Hybrid DTC Marketing Coordinator, Inshipment

News Corporation; Toronto; Hybrid; CAD 45,000 - 48,000; Full time

Job summary

HarperCollins Canada is seeking a Marketing Coordinator, Inshipment to plan, coordinate and execute direct inshipment programs including direct mail, digital marketing and alternate media to support DTC objectives. Based in Toronto, this role offers a hybrid work model.

The successful candidate will work with the Direct to Consumer team, ensuring campaigns meet deadlines, optimize processes, and provide clear campaign reporting to stakeholders.

Qualifications

• Post-secondary diploma/degree in Business/Marketing or related discipline.
• 0 to 2 years progressive experience in Marketing (developing and executing Direct Marketing campaigns is an asset).
• Proficiency with Microsoft Office applications (Word, Excel, PowerPoint and Outlook).
• Exceptional organization skills and ability to manage multiple priorities under tight deadlines.
• Detail oriented with the ability to coordinate complex campaigns under tight deadlines.
• Creative thinking skills to assist with developing innovative marketing plans and problem solving.

Responsibilities

• Assist the Manager with the development of bulk and test marketing plans to meet inshipment program objectives.
• Coordinate development of promotional materials to ensure stated objectives and deadlines are met; review creative copy, generate copy approval outlines, monitor the approval process, and write production instructions.
• Proofreads all promotional materials at each creative stage to ensure the final product meets the necessary requirements.
• Sets up, maintains, and communicates campaign overview details to internal and external stakeholders to ensure all offers are executed in a timely and accurate manner.
• Generates and processes campaign documents such as promotional details, campaign progress reports, spending reports and purchase orders.
• Reviews processes and operational aspects of all inshipment programs that will contribute to increased efficiency, cost savings and innovation.
• Recommend methods to reduce complexity through innovation or creative process efficiencies.
• Monitors, reports and presents campaign results at applicable stages for all programs.

Skills

Marketing

Organization

Attention to detail

Creative thinking

Communication

Education

Post-secondary diploma/degree in Business/Marketing or related discipline

Tools

Microsoft Office

Job description

HarperCollins Canada is seeking a Marketing Coordinator, Inshipment to plan, coordinate and execute direct inshipment programs including direct mail, digital marketing and alternate media to support DTC objectives. Based in Toronto, this role offers a hybrid work model.

The successful candidate will work with the Direct to Consumer team, ensuring campaigns meet deadlines, optimize processes, and provide clear campaign reporting to stakeholders.