement Library: Lead and manage the sales content management library to ensure our advisors sales team has access toaccurate, compliant, and compelling content to support new and active sales cycles while also ensuring that advisor facing content on Fidelity.ca isaccurateand compliant.
• Provides support for sales enablement collateral (e.g., emails, PowerPoints, Thought Leadership,POVsetc.) to scalable marketing material (e.g., articles, web copy).
• Provide ad-hoc advisor marketing support to cross functional teams (Operations, Client Services and National Accounts).
• Ensure compliance with communication policies, procedures, and brand standards.

The Expertise You Will Bring

• Have or be able to quickly develop—a deep working knowledge of all prioritized investments (mutual funds, ETFs, alternatives) and non-investment products and the implications of market events on advisor clients.
• An exceptional communicator who canleveragedata toidentifythemes, build anarrativeand secure buy-in.
• Strong attention to detail with the ability to ensure operational compliance in a highly regulated environment with occasional guidance for meeting compliance requirements.
• Ability to manage multiple projects in a fast-paced, deadline-driven environment, changing focus and priorities.
• Proven ability to proactively build and cultivate strong relationships with internal and external stakeholders up, down, and across the organization.
• Strong project management skills with an emphasis on bringing together multiple stakeholders and driving towards a common goal under specified timelines with minimal coaching to ensure deadlines are achieved.

What WeAre Looking For

• University Degree (Bachelor’s Degree) in Marketing, Communications, Journalism, English or a related field, or equivalent work experience.
• Minimum 5 years of experience gained in a marketing or communications function.
• Experience working within the asset management industry or similar financial services organization.

Total Rewards That Reflect Your Impact:

We believe exceptional work deserves exceptional recognition. That’s why we offer a competitive compensation package designed to support your success today—and your financial well-being tomorrow.

For this role, your total rewards include:

• Base Salary and Discretionary Performance Bonus: Total annual cash compensation (base salary pus target bonus) ranges from $99,000 to $117,000, based on your experience and qualifications.
• RRSP Contribution: After 6 months of employment, we invest in your future with an RRSP contribution—no employee matching required.

We’re proud to offer a compensation package that aligns with provincial pay transparency requirements.

This posting represents an existing vacancy within our organization—an opportunity to step into a role where your talents will make a meaningful difference.

We use AI-enabled LinkedIn Hiring Assistant to support parts of our sourcing process. Every hiring decision is reviewed and finalized by our recruiters. If you choose to ask questionstothe LinkedIn HR Hiring Assistant, please be mindful that the responses are not official and must be confirmed for accuracy and completeness by Fidelity. If you are selected for an interview, the recruiter who contacts you can best answer your questions.

Fidelity Canada is an equal opportunity employer

Fidelity Canada is committed to fostering a diverse and inclusive workplace. We will consider all qualified applicants for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, protected veterans’ status, Aboriginal/Native American status or any other legally-protected ground.

Accommodation during the application process

Fidelity Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require an accommodation, please email us at [e-mail].

No telephone inquiries or agencies please. We thank all applicants for their interest, please be advised that only those selected for an interview will be contacted.

Why Work at Fidelity?

We are proud to be recipients of the following:

Awards

• Canada's Top 100 Employers
  • Greater Toronto's Top Employers
  • Canada's Top Family-Friendly Employers
  • Canada's Top Employers for Young People

Great Place To Work® Certified

• Best Workplaces for Inclusion
• Best Workplaces for Mental Wellness
• Best Workplaces for Today's Youth
• Best Workplaces for Women
• Best Workplaces in Financial Services & Insurance
• Best Workplaces in Ontario
• Best Workplaces with Most Trusted Executive Teams

LinkedIn Top Companies in Canada

Human Resource Director (HRD) - Best Place To Work

• HRD - 5-Star Benefit Program
• HRD - 5-Star Diversity & Inclusion Employer

Designations

• Canadian Compassionate Companies – Certified
• Benefits Canada's Workplace Benefits Award - Future of Work Strategy
• TalentEgg National Recruitment Excellence Award - Special Award for Diversity & Inclusion in Recruiting
• Canadian HR Reporter's Most Innovative HR Team