Product Manager, Investly
Fidelity Canada
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Benefits offered by this job
Job summary
Fidelity Canada is seeking a Product Manager for the Investly platform. You will own the product roadmap, partner with software product and customer experience teams, and translate insights into growth-driven actions across marketing, content, and channels.
Responsibilities include defining requirements, managing backlogs, and coordinating go-to-market efforts with legal and risk teams to ensure compliant, customer-centric product delivery.
Qualifications
- Completed University degree or equivalent practical experience.
- 3+ years’ experience with direct to customer digital product, developing strategies, roadmaps and feature prioritization frameworks.
- Knowledge and experience in general marketing, including Customer Journey Analytics or equivalent.
- Experience conducting or leveraging user research, customer interviews, usability testing and/or analytics.
Responsibilities
- Build and own the product roadmap — setting strategic business priorities in partnership with software product and customer experience teams.
- Lead the strategic roadmap aligning product priorities with customer insights and business outcomes across Investly.
- Prioritize data requests from Finance and technical teams; gather qualitative and quantitative insights.
- Ideate and track in-product A/B tests to drive business outcomes with engineering support.
- Recommend digital product and marketing optimizations based on data-driven insights.
- Conduct competitive scans to identify opportunities and challenges.
- Prioritize Growth-related backlog with development teams to maximize impact.
- Create briefs for product launches and enhancements with unique value propositions.
- Support Marketing with guidance for creating product information and educational content.
Skills
Education
Job description
You will be working on a flexible hybrid schedule as part of Fidelity’s dynamic working arrangement.
The work location for this role is 483 Bay Street in Toronto until approximately late 2026, when the work location will change to the new Mississauga office at 3 Robert Speck Parkway.
Current work authorization for Canada is required for all openings.
At Fidelity, we’ve been helping Canadian investors build better financial futures for over 35 years. We offer individuals and institutions a range of trusted investment portfolios and services - and we’re constantly seeking to find new and better ways to help our clients. As a privately owned company, we boldly embrace innovation in all areas as we continue to grow our business into the future.
You will be working on a flexible hybrid schedule as part of Fidelity’s dynamic working arrangement.
The work location for this role is 483 Bay Street in Toronto until approximately late 2026, when the work location will change to the new Mississauga office at 3 Robert Speck Parkway.
Current work authorization for Canada is required for all openings.
At Fidelity, we’ve been helping Canadian investors build better financial futures for over 35 years. We offer individuals and institutions a range of trusted investment portfolios and services - and we’re constantly seeking to find new and better ways to help our clients. As a privately owned company, we boldly embrace innovation in all areas as we continue to grow our business into the future.
The Product Manager, Investly is responsible for identifying, prioritizing and supporting new and enhanced product to grow the Investly digital investing platform. This includes research and analysis to identify new or enhanced products and features that support maintaining and evolving the product roadmap for Investly aligned to commercial growth. From this, they will work with Finance for business cases, create high-level business requirements for technical teams and be creating briefs and providing input for go-to-market strategies for brand, paid social, advertising, PR, content, email/mobile, web and other channels for Marketing and other partners. They will also use data to influence and adjust Growth strategies. They will work with Marketing, who would be responsible for journey design, content, MarTech execution and campaign design and delivery related to these priorities.
This role will support long‑term strategic product growth plans and translate those plans into tactics for Software Product and Customer Experience teams that align with the business goals and product roadmap.
- Build and own the product roadmap — setting strategic business priorities and direction — in close partnership with software product and customer experience
- Lead the strategic roadmap that aligns product priorities, customer insights, and business outcomes across Investly
- Request and prioritize data requests from technical colleagues and Finance, including qualitative customer experience insights as well as hard financial data
- Ideate and track in-product A/B tests or experiments to achieve or exceed business outcomes, working alongside technical teams to support delivery
- Recommend Digital product and Marketing optimizations based on data‑driven insights
- Conduct competitive scans and analysis to monitor and find product opportunities and challenges
- Work with development teams to prioritize Growth‑related product backlog, supporting technical teams to select the items that will deliver the most business impact alongside the Growth strategy
- Craft compelling briefs for products/services launches and enhancements with unique value propositions
- Support Marketing and Social teams with guidance for creating product information or educational content (blogs, case studies, videos) aligned to business goals
- Contribute to brand definition, consistency, communications, and management across all channels
- Partner with legal, risk and compliance to establish and maintain appropriate oversight in delivery of all marketing materials, through all channels
- Completed University degree or equivalent practical experience
- 3+ years’ experience with direct to customer digital product, developing strategies, roadmaps and feature prioritization frameworks
- 2+ years of digital assets experience, crypto is a nice to have
- Product lifecycle experience, managing a product from concept to launch
- Defining Product requirements, creating user stories and prioritizing backlogs
- Knowledge and experience in general marketing, including Customer Journey Analytics or equivalent
- Experience conducting or leveraging user research, customer interviews, usability testing and or analytics
- Strong ability to think strategically by defining a long‑term product vision and roadmap
- Demonstrated ability to make sound decisions in uncertain or ambiguous situations
- Go to Market experience by partnering with stakeholders in marketing and sales to launch new products or features
- Strong communicator, with the ability to communicate product strategy to partners and stakeholders at all levels and being able to write clear requirements for technical stakeholders
- Expert skills in stakeholder management (in particular working with technical developers, marketing and legal) & driving cross‑group and cross‑functional decision‑making
- Technical fluency with an understanding of system architecture, APIs and technical constraints
- Execution and Project Management skills with the ability to manage timelines, scopes, priorities and keeping teams aligned and moving forward
We believe exceptional work deserves exceptional recognition. That’s why we offer a competitive compensation package designed to support your success today—and your financial well‑being tomorrow.
For this role, your total rewards include
- Base Salary and Discretionary Performance Bonus Total annual cash compensation (base salary plus target bonus) ranges from $110,000 to $129,000, based on experience and qualifications.
- RRSP Contribution After 6 months of employment, we invest in your future with an RRSP contribution—no employee matching required.
We’re proud to offer a compensation package that aligns with provincial pay transparency requirements.
This posting represents an existing vacancy within our organization—an opportunity to step into a role where your talents will make a meaningful difference.
- Flexible working arrangements - 100% remote, hybrid, and in office options
- Competitive total compensation, including company contributions to your group RRSP without a matching requirement from you
- Comprehensive health benefits that start on your first day, with 100% employer‑paid premiums, that include up to $6000 annually for mental health services and therapy
- Parental leave top‑up to 100% of your salary for a period of 25 weeks
- Up to $650 for home office equipment
- Generous time off policy, including 2 paid days annually to volunteer at a charity of your choice
- Diversity and inclusion programs, including an active network of Employee Resource Groups
- Extensive professional development opportunities, including access to over 11,000 training and development courses, tuition reimbursement, and monetary rewards for completing a required designation
We care a lot about fostering a compassionate, people‑centric culture, and are proud to have been named one of Canada’s Top 100 employers for the last five years.
We use AI-enabled LinkedIn Hiring Assistant to support parts of our sourcing process. Every hiring decision is reviewed and finalized by our recruiters. If you choose to ask questions to the LinkedIn HR Hiring Assistant, please be mindful that the responses are not official and must be confirmed for accuracy and completeness by Fidelity. If you are selected for an interview, the recruiter who contacts you can best answer your questions.
Fidelity Canada is committed to fostering a diverse and inclusive workplace. We will consider all qualified applicants for employment regardless of race, color, religion, sex, sexual orientation, gender identity or expression, national or ethnic origin, age, disability, family status, protected veterans’ status, Aboriginal/Native American status or any other legally‑protected ground.
Fidelity Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require an accommodation, please email us at FidelityCanadaStaffing@fidelity.ca.
We are proud to be recipients of the following
- Canada's Top 100 Employers
- Greater Toronto's Top Employers
- Canada's Top Family-Friendly Employers
- Canada's Top Employers for Young People
- Great Place To Work Certified
- Best Workplaces for Inclusion
- Best Workplaces for Mental Wellness
- Best Workplaces for Today's Youth
- Best Workplaces for Women
- Best Workplaces in Financial Services & Insurance
- Best Workplaces in Ontario
- Best Workplaces with Most Trusted Executive Teams
- LinkedIn Top Companies in Canada
- Human Resource Director (HRD) - Best Place To Work
- HRD - 5-Star Benefit Program
- HRD - 5-Star Diversity & Inclusion Employer
- Canadian Compassionate Companies – Certified
- Benefits Canada's Workplace Benefits Award - Future of Work Strategy
- TalentEgg National Recruitment Excellence Award - Special Award for Diversity & Inclusion in Recruiting
- Canadian HR Reporter's Most Innovative HR Team
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